Offline Lead

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About GRIPIT

GRIPIT is India’s leading launch and growth partner for global consumer tech brands. We work with Global Brands powering their entry and expansion across India’s omnichannel ecosystem. From strategy to execution, GRIPIT enables global brands to go beyond distribution and build meaningful customer connections across platforms.

Role Overview

We are looking for a dynamic Offline Lead to spearhead the offline retail strategy and execution across GRIPIT’s brand portfolio. This person will be responsible for expanding retail footprints, forging channel partnerships, driving in-store sales, and ensuring brand visibility across physical retail formats.

If you’ve built offline distribution networks, scaled retail presence for premium tech/lifestyle products, and know how to make a brand win on-ground—this role is for you.

Key Responsibilities

• Own and drive the offline retail strategy for all GRIPIT brands across formats (LFRs, regional chains, MOM&POP, GT/MT).
• Build and manage distributor/retailer relationships to ensure healthy partnerships and strong retail presence.
• Lead negotiations, channel onboarding, and retail execution across India.
• Oversee sell-in, sell-out performance, merchandising, and retail marketing activations.
• Collaborate with the supply chain, brand, and product teams to ensure smooth fulfilment and inventory planning.
• Monitor competitor activity, market trends, and pricing to ensure strategic retail positioning.
• Set and achieve sales targets, coverage expansion, and category share objectives.

Ideal Candidate

• 6–10 years of experience in offline/channel sales, trade marketing, or retail strategy (preferably in consumer tech or lifestyle).
• Strong network and experience across India’s major LFRs (e.g., Croma, Vijay Sales, Reliance Digital).
• Proven track record of launching and scaling physical retail for new or global brands in India.
• Excellent negotiation, relationship management, and team leadership skills.
• Strategic thinker with hands-on execution capabilities.
• Comfortable working in fast-paced, high-growth environments.

Why Join GRIPIT

• Work with a portfolio of globally renowned consumer brands entering India.
• Play a key role in shaping omnichannel retail strategy and driving high-impact growth.
• Thrive in a high-ownership, entrepreneurial culture with opportunities to lead and scale.
• Competitive compensation with performance-linked incentives.