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7.0 - 10.0 years
12 - 18 Lacs
Jangaon
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Jagtial
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Kothagudem
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Adilabad
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
7.0 - 10.0 years
12 - 18 Lacs
Hyderabad
Work from Office
Roles & Responsibilities: To provide ongoing support and guidance to store personnel and Regional Marketing teams along with the Operational Teams regarding BTL activities and catchment area marketing initiatives. Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). Track KPIs with actionable insights for each campaign execution BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Lead the regional team that executes the activities on ground. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing calendars and campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Work closely with Zonal Operations Managers to understand and address individual store and zone concerns to improve business throughput. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Lead and guide regional marketing teams to execute campaigns in their respective regions and monitor performance and outs in a trackable manner. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives. Preferred candidate profile: Demonstrate understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Proven record of managing regional marketing teams and working with cross-functional stakeholders to manage strategizing and executing BTL Campaigns. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth. Qualification/Experience: Masters degree in Marketing, Business Administration, or a related field, with a focus on marketing Minimum of 7-10 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns.
Posted 1 month ago
3.0 - 7.0 years
6 - 9 Lacs
Salem
Work from Office
Role & responsibilities: Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives Preferred candidate profile: Job Location - Jaipur and Chennai Demonstrated understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth.
Posted 1 month ago
3.0 - 7.0 years
6 - 9 Lacs
Chennai
Work from Office
Role & responsibilities: Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives Preferred candidate profile: Job Location - Jaipur and Chennai Demonstrated understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth.
Posted 1 month ago
3.0 - 7.0 years
6 - 9 Lacs
Jaipur
Work from Office
Role & responsibilities: Strategic Planning & Execution Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs). BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience. Performance Measurement & Optimization Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Leverage marketing analytics tools to generate insightful reports that track key metrics. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels. Provide ongoing support and guidance to store personnel regarding BTL activities and catchment area marketing initiatives Preferred candidate profile: Job Location - Jaipur and Chennai Demonstrated understanding of local market dynamics, consumer behaviour trends, and cultural nuances within the assigned region. Excellent communication, presentation, and interpersonal skills with the ability to influence and motivate stakeholders. Strong project management skills with the ability to manage multiple priorities, delegate tasks effectively, and meet deadlines under pressure. Budget management and negotiation expertise to secure cost-effective vendor partnerships. Proficiency in MS Office Suite, marketing analytics tools, and project management software. A passion for the retail industry and a strong belief in the power of BTL marketing to drive business growth.
Posted 1 month ago
3.0 - 8.0 years
3 - 6 Lacs
Bengaluru
Work from Office
Role & responsibilities BTL Strategy & Planning Retail & Trade Marketing Execution Vendor Management Performance Tracking & Analysis Cross-functional Collaboration Data Management & Reporting Marketing & Sales Analytics System & Process Optimization Bachelors/masters degree in marketing, Business, or related field. 4-7 years of experience in BTL marketing, retail activations, or trade marketing (preferably in innerwear, apparel, or FMCG). Strong network with vendors, agencies, and retail partners. Proficiency in MS Excel Must, PowerPoint, and data-driven decision-making. Excellent leadership, negotiation, and project management skills. Willingness to travel extensively for market visits and execution
Posted 1 month ago
12.0 - 22.0 years
1 - 4 Lacs
Saharanpur
Work from Office
We are hiring Sales and Marketing Executives who are enthusiastic about promoting digital services, generating leads, and building long-term client relationships. The role involves both online and offline marketing efforts to grow our client base across industries. Key Responsibilities : Identify and approach potential clients for website, mobile app, and software solutions & IT Services Promote services through digital channels and direct client interactions Create and execute marketing strategies and campaigns Maintain a database of leads, prospects, and follow-ups Assist in creating marketing materials and social media content Conduct market research and competitor analysis Required Skills : Good communication and presentation skills Basic understanding of digital products and marketing Ability to work with targets and timelines Knowledge of social media platforms and local market trends Creativity in approaching sales opportunities BBA, B.Com, MBA (Marketing), or relevant background preferred Freshers with strong communication skills and passion for sales can apply Candidates from Saharanpur or nearby areas are highly preferred
Posted 1 month ago
3.0 - 4.0 years
6 - 8 Lacs
Bengaluru
Work from Office
Create campaign strategies and monitor the execution to achieve the brand objectives. Manage social handles of the brand, like Instagram, Facebook, LinkedIn, X etc. Develop, implement and manage a brand's social media strategy on a monthly basis. In-depth knowledge of social media marketing, market trends, integration of online with offline marketing and reporting. Measure the success of every social media campaign, as per required metrics. Work with copywriters and designers to ensure content is well-suited and appealing to the defined target group for respective brands. Communicate with industry professionals and 3rd party vendors if and when required. Provide constructive feedback to the team(copy & design) to achieve desired results. Requirements: Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred). 3+ years of proven experience in social media management within a client-based agency or related environment. Demonstrated success in devising and executing impactful social media strategies for a variety of clients. Excellent written and verbal communication skills, conveying ideas clearly to internal teams and clients. Profound understanding of social media platforms, algorithms, content formats, and best practices. Proven track record of generating exceptional results via integrated marketing strategies(online+offline).
Posted 1 month ago
8.0 - 12.0 years
6 - 8 Lacs
Chennai, Coimbatore
Work from Office
Job Summary: The Marketing Manager will be responsible for planning, implementing, and executing both digital and offline marketing strategies. This individual will lead day-to-day campaign management, coordinate with agencies and internal teams, analyze market trends, and ensure that Red Taxis brand is consistently represented across all channels. The role demands a mix of strategic thinking and hands-on execution. Key Responsibilities: Strategy & Planning: Plan and execute marketing strategies from a new product service launch perspective. Identify key customer segments and define marketing strategies for acquisition, engagement, and retention. Conduct market research to understand customer behaviour, competitor strategies, and industry trends. Digital Marketing: Manage digital campaigns across Google Ads, Meta(Facebook/Instagram), YouTube, and programmatic platforms. Lead SEO, SEM, app marketing, retargeting, and performance marketing efforts. Analyze performance metrics (CPC, CTR, CPA, ROI) and optimize campaigns accordingly. Use marketing automation and CRM tools (e.g., HubSpot, MoEngage, CleverTap) for lead nurturing and retention. Content & Communication: Supervise content creation for social media, blogs, email, and the website. Develop creative briefs, approve content, and ensure brand voice and messaging consistency. Collaborate with graphic designers, writers, and influencers to support campaign goals. Offline Marketing: Promotional activities - stall activities, maintaining advertisement vehicles, and Package related activities. Making the internal team to engage with our social media and asking the team to participate in rewarding programs. Brand Management: Monitor and strengthen Red Taxis brand presence across digital and physical spaces. Ensure consistency in branding, design, tone, and customer experience touchpoints. Reporting & Analysis: Track KPIs, generate reports, and deliver insights to leadership on campaign effectiveness. Provide actionable recommendations to improve marketing performance and efficiency. Team & Vendor Management: Supervise the marketing team members. Liaise with media agencies, digital marketing partners, and creative vendors to deliver projects on time and budget. Job Specification: Any bachelors degree/any graduate. 8 to 12 years of any relevant experience in Digital Marketing & related activities Good negotiation and communication skills. Good problem solver and creative thinker. Excellent planning, organizing and time management skills. Good Written / Oral Communication in English. Good working Knowledge in Video Marketing, SEO & SEM, Content Marketing, Data & Analytics, Design Thinking & planning, social media. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. Able to take ownership and responsibility under minimal supervision. Core Competencies: Competency - Description Strategic Thinking - Ability to understand market dynamics and align marketing plans accordingly. Digital Proficiency - Skilled in using digital channels, tools, and data to drive results. Creativity & Innovation - Ability to design compelling campaigns that differentiate the brand. Analytical Skills - Strong data interpretation skills to evaluate and optimize performance. Project Management - Efficient in planning, coordinating, and executing projects on time and within budget. Collaboration - Works effectively with internal teams and external partners. Customer-Centric Mindset - Keeps customer experience at the center of all marketing decisions. Adaptability - Comfortable working in a fast-paced, evolving business environment. Team handling - Guiding and mentoring junior team members, fostering their professional development.
Posted 1 month ago
7.0 - 10.0 years
10 - 15 Lacs
Gurugram
Work from Office
We are seeking a dynamic and results-driven Head of Marketing to lead all marketing initiatives for our real estate business. The ideal candidate will be responsible for creating and executing innovative marketing strategies to build brand awareness, drive qualified leads, and support sales objectives for residential and/or commercial projects. Key Responsibilities: 1. Marketing Strategy & Planning Develop and implement comprehensive marketing strategies aligned with business objectives. Conduct market research and competitor analysis to identify trends and opportunities. Plan and manage go-to-market strategies for new project launches. 2. Brand Management Define and strengthen the company's brand positioning in the real estate market. Ensure brand consistency across all marketing channels and materials. Oversee development of branding, creative, and communication assets. 3. Lead Generation & Digital Marketing Lead digital marketing efforts including SEO/SEM, paid media, social media, and email marketing. Manage CRM systems to track leads, nurture prospects, and improve conversions. Optimize campaigns based on analytics and KPIs (ROI, CPL, CTR, etc.). 4. Project Marketing Design marketing plans for individual real estate projects including brochures, site branding, and events. Coordinate with sales and site teams to ensure alignment on project promotions and pricing. 5. Team Management & Collaboration Lead and mentor the internal marketing team and manage relationships with external agencies. Collaborate with the sales, design, and product development teams to align marketing strategies with business goals. 6. Offline Marketing & Events Oversee print media, outdoor advertising (hoardings, billboards), and event sponsorships. Organize promotional events, exhibitions, and open-house campaigns. Key Skills & Qualifications: Bachelors/Masters degree in Marketing, Business Administration, or a related field. Proven experience leading marketing in real estate, property development, or similar sectors. Strong grasp of digital tools, analytics platforms, and CRM systems. Excellent communication, leadership, and project management skills. Deep understanding of consumer behavior, market trends, and pricing strategies.
Posted 1 month ago
2.0 - 4.0 years
3 - 4 Lacs
Vellore
Work from Office
Responsibilities: * Develop marketing strategies & plans * Manage offline & online campaigns & events * Promote brand through various channels * Collaborate with sales team on lead generation Send Your resumes to: ashwini.bbbuilders@gmail.com Employee state insurance Provident fund House rent allowance Food allowance
Posted 1 month ago
0.0 - 1.0 years
1 - 2 Lacs
Ahmedabad
Work from Office
We are looking for Field Marketing Executive for one of our client. Role & responsibilities Demonstrate software features and benefits effectively. Generate leads and follow up to convert them into sales. Maintain client relationships and provide post-sale support. Report daily progress and client feedback to the team. Requirements: Must own a two-wheeler with a valid driving license. Identify and approach potential clients in the assigned territory to introduce and promote our software products. Build and maintain strong relationships with existing and prospective clients. Strong communication and convincing skills. Basic knowledge of software products or tech-savvy attitude. Presentable and confident in client interactions Working Hours: 10:00 AM to 7:00 PM Working Days: Monday to Saturday (Sunday Off) Employment Type: Full-Time Education Required: B.com,BBA (or equivalent) Experience: Freshers or candidates with up to 1 year of field marketing experience preferred Two-Wheeler: Compulsory
Posted 1 month ago
3.0 - 7.0 years
3 - 4 Lacs
Mysuru
Work from Office
Position description: Dynamic professional driving marketing initiatives, executing campaigns, and contributing to strategic planning at the executive level to enhance brand visibility and achieve organizational goals. Primary Responsibilities: Oversee the planning, execution, and optimization of marketing campaigns, ensuring alignment with strategic goals and delivering measurable results. Conduct thorough market analysis, identify trends, and contribute to the development of marketing strategies to enhance brand positioning and drive business growth. Conducting meetings with existing parents. Conducting market visit meetings. Looking after the work of administration and generating leads for the organization. Fixing meetings with existing parents and generating fresh leads for the organization. Meeting new parents during a field visit to generate fresh leads. Contacting coaching centers for generating fresh leads. Conducting contests and events for the students for branding and promotion of the organization. Creating positive buzz and awareness about the organization in the market. Increasing visibility of the organization
Posted 1 month ago
3.0 - 7.0 years
3 - 4 Lacs
Mysuru
Work from Office
Position description: Dynamic professional driving marketing initiatives, executing campaigns, and contributing to strategic planning at the executive level to enhance brand visibility and achieve organizational goals. Primary Responsibilities: Oversee the planning, execution, and optimization of marketing campaigns, ensuring alignment with strategic goals and delivering measurable results. Conduct thorough market analysis, identify trends, and contribute to the development of marketing strategies to enhance brand positioning and drive business growth. Conducting meetings with existing parents. Conducting market visit meetings. Looking after the work of administration and generating leads for the organization. Fixing meetings with existing parents and generating fresh leads for the organization. Meeting new parents during a field visit to generate fresh leads. Contacting coaching centers for generating fresh leads. Conducting contests and events for the students for branding and promotion of the organization. Creating positive buzz and awareness about the organization in the market. Increasing visibility of the organization
Posted 1 month ago
1.0 - 4.0 years
4 - 6 Lacs
Mumbai
Work from Office
Role & responsibilities To work closely with Brand, Offline and creative assignments for projects Coordinate with multiple agencies for job at hand for residential and commercial projects Work on printing and execution requirements for projects Coordination for sales experience at sites and design lead project executions in sync Create content and coordination with PR Agencies NRI expo coordination Events and flea market coordination
Posted 1 month ago
4.0 - 8.0 years
6 - 9 Lacs
Mysuru
Work from Office
Responsibilities: * Develop & execute online/offline strategies * Manage brand reputation through advertising * Collaborate with sales team on offline campaigns * Monitor market trends & analyze results
Posted 1 month ago
4.0 - 9.0 years
5 - 7 Lacs
Ghaziabad
Work from Office
Job Title: Assistant Manager, Marketing & Communications Company: MaxVolt Energy Industries Pvt. Ltd. Location: Ghaziabad Salary Range: 5.5 - 7 LPA CTC About MaxVolt Energy Industries Ltd.: MaxVolt Energy Industries is a leading battery manufacturer headquartered in Ghaziabad, Uttar Pradesh, specializing in innovative lithium battery solutions for vehicles like e-cycles, e-scooters, and e-rickshaws. Our commitment to sustainable energy and reliable technology drives us to create advanced, eco-friendly products that shape the future of transportation. Position Overview: We seek an experienced and proactive Assistant Manager of Marketing & Communications to join our team. This role will oversee marketing team activities, manage digital and brand communication strategies, drive impactful market research initiatives, and implement both Above The Line (ATL) and Below The Line (BTL) marketing activities, including ground-level marketing efforts. Key Responsibilities: Team Leadership & Development Oversee and manage the marketing team to ensure productivity and foster a collaborative, innovative environment. Provide training, mentorship, and guidance to team members, enhancing their skills and effectiveness. Conduct team meetings regularly to assess progress, establish goals, and address challenges. Communications & Digital Marketing Design and execute SEO/SEM strategies to increase brand visibility and website traffic. Conduct keyword research and manage digital content to optimize search engine performance. Lead digital marketing initiatives, including email and WhatsApp campaigns, to connect with the target audience. Manage display advertising campaigns to boost brand recognition across all channels. Brand Strategy & Development Develop and implement brand communication strategies, ensuring cohesive brand messaging across online and offline channels. Oversee brand positioning to strengthen and maintain the companys reputation. Build brand awareness through both organic and paid channels, focusing on consistent messaging and high-impact visuals. ATL & BTL Marketing Activities Plan and execute Above The Line (ATL) marketing campaigns, such as television, radio, and print advertisements, to reach a broad audience. Develop and implement Below The Line (BTL) marketing strategies, including direct mail, sponsorships, trade shows, and exhibitions, to engage specific target groups. Organize ground-level marketing initiatives, such as local events, in-store promotions, and community engagement activities, to directly interact with potential customers and enhance brand presence at the grassroots level. Lead Generation & Marketing Tools Manage lead generation through B2B platforms (e.g., IndiaMART) and digital tools like LinkedIn Sales Navigator. Oversee in-house systems such as DSS (Desired Sales System), CDS (Competitive Discount System), and DRS (Dealer Replenishment System) to streamline marketing efforts. Market Research & Analysis Conduct competitor analysis and identify emerging market trends to shape marketing decisions. Prepare and present Management Information System (MIS) reports for senior management, offering insights on industry benchmarks and competitive analysis. Qualifications: MBA in Marketing Management or a related field. 4-5 years of experience in marketing, team management, and digital marketing strategy. Proficiency in digital marketing platforms such as Google Analytics, Facebook Ads Manager, and Meta Business Suite. Strong communication and interpersonal skills, with a strategic, analytical mindset. Tools & Technology Proficiency: Advanced skills in Excel for data management and reporting. Experience with Google AdWords, Google Analytics, Facebook Ads Manager, and Meta Business Suite. If you’re a marketing professional with a passion for innovation and sustainable technology, we encourage you to join the MaxVolt team! Apply now to contribute to the future of green transportation solutions.
Posted 1 month ago
2.0 - 7.0 years
3 - 6 Lacs
Ahmedabad
Work from Office
United HR Solutions Pvt Ltd is looking for sales & Marketing Executive to join our dynamic team and embark on a rewarding career journey Drive sales efforts through marketing strategies and outreach. Identify potential clients and develop pitch plans. Manage campaigns, promotions, and digital visibility. Ensure follow-ups and CRM updates.
Posted 1 month ago
3.0 - 5.0 years
8 - 14 Lacs
Bengaluru
Work from Office
Experience Level : 3+ years in Agency set-up Job Description : - Create campaign strategies and monitor the execution to achieve the brand objectives. - Manage social handles of the brand, like Instagram, Facebook, LinkedIn, X etc. - Develop, implement and manage a brand's social media strategy on a monthly basis. - In-depth knowledge of social media marketing, market trends, integration of online with offline marketing and reporting. - Measure the success of every social media campaign, as per required metrics. - Work with copywriters and designers to ensure content is well-suited and appealing to the defined target group for respective brands. - Communicate with industry professionals and 3rd party vendors if and when required. - Provide constructive feedback to the team(copy & design) to achieve desired results. Requirements : 1. Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred). 2. 3+ years of proven experience in social media management within a client-based agency or related environment. 3. Demonstrated success in devising and executing impactful social media strategies for a variety of clients. 4. Excellent written and verbal communication skills, conveying ideas clearly to internal teams and clients. 5. Profound understanding of social media platforms, algorithms, content formats, and best practices. 6. Proven track record of generating exceptional results via integrated marketing strategies (online + offline).
Posted 1 month ago
2.0 - 3.0 years
8 - 14 Lacs
Bengaluru
Work from Office
Experience Level: 2+ years in Agency set-up Job Overview: We are seeking an experienced and strategic-minded Social Media Account Manager for our client-based social media team. This role requires a dynamic individual who can execute effective social media campaigns giving great results that meet with client's objectives, foster a cohesive team environment, and cultivate strong client relationships. The ideal candidate should possess a deep understanding of social media dynamics, a proven track record in team leadership, and exceptional communication skills. - Create campaign strategies and monitor the execution to achieve the brand objectives. - Manage social handles of the brand, like Instagram, Facebook, LinkedIn, X etc. - Develop, implement and manage a brand's social media strategy on a monthly basis. - In-depth knowledge of social media marketing, market trends, integration of online with offline marketing and reporting. - Measure the success of every social media campaign, as per required metrics. - Work with copywriters and designers to ensure content is well-suited and appealing to the defined target group for respective brands. - Communicate with industry professionals and 3rd party vendors if and when required. - Provide constructive feedback to the team(copy & design) to achieve desired results. Requirements: - Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred). - 2+ years of proven experience in social media management within a client-based agency or related environment. - Demonstrated success in devising and executing impactful social media strategies for a variety of clients. - Excellent written and verbal communication skills, capable of conveying ideas clearly to both internal teams and clients. - Profound understanding of social media platforms, algorithms, content formats, and best practices. - Proven track record of generating exceptional results via integrated marketing strategies (online + offline).
Posted 1 month ago
3.0 - 4.0 years
5 - 8 Lacs
Bengaluru
Work from Office
Create campaign strategies and monitor the execution to achieve the brand objectives. Manage social handles of the brand, like Instagram, Facebook, LinkedIn, X etc. Develop, implement and manage a brand's social media strategy on a monthly basis. In-depth knowledge of social media marketing, market trends, integration of online with offline marketing and reporting. Measure the success of every social media campaign, as per required metrics. Work with copywriters and designers to ensure content is well-suited and appealing to the defined target group for respective brands. Communicate with industry professionals and 3rd party vendors if and when required. Provide constructive feedback to the team (copy & design) to achieve desired results. Requirements: 1. Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred). 2. 3+ years of proven experience in social media management within a client-based agency or related environment. 3. Demonstrated success in devising and executing impactful social media strategies for a variety of clients. 4. Excellent written and verbal communication skills, conveying ideas clearly to internal teams and clients. 5. Profound understanding of social media platforms, algorithms, content formats, and best practices. 6. Proven track record of generating exceptional results via integrated marketing strategies(online+offline).
Posted 1 month ago
0.0 - 1.0 years
0 Lacs
Gurugram
Remote
Key Responsibilities: Assist in the development and execution of marketing campaigns across digital platforms (Instagram, LinkedIn, etc.) Create engaging content (posts, reels, newsletters, blog articles) tailored to our student audience Conduct competitor analysis and market research Support with email marketing, lead generation, and performance tracking Help organize online and offline promotional events or webinars Monitor and report on marketing performance using analytics tools Collaborate with the design and content teams to maintain brand consistency Requirements: Pursuing or completed a degree in Marketing, Communications, Business, or a related field Strong verbal and written communication skills Creative thinking and basic knowledge of content creation Familiarity with social media platforms and trends Basic understanding of SEO, Canva, Meta Ads, or email marketing tools is a plus Ability to take initiative and work independently in a fast-paced environment Perks: Certificate of completion and letter of recommendation Exposure to international education and business development Opportunity to work directly with the founding team Networking opportunities with global professionals Flexibility in work hours and location.
Posted 1 month ago
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