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4.0 - 6.0 years

7 - 20 Lacs

Hyderabad / Secunderabad, Telangana, Telangana, India

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Title - Senior Engineer Pega /Lead Decisioning Architect Location: Hyderabad Total exp-9+ years Job Description: LDA with a minimum 4 years in CDH Must skill :- Pega Decisioning 5+yrs exp Work mode:-Regular Must have knowledge of 8.x Decisioning components Must have knowledge of 8.x marketing components . Must be confident working on NBA designer configurations Should have some knowledge about the OOTB autogenerated rules. Should be aware of the customization points on 8.x marketing framework. Must have expertise on basic CDH basic concepts like strategies, data flows, campaigns etc.. Should be able to visualise/conceptualize any marketing problem statement Should be very comfortable with concepts like AI model, IH Summary, Reports generated, Segmentation etc.. Should be aware of how inbound and outbound process run in NBA designer. Must be comfortable with Nodes, DDS and other admin studio settings/usage

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10.0 - 20.0 years

37 - 45 Lacs

Pune

Hybrid

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Experience: 10-20years Job Location and work mode: Pune, Hybrid Sr. Manager _ Pega Lead Decisioning Architect The Decision Strategy Lead with 8-12 yrs of experience participates in the design and development of Always On Marketing (AoM) decision management solutions and decision frameworks. They liaise with Commercial Managers to translate commercial requirements into decisioning solutions. They are responsible for applying the design principles of decision strategies into the solutions, understanding next-best-action and how this improves the customer experience and they create predictive models, generating analytics around customer behaviour, allowing them to prioritise propositions accordingly. Typically reports to the Chapter Lead. Responsibilities Designs, optimizes and matures the Decisioning Framework, including design principles, across multiple product, segment and channel touchpoints, in the context of multiple off-line and real-time data inputs; Translates business briefs, change requests and scenario requirements into omni-channel design briefs and decisioning tool configuration settings; Supports Commercial Managers in formulating decisioning opportunities, including design, training and support and interpreting actuals vs expectations, especially while maturing the processes; Runs simulations of scenarios resulting from suggested changes to the strategy and provides input to the Customer Strategy Group; Assesses requirements and writes briefs for new capabilities to support AoM communication requirements, from a business perspective, including routine and strategic customer data briefs and major enhancements to the decisioning platform; Works closely with relevant teams to ensure delivery of these components, and recommends Decision System Lead involvement where deemed necessary; Holds accountability for the quality of assets implemented by the Decision Strategy Designers; Manages technical environments (in collaboration with Decision System Leads) from an Operations perspective. Skills Always on Marketing CVM Campaign Development & Management Data Flow & Decisioning Modern Marketing Leadership Agile System, Service & Solution Development Architecture & Design

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3.0 - 8.0 years

20 - 35 Lacs

Gurugram, Delhi / NCR

Hybrid

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Senior Decisioning Architect - 2+yrs in CDH (Customer Decision Hub) & Decisioning exp Lead Decisioning Architect - 5+yrs in CDH with leading a team & Decisioning Exp Principal Decisioning Architect -7+yrs in CDH with leading a team Shift- 2 -11 Required Candidate profile CTC varies from 15 Lacs to 35Lacs depending upon which position that the candidate does get hired for and the experience in that role Call Vikas 8527840989 vikasimaginators@gmail.com

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8 - 12 years

12 - 18 Lacs

Mumbai, Gurugram, Delhi / NCR

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The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accentures Strategy & Consulting Global Network Song practice. The Practice- A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills- Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.

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8 - 12 years

25 - 30 Lacs

Mumbai, Chennai, Bengaluru

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The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.

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5 - 10 years

22 - 30 Lacs

Gurugram, Delhi / NCR

Hybrid

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Lead Decisioning Architect - Overall 8 - 12 yrs exp with minimum 5+yrs in CDH Pega(Customer Decision Hub) - 20-30L Required Candidate profile CDPC Certification in CDH(Customer Decision Hub) Shift – 2 to 11 PM IC Roles Hybrid PAN INDIA can apply Call Vikas 8527840989 vikasimaginators@gmail.com

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7 - 12 years

20 - 35 Lacs

Chennai, Hyderabad, Noida

Hybrid

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AgreeYa Solutions is looking for a PEGA Lead CDH Developer to be part of a close-knit, high performing team. We are committed to creating an environment where all employees are valued and respected. In this role, in this role, you will leverage experience in PEGA Decisioning and Marketing to design, develop, and maintain effective decisioning solutions that drive customer engagement and business growth. Responsibilities: Develop and implement PEGA Decisioning rules, strategies, engagement policies, constraints, and channel configurations. Design and configure data flows, data sets, and offer flows to support decisioning processes. Develop, monitor, and troubleshoot batch decisioning campaigns. Collaborate with business stakeholders to understand decisioning requirements and translate them into technical solutions. Integrate PEGA applications with other systems and troubleshoot integration issues. Build and unit test application components. Coordinate with operations and testing teams to identify and resolve defects. Perform peer reviews and escalate technical issues when needed. Stay up-to-date on PEGA best practices and emerging technologies in the decisioning space. Qualifications: 6+ years of experience in PEGA development, with a focus on PEGA Decisioning (CDH) and Marketing functionalities. Experience with PEGA PRPC Version 8.x development, architecture design, and integration. Strong understanding of data flows, segmentation, and AI concepts. Ability to troubleshoot and resolve complex production issues. Excellent analytical and problem-solving skills. Effective communication and collaboration skills. Ability to work independently and manage multiple priorities. Desired Certifications: PEGA Certified Senior System Architect (CSSA(highly preferred) PEGA Certified Decisioning Consultant (CPDC) (highly preferred) PEGA Certified Decision Science (CPDS) (highly preferred) PEGA Certified Lead System Architect (CLSA Part-1/2)

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8 - 12 years

25 - 30 Lacs

Chennai, Mumbai, Bengaluru

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The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.

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8 - 13 years

25 - 30 Lacs

Pune, Delhi NCR, Gurgaon

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The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Read about us. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.

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8 - 12 years

10 - 14 Lacs

Bengaluru

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The Strategy & Consulting Global Network Song Practice| Marketing Transformation | Life Science Marketing Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work:Digital Marketing, Creative Strategy, Brand Strategy, Campaign Management, Next Best Action Marketing, Mar-Tech Strategy, Customer Experience & Journey Development | Level:Manager| Location:Delhi, Mumbai, Bangalore, Gurgaon, Hyderabad | Years of Exp:8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. The Life Sciences Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Life Sciences (Pharmaceuticals, Biotechnology and Medical Technology) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. The key responsibilities will include Strong project management skills to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. An analytical & data driven mindset to drive result-oriented decisions Exposure and experience in roles across the marketing value chain, primarily in the life sciences or allied industries as detailed out below. Consulting & Advisory service Market Research Analysis and assessment of the pharmaceutical market across disease areas and opportunity identification for new launches, indication expansions, identify emerging trends, competitive landscapes, and new opportunities within the life sciences sector. Competitor benchmarking, patient journey mapping, segmentation & targeting Digital Marketing Develop E2E strategy & campaigns: Liaise with key client stakeholders in the marketing teams to design strategies for omni-channel marketing campaigns. Lead development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Provide expertise on Content design and campaign execution: Able to provide a perspective on identification and selection of the right digital channels and content types based on campaign objectives. Able to understand client requirements based on their briefs & ideate to appropriate creative designs. Support end to end campaign execution and suggest ways for optimization. Marketing Technology Lead platform assessment and solution design : Understand the marketing value chain across process, technology & people. Conduct a thorough assessment, propose a solution along with an operating model & define KPIs for different marketing technologies Adobe / SF / Veeva. Have an understanding of the regulatory, compliance and governance landscape in the industry and build frameworks for scale up. MarTech Consulting Projects: Lead projects focusing on optimizing the MarTech stack and develop use cases to improve utilization of existing MarTech stack. Research, evaluate and recommend new martech systems and suppliers. Keep a holistic understanding of existing and upcoming martech platforms and how they connect into the broader marketing technology landscape. Tools & Platforms: Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe, Cloud, Google Marketing platform, Google Ads, Pega decisioning, SFMC etc. Value realization : Crafting a value tree and developing business cases for implementation and scale up Gen AI Be aware of the latest AI developments in the Life Science industry and be able to co-create customized solutions for the client to meet their objectives. Have experience in CDP tools and platforms. Design and implement GenAI use cases Sales & Business Development Generating new business engagements:Drive new business opportunities by identifying and pursuing new leads, defining GTM strategy, facilitate client discussions and presentations to drive new business and client relationships. Own and drive RFP/RFI response coming in from Life Science customers Practice Development Take on leadership role:Support overall growth of practice across all the pillars Marketing as well as sales, & service through a combination of business development, talent management, oversight of delivery work, and thought leadership. Collaborate with Salesforce, Veeva, Adobe, IQVIA etc. business groups, to enable business capabilities with agility, velocity, and quality while optimizing costs. Establish a strong network with key stakeholders in the Accenture ecosystem, across geographies to socialize and amplify the GN Song capabilities, operating model and ways of working to generate demand and meet the KPIs Lead and motivate teams with diverse skills and backgrounds. Manage and mentor talented teams of consultants and technologists supporting, providing input and guidance into the talent strategy and actively participate in engagement, capability development activities. Read about us. What's in it for you? An opportunity to work on with key G2000 clients Potential to with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed into everything"from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your to grow your skills, industry knowledge and capabilities Opportunity to thrive in a that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting: Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit Song | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, .

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5 - 10 years

15 - 30 Lacs

Gurgaon

Hybrid

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Sr Decisioning Architect -Overall 5 - 10 yrs exp with minimum 3+yrs in CDH Pega(Customer Decision Hub)- upto 21L Lead Decisioning Architect - Overall 8 - 12 yrs exp with minimum 5+yrs in CDH Pega(Customer Decision Hub) - upto 25L Required Candidate profile CDPC Certification in CDH(Customer Decision Hub) Shift – 2 to 11 PM IC Roles Hybrid PAN INDIA can apply Call Vikas 8527840989 vikasimaginators@gmail.com

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5 - 10 years

18 - 32 Lacs

Pune, Delhi NCR, Kolkata

Hybrid

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Requirement: PEGA PRPC Developers, Leads & Architects Experience Level: 4 - 15 Years Job Location: Hyderabad, Bangalore, Kolkata, Chennai & Pune Certification: CSSA/CLSA Job Description: Mandatory Skills - Pega PRPC CSSA/CLSA Certified. Should help in analysis, design, dev and testing, also should be flexible in handling tickets. Certified PEGA consultant who can work as per the client requirements. B. E/ B. Tech of equivalent Professional Degree Proficient in implementing workflow, UI design, connectors, services, routing rules, access control etc. Has good knowledge on advance features of Pega and able to optimally design the overall solution. Experience in Pega PRPC Enterprise Class structure, Rules Sets, Identification of Data model Properties. Code independently on PEGA . Strong object-oriented design and development skills Experience working with different JEE technologies Knowledge of and/ or willingness to work within Agile-Scrum Methodology Ability to work collaboratively in a team to brainstorm, plan and develop new features. Required details: 1. Total Experience 2. Experience in Pega 3. Current CTC 4. Expected CTC 5. Notice Period: can able to join within in 30 days? 6. Passport No: 7. Father's Name: 8. DOB: 9) Pan no: Regards, Career Network.

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5 - 10 years

15 - 30 Lacs

Chennai, Bengaluru, Hyderabad

Hybrid

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Requirement: PEGA PRPC Developers, Leads & Architects Experience Level: 4 - 15 Years Job Location: Hyderabad, Bangalore, Kolkata, Chennai & Pune Certification: CSSA/CLSA Job Description: Mandatory Skills - Pega PRPC CSSA/CLSA Certified. Should help in analysis, design, dev and testing, also should be flexible in handling tickets. Certified PEGA consultant who can work as per the client requirements. B. E/ B. Tech of equivalent Professional Degree Proficient in implementing workflow, UI design, connectors, services, routing rules, access control etc. Has good knowledge on advance features of Pega and able to optimally design the overall solution. Experience in Pega PRPC Enterprise Class structure, Rules Sets, Identification of Data model Properties. Code independently on PEGA . Strong object-oriented design and development skills Experience working with different JEE technologies Knowledge of and/ or willingness to work within Agile-Scrum Methodology Ability to work collaboratively in a team to brainstorm, plan and develop new features. Required details: 1. Total Experience 2. Experience in Pega 3. Current CTC 4. Expected CTC 5. Notice Period: can able to join within in 30 days? 6. Passport No: 7. Father's Name: 8. DOB: 9) Pan no: Regards, Career Network.

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7 - 12 years

20 - 35 Lacs

Chennai, Hyderabad, Noida

Hybrid

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AgreeYa Solutions is looking for a PEGA Lead CDH Developer to be part of a close-knit, high performing team. We are committed to creating an environment where all employees are valued and respected. In this role, in this role, you will leverage experience in PEGA Decisioning and Marketing to design, develop, and maintain effective decisioning solutions that drive customer engagement and business growth. Responsibilities: Develop and implement PEGA Decisioning rules, strategies, engagement policies, constraints, and channel configurations. Design and configure data flows, data sets, and offer flows to support decisioning processes. Develop, monitor, and troubleshoot batch decisioning campaigns. Collaborate with business stakeholders to understand decisioning requirements and translate them into technical solutions. Integrate PEGA applications with other systems and troubleshoot integration issues. Build and unit test application components. Coordinate with operations and testing teams to identify and resolve defects. Perform peer reviews and escalate technical issues when needed. Stay up-to-date on PEGA best practices and emerging technologies in the decisioning space. Qualifications: 6+ years of experience in PEGA development, with a focus on PEGA Decisioning (CDH) and Marketing functionalities. Experience with PEGA PRPC Version 8.x development, architecture design, and integration. Strong understanding of data flows, segmentation, and AI concepts. Ability to troubleshoot and resolve complex production issues. Excellent analytical and problem-solving skills. Effective communication and collaboration skills. Ability to work independently and manage multiple priorities. Desired Certifications: PEGA Certified Senior System Architect (CSSA(highly preferred) PEGA Certified Decisioning Consultant (CPDC) (highly preferred) PEGA Certified Decision Science (CPDS) (highly preferred) PEGA Certified Lead System Architect (CLSA Part-1/2)

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3 - 8 years

12 - 22 Lacs

Bengaluru, Hyderabad

Hybrid

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Job Description: Pega Decisioning Consultant with 1-10 years of relevant decisioning experience and at least 1-3 Pega projects implementation. Minimum 1+ years of developing applications using Pega and having experience into Customer Decisioning Hub (CDH). Articulate what customer decision hub, always on marketing and AI mean in a particular sense, how does it deliver the business vision and objectives. Designing the decisioning logic. Build and test decision logic rules. Experience with setup and execution of CDH components such as Adaptive model, Predictive Model, A/B testing, Simulation testing, performance reports and monitoring. Driving design, development, testing and deployment of maintainable solutions within PRPC Rules environment. Creating the technical design, developing the enterprise class structure and reviews infrastructure requirements such as data architecture definitions and data management plans. End to end experience in defining solutions, design and implementation in Next Best Action Strategy Framework, Single Unified Campaign, Customer Spine or 360 view, Inbound channel integrations, Always-on Marketing, contact strategy, segmentation, adaptive modelling, outbound campaign management. Preferred Qualification: Familiar with broad based technology footprint (should have worked in various technology stacks: Cloud, DevOps, IBM, Oracle, UNIX, AIX, Windows, Java/J2EE, Databases, and Mainframe etc.) Should have strong experience in design and development of decisioning projects with Pega decisioning and Pega Marketing. Conversant with designing NBA strategies Provide consultation and training to Decisioning architects Experience with designing and/or implementing marketing and decisioning software (such as Chrodiant, Infor CRM Epiphany, SmartFocus Experian, Adobe, Oracle, Marketo, Salesforce, Teredata, Aprimo, IBM Unica) Applications. Provide business and technical leadership in end-to-end project delivery utilizing latest features and tools available in Customer Decision Hub (CDH) Maintain advanced knowledge of the CDH Architecture and all CDH design and implementation features Ability to present decisioning concepts and benefits, and influence stakeholders with help of LDA. Demonstrate a solid understanding of reuse in terms of enterprise solutions seeking to determine and develop repeatable, efficient and optimal ways of implementing CDH. Knowledge on various PRPC concepts, PRPC flows, Ruleset, Assignments, Utilities, Decision, Class Structures, Activities, User Interface, Flow Actions, Agents, SLA, Correspondence, Security, Reports, Listeners (File, MQ), Connectors

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2 - 7 years

15 - 25 Lacs

Bengaluru, Hyderabad

Hybrid

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Job Location -- Hyderabad/Bangalore Experience - 2 years to 9 years Role - Pega Decisioning Architect / Senior Decisioning Architect (As per interview feedback) Job Type -- PERMANENT/Full-time Notice Period -- Immediate 20 days Joiners only Job Description: Must have Pega Certification - CPDC Pega Decisioning Consultant with 1-6 years of relevant decisioning experience and at least 1-3 Pega projects implementation. Minimum 3+ years of developing applications using Pega and having experience into Customer Decisioning Hub (CDH). Articulate what customer decision hub, always on marketing and AI mean in a particular sense, how does it deliver the business vision and objectives. Designing the decisioning logic. Build and test decision logic rules. Articulate what customer decision hub, always on marketing and AI mean in a particular sense, how does it deliver the business vision and objectives. Designing the decisioning logic. Build and test decision logic rules. Experience with setup and execution of CDH components such as Adaptive model, Predictive Model, A/B testing, Simulation testing, performance reports and monitoring. Driving design, development, testing and deployment of maintainable solutions within PRPC Rules environment. Should have strong experience in design and development of decisioning projects with Pega decisioning and Pega Marketing. Conversant with designing NBA strategies Maintain advanced knowledge of the CDH Architecture and all CDH design and implementation features SEND RESUMES TO amrita.nag@areteanstech.com Please Mention The details below to apply: (Mandatory) Total Experience- Exp in CDH- Current CTC- Expected CTC- CPDC certification- PDN Mail ID (Must)- Payroll Company Name- Notice Period- Location-

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4 - 8 years

10 - 13 Lacs

Chennai, Hyderabad

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What youll be doing... You will be leading multiple software engineering teams internally and externally to develop and maintain the Verizon Value Realtime personalization platform. Implementing Omni Channel personalization by building capabilities like real time data capture & event triggers, Cross channel transaction flexibility and customer communications & journey visibility. Delivering personalized engagement, dynamic segmentation, faster decision making based on real time customer behavior and preferences, unlock customer insights, use predictive analytics and measures campaign success to improve strategy and drive higher ROI. Working with and developing the team to deliver high-quality, high-value hyper personalization across all value brands. Where you'll be working... In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. What were looking for... Youll need to have: Bachelors degree and four or more years of work experience. Four or more years of Omni Channel Personalization and Unified Customer Profile Management for existing customers via CDP Experience in building and maintaining real time data capture and event triggers to provide immediate resolution to critical issues through real time notifications(SMS, Email or Push), reducing churn, improving engagement, and increasing conversion rates Experience in Tealium Tag manager, Tealium Audiencestream Experience in Big Query, Cassandra & Oracle databases Extensive Knowledge or Experience in PZAI Models Experience in developing and building Next Best Experiences using PEGA Decisioning Experience in architecting and overseeing the integration of various data sources, including transactional systems, global and regional data assets. Experience in data pipeline development to build new scripts to develop the metrics or re-engineer scripts created by the data science teams, such that they can be easily plugged into existing ML Ops frameworks. Experience in designing and developing the integration of the AI/ML models outputs, build the ML Ops components to support and manage the lifecycle of AI based models built by the regional and global data science teams. Experience in establishing and enforcing data quality standards and governance policies around data, metrics management ensuring data quality and governance Providing leadership on complex projects, mentoring the team with specific emphasis on cross channel hyper personalization experiences Acting as a liaison between IT and business community to develop business and system requirements based on input gathered from a variety of sources including analysis and feedback from end user, subject matter experts and architects. Presenting problem statements/data/conclusions/recommendations in a consumable, meaningful, and insightful manner. Even better if you have one or more of the following: Knowledge in Realtime streaming (Kafka) Knowledge in Google Analytics, Airflow, Dataflow Knowledge or experience in multi brand/multi channel hyper personalization

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8 - 13 years

25 - 30 Lacs

Pune, Delhi NCR, Gurgaon

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The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Read about us. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.

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