Performance Manager

Performance Marketing Manager

Company: UPGRAD

Location:

Job Type:

Shift Timings:

Must-Have Skills

• 4–8 years of hands-on experience in

  Performance Marketing

  .
• Proven track record in managing

  large-scale budgets (₹20 Cr+ annually)

  with a strong focus on ROI.
• Must have worked in or with a company that has

  ₹100 Cr+ annual revenue

  .
• Expertise in running campaigns on

  Google Ads, Meta (Facebook/Instagram), LinkedIn

  , and other digital media platforms.
• Strong understanding of

  marketing funnels, analytics, attribution models, and campaign automation

  .
• Experience with tools like

  Google Analytics, Google Tag Manager, Meta Business Suite, LinkedIn Campaign Manager, and CRM systems

  .

Good-to-Have Skills

• Analytical mindset with strong reporting skills.
• Excellent

  leadership and communication

  skills with experience managing cross-functional teams.
• Experience in

  international performance campaigns

  is a plus.

Academic Qualification

• Graduate (Any discipline).

Key Performance Indicators (KPIs)

• Plan, execute, and optimize

  performance marketing campaigns

  across Google, Facebook, Instagram, LinkedIn, and other digital channels.
• Drive

  high-quality lead generation, customer acquisition, and brand engagement

  across international markets.
• Manage and optimize marketing budgets exceeding

  ₹20 Cr

  , ensuring efficient

  CPA and ROAS

  .
• Conduct

  market research

  to identify trends, target audiences, and competitive insights for global campaigns.
• Continuously test and refine

  ad creatives, bidding strategies, landing pages, and messaging

  through A/B testing.
• Collaborate with

  creative and content teams

  to produce high-performing ad creatives, videos, and copy.
• Analyze performance data to generate

  weekly/monthly reports and strategic recommendations

  for senior stakeholders.
• Work with international teams to ensure

  cultural and linguistic customization

  of campaigns.
• Lead a

  high-performing performance marketing team

  , set KPIs/KRAs, and track team outcomes.

Other Details

• Location:

  Mumbai (Andheri – Marol)

• Notice Period:

  60 Days

• Salary Range:

  ₹30 – 32 LPA

• Job Type:

  Full-time, Work from Office

To Apply / For More Information:

hr@nextmoveindia.in

+91 9511141033 / +91 9696503868