1011 Meta Ads Jobs - Page 37

Role Overview: As the Brand Manager, you will be the voice and guardian of our brand identity. You will oversee brand strategy, campaign execution, creative development, and cross-platform communication, ensuring consistent messaging across all touchpoints. This role requires close collaboration with internal teams and external partners to drive brand value and visibility in a competitive market. Key Responsibilities: Brand Strategy & Positioning Define and implement the companys brand vision, values, and tone. Ensure consistent branding across digital, print, on-ground, and media platforms. Campaign Management Develop and execute monthly/quarterly brand campaigns for new and ongoing projects. Track performance metrics and make data-backed adjustments to enhance campaign impact. Creative Oversight Lead creative development across visual and written assets including videos, brochures, hoardings, and digital creatives. Ensure adherence to brand guidelines across all marketing materials. Digital Branding Collaborate with digital marketing teams to manage and grow presence on platforms like Instagram, Facebook, LinkedIn, and YouTube Shorts. Oversee performance marketing campaigns (Google Ads, Facebook Ads), reviewing and refining strategies regularly. Coordinate website content and SEO to improve online brand visibility. Team & Vendor Management Work with internal design, content, and video teams for timely execution of campaigns. Manage third-party vendors, advertising agencies, influencers, media partners, and printers. Brand Events & PR Support branding efforts at launch events, real estate expos, and customer experience activations. Handle PR communications and ensure alignment with brand identity. Market & Competitor Research Stay updated with industry trends, competitor strategies, and buyer insights to inform brand decisions. Qualifications & Skills: Bachelor’s or Master’s degree in Marketing, Branding, Mass Communication, or a related field. 3–6 years of experience in brand management, preferably in real estate, lifestyle, or luxury sectors. Knowledge of digital and performance marketing best practices. Excellent communication, storytelling, and copywriting skills. Ability to manage cross-functional teams and external agencies. Strong creative vision and attention to design details. Strong organizational skills and ability to manage multiple deadlines in a fast-paced environment. What We Offer: Opportunity to lead branding for a growing real estate organization. Dynamic, creative, and collaborative work environment. Exposure to premium project launches and full-scale brand campaigns. Long-term career growth potential in a stable and expanding industry. Pay: 4,50,000 – 9,00,000 per annum Schedule: Day shift Supplemental Pay: Performance-based bonuses Experience Required: Brand Manager – 3 to 8 years (Preferred) Expected Start Date: 01/06/2025 Let me know if you'd like this formatted as a PDF or Word file for job portal posting or company HR documentation.

Hiring For Google Ads Profile- Google Ads Qualification- Graduation Required Skills required- Google Ads, PPC, Youtube Ads, Google Adswords, Facebook Ads, Pay Per Click, Paid Media, Paid marketing, Instagram Ads. Package upto 6.5 LPA Location- Hyderabad Notice Period- Immediate to 30 days For more Information Contact priyanka 9362502648 Mail id- priyanka@manningconsulting.in

Urgently Hiring. Digital Marketing Specialist Company- Biorad Medisys Pvt. Ltd., Pune. Qualification- Any Graduation Exp - 2 - 5 Years Biorad Medisys dedicates itself to creating devices that define a new era of healthcare solutions to deliver quality par excellence. Our meticulously designed devices that are powered by science, help in ensuring the best results with successful outcomes. We have earned a reputation of being a dependable and reliable organisation amongst the top names in the medical device industry in India. Job Description Search Engine Optimization (SEO): Perform keyword research to identify opportunities for content and ranking improvement. Optimize website content, metadata, and technical elements for on-page SEO. Build high-quality backlinks through ethical off-page SEO strategies. Monitor and analyze website performance using tools like Google Analytics, Search Console and SEMrush. Social Media Marketing: Develop and execute social media strategies across platforms like LinkedIn, Facebook, Instagram and Twitter. Create and manage engaging content. Monitor social media trends and audience insights to drive engagement and follower growth. Manage social media advertising campaigns, ensuring ROI and performance optimization. Respond to comments, messages, and mentions to maintain a positive online presence. Requirements and skills Strong Analytical Skills: Ability to synthesize large volumes of data and identify key trends that drive marketing strategy. Problem-Solving Capabilities: Ability to quickly identify issues and propose actionable solutions based on data. Communication Skills: Excellent written and verbal communication skills to present data insights and recommendations to the Head of Marketing and other senior management. Team Collaboration: Ability to work effectively in cross-functional teams and coordinate with different departments to ensure smooth execution of marketing campaigns. Attention to Detail: Ability to produce accurate, high-quality reports and data insights, ensuring that no important information is overlooked. Proactive and Results-Oriented: Able to take initiative and drive improvements based on insights and data. If you are interested please send your CV on the following email id: carina.castello@bioradmedisys.com

Role & responsibilities Assist in Digital Marketing Campaigns: Support the creation and implementation of marketing campaigns across SEO, SEM, social media, email, and other digital channels. Social Media Management: Help manage company social media accounts (Facebook, Instagram, LinkedIn, Twitter, etc.), including posting content, monitoring engagement, and responding to comments. SEO and Website Optimization: Assist in optimizing website content and landing pages for search engine visibility, improving organic traffic. Content Creation: Help develop engaging content for blogs, newsletters, and social media posts that align with the companys marketing goals. Email Marketing Support: Assist in creating, sending, and analyzing email campaigns to engage the target audience. Analytics Reporting: Monitor digital marketing metrics (such as traffic, engagement, and conversion rates) and help prepare reports to assess campaign performance. Research and Trends: Stay updated with the latest trends in digital marketing and provide input for new strategies and tactics. Desired Attributes Enthusiastic about learning new marketing tools and techniques.

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence. Responsibilities: Must have knowledge of Keyword Research, Competitor - Backlink Analysis, strong knowledge in Google Ad words, PPC, ON-Page, LinkedIn promotion, YouTube promotion, Twitter & Facebook Ads, Instagram Ads. Off-page, s , Google Webmaster - Analytics, Guest Blogging etc. Responsibilities Implementing and developing SEO strategies, ON-Page & OFF-Page both. Researching the competitors, both on-site and off-site. Performing keyword research for content. Writing engaging SEO content along with the Content. Optimizing content regularly on the website. Maintaining the website on a regular basis. Developing and implementing link building strategies. Collaborating with the Digital Marketing team. Analyzing the website using the analytical tool. Improving website performance. Proposing changes in the website content. Measuring the ROI and success of the website. Staying up to date with the latest Google Algorithm changes. Criteria: Max Experience : 3 - 5 yrs in Google Ad words PPC & Meta Add Salary :25k-40k Location - Kolkata ( Saltlake sector 5) Mode of Work - WFO. Qualifications Bachelor's degree in Marketing or related field Excellent understanding of digital marketing concepts Experience with business to customer social media and content generation Strong creative and analytical skills

Looking for a creative Social Media & Digital Marketing Executive to manage posts, design creatives, run Google & Meta Ads, analyze performance, boost engagement, and grow our brand across digital platforms. Required Candidate profile 1+ yrs in social & digital marketing with skills in Google/Meta Ads, Canva, Adobe tools, GA, UTM, A/B testing, reporting, content creation, copywriting & trend awareness.

Develop, implement, & manage paid ad campaigns on Meta Optimize ad creatives, copy & formats to improve performance Manage ad budgets & adjust bidding strategies to maximize ROI Drive growth for D2C/eCommerce brands using paid ads Manage ad budgets

SEO & Digital Marketing Specialist to lead and execute strategies that drive organic growth, increase online visibility, and enhance digital engagement. The ideal candidate is a creative thinker with analytical skills, experienced in SEO,SMO

Job Description: The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail. Responsibilities: - Define and execute the marketing and communication activities according to our marketing plan. - Coordinate all marketing activities to generate leads. - Collaborate with other teams to promote offerings. - Inform clients and prospects of products and services through creative marketing strategies. - Track performance of all marketing campaigns. - Day-to-day campaign budget management to inform performance optimisation experimentation goals. - Raising concerns and highlighting opportunities whenever required. - Managing monthly channel pacing to ensure we hit budget/CPA targets. - Support the project scoping and implementation of our performance marketing strategy for Meta (Facebook Instagram), Youtube, LinkedIn etc. - Define, test, and roll out optimization and automation strategies across app and web campaigns for Meta (Facebook Instagram) , Youtube, LinkedIn etc. - Build and utilize a deep understanding of Social Media performance incl. performance drivers across markets. - Craft best in class campaigns with our design and analytic teams, developing the Clients personality through ad personalisation audiences. - Daily monitoring and reporting of performance through presentations, leading calls and face-to-face meetings with stakeholders and upper management. - Proactively identify issues leading up to a launch and during a live campaign that would prevent hitting KPIs and performance benchmarks. Requirements: - Candidate should have at least 5+ years hands-on experience with performance marketing, ideally managing large budgets and experience working with Meta (Facebook Instagram), YT, Linkedin. - Have an excellent understanding of levers and main KPIs of performance marketing (across web app). - Able to assess performance, define strategy and prioritize tactics to drive growth and profit. - Highly analytical mindset with proficiency in Excel. - Experience in managing campaign pacing and performance, providing internal and client teams with insights or optimization recommendations. Qualifications: - Bachelor's/master's degree or equivalent experience. - 3+ years' experience in marketing. - Ability to multi-task. - Strong verbal, written, and organizational skills.

Job Title: Social Media Manager & Graphic Designer Company: BE Realty Location: Lucknow Job Type: Full-time If you're a passionate Social Media Manager with a knack for Meta, designing, social media campaigns and branding, we would love to hear from you! Apply today by sending your resume, portfolio, and a brief cover letter at hr.head@be.realty. Job Overview: BE Realty is seeking a creative and strategic Social Media Manager who also has some experience with graphic designing and creatives to elevate our brand presence across digital platforms. The ideal candidate will be responsible for creating engaging visual content, managing social media accounts, and implementing marketing strategies to enhance audience engagement and business growth. Key Responsibilities: Develop and execute social media strategies across platforms such as Facebook, Instagram, LinkedIn. Manage social media content calendars, ensuring timely posting and consistency in branding. Monitor analytics and performance metrics to optimize engagement and reach. Collaborate with marketing and sales teams to align content with business goals. Stay updated on design trends and social media best practices to keep content fresh and innovative. Engage with followers, respond to inquiries, and foster community growth. Assist with website content updates and digital marketing initiatives. Design high-quality graphics, including social media posts, flyers, brochures, email campaigns, and digital ads. Qualifications & Skills: Proven experience as a Social Media Manager (real estate industry experience and good knowledge of graphic designing is a plus). Proficiency in Meta, Instragram and Facebook Ads, Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) and Canva. Experience with social media management tools (e.g., Hootsuite, Buffer, or Meta Business Suite). Strong understanding of branding, typography, and visual storytelling. Excellent writing and communication skills. Knowledge of digital marketing, SEO, and paid social media campaigns is a plus. Ability to multitask, meet deadlines, and work independently. What We Offer: Competitive salary based on experience. Opportunity to work in a dynamic and growing real estate company. Creative freedom to develop engaging content. A supportive and collaborative team environment. Professional growth and learning opportunities.

Location: Onsite Mohali, Punjab Employment Type: Full-time Industry: Performance Marketing / Media Buying About the Role: We're hiring a highly analytical and performance-driven Media Buyer with deep expertise in Google Ads and Meta Ads (Facebook/Instagram) . This role focuses exclusively on search arbitrage strategies acquiring targeted traffic at a cost lower than its monetized value through affiliate offers or direct-response funnels. The ideal candidate knows how to scale campaigns fast, optimize profit margins, and consistently turn paid clicks into measurable revenue. Key Responsibilities: Launch, manage, and scale high-performance paid ad campaigns across Google Ads (Search, Display, GDN) and Meta Ads (FB/IG) . Run search arbitrage campaigns by acquiring traffic to promote high-converting offers or monetized landing pages. Conduct in-depth keyword research , audience targeting , and market analysis to identify profitable search and interest segments. Optimize campaigns daily based on KPIs like CPC, CTR, Conversion Rate, EPC, and ROI . Create, test, and iterate on ad creatives and copy to maximize quality scores and engagement. Collaborate with affiliate managers and ad networks to align traffic strategies with offer availability. Use advanced tracking tools for accurate attribution and reporting. Requirements: 2+ years of experience in media buying for Google Ads and Meta Ads , with a focus on performance marketing. Proven experience running profitable search arbitrage campaigns. Deep knowledge of platform bidding strategies, ad quality scores, and campaign scaling. Skilled in A/B testing creatives and optimizing landing page flows for conversion. Strong analytical skills and proficiency in spreadsheets, dashboards, and attribution platforms. Experience working with affiliate networks, performance-based offers, or direct advertiser deals. Bonus Points: Experience in managing international GEOs and scaling traffic profitably across diverse regions. Familiarity with ad compliance policies and approval processes on Google and Meta. Ability to use automation tools, scripts, or AI-driven optimization to enhance performance. Why Join Us? Competitive salary + Incentive Structure + performance-based bonus 100% remote flexibility with a performance-first culture Access to premium ad tools, tracking systems, and top-tier affiliate network Rapid growth environment with high upside for top performers Learn from a data-driven team scaling campaigns to 67 figures monthly If you can buy traffic smarter than others and consistently generate positive ROI, we want you on our team.

Req- Meta Ads Expert Salary - 50k Exp- 3 years Location - GURGAON Shift Time - 10AM - 7PM 5.5 DAYS WORKING Immedaite joiner interview process - telephonic then f2f send me your cv on whatsapp - 8512850830

Job Title: Digital Marketing Specialist Experience: 2 to 3 Years Location: Onsite, Madhapur, Hyderabad Job Type: Full-time About the Role: We are seeking a results-driven and creative Digital Marketing Specialist to join our team in Aryagami Cloud Services, Hyderabad. The ideal candidate will be responsible for planning, executing, and optimizing our online marketing efforts across various digital channels to generate leads, enhance brand visibility, and improve engagement. Key Responsibilities: Develop, implement, and manage digital marketing campaigns across Google Ads, social media, email marketing, and other relevant channels. Perform SEO/SEM activities to improve organic search visibility and website traffic. Manage social media platforms (Facebook, Instagram, LinkedIn, Twitter) including content creation, posting schedules, and performance tracking. Monitor and analyze website traffic and campaign performance using tools like Google Analytics, Search Console, etc. Collaborate with content and design teams to create compelling marketing materials (blogs, infographics, videos, landing pages). Handle paid media campaigns (Google Ads, Meta Ads) and optimize them for ROI. Stay up to date with the latest trends and technologies in digital marketing. Prepare monthly performance reports and share insights with the team for continuous improvement. Knowledge of on-page and off-page SEO techniques to enhance website performance. Experience in handling marketplaces (e.g., Amazon, eBay) for marketing and sales strategies. Familiarity with affiliate marketing strategies and campaign management. Requirements: Bachelor's degree in Marketing, Communications, or a related field. 23 years of hands-on experience in digital marketing roles. Strong knowledge of SEO, SEM, Google Ads, Meta Ads, and content marketing. Proficient in tools like Google Analytics, Google Ads Manager, Facebook Business Manager, Mailchimp (or similar). Excellent written and verbal communication skills. Ability to work independently and as part of a team in a fast-paced environment. Preferred Qualifications: Google Ads and/or HubSpot certifications. Experience with marketing automation tools. Basic understanding of HTML, CSS, or CMS platforms like WordPress is a plus. Salary: As per industry standards Work Location: On-site – Madhapur, Hyderabad Joining: Immediate or within 30 days preferred

About Role: Lead ROI driven CPC and CPA based, Cost-effective, Google Ads/ Meta Ads/ Linkedin Marketing Campaigns for different Indian and International Clients. Responsibilities : - End to end campaign management (From ideation to execution, monitoring, evaluating and optimizing campaign performance to generate results) - Conduct keyword research, Maintain and monitor keyword bids, budget caps, impression share, quality score and other important account metrics - Drive campaign optimizations via experiments & new initiatives - A/B testing ad formats, copies, bidding strategy, channel -spend -mix and more - Campaign Analytics - Measure and report performances of all marketing campaigns against goals - Research and analyze competitor advertising strategy and tactics - Collaborate with internal teams to create landing pages and optimize the user experiences - Optimize the ad copy, landing pages for better results - Annalise creative performance - Budget management - Brainstorm new and creative growth strategies in the digital space and then Plan, Execute and Measure experiments and conversion tests Job Qualifications and Skill Sets : - Proven 2-5 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) - In-depth knowledge of Google Ads/Meta Ads/ Linkedin - Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics - Analytical approach + Data -Driven Thought Process + Optimization mindset - The ability to think creatively, own things and work independently in a fast-paced environment - A start-up mentality with a bias to action and the ability to flex in a fast-paced environment - Competency in Excel and PowerPoint for analysis & presentations - Excellent communication skills and problem-solving abilities Previous Experience : - Experience in running large scale App Install campaigns - Exposure and experience to lead marketing in the Middle East, International Markets - SEO On-Page and Off-Page SEO optimization levers - Experience with Analytics and Attribution platforms like Branch, CleverTap - Experience with Ad-Exchanges like Vserv, Komli, Tyroo, Affle, Resultrix - Experience with DSPs like DV-360, In-Mobi, Revx - Experience with content platforms like Taboola, Outbrain - Experience with re-marketing platforms like Criteo, Adrols

We are looking for a performance-focused Paid Ads Specialist to manage and optimize digital advertising campaigns for our education-focused offerings. From online courses to webinars and admissions marketing.

Key Responsibilities: Manage and optimize campaigns across Google (Search), Google shopping, Meta ads, LinkedIn, and Programmatic platforms (DV360). Conduct thorough keyword and competitive research to inform campaign strategies. Set up and manage campaigns, ad groups, ads, and keywords. Perform day-to-day monitoring and optimization to ensure campaign effectiveness. Generate detailed reports on performance, insights, and key takeaways to inform future strategies. Qualifications: 3 to 5 years of experience in digital marketing, with a strong focus on search and social media campaigns. Proven experience managing campaigns on Google (Search), Meta, LinkedIn, and Programmatic platforms (DV360). Strong analytical skills and experience with keyword and competitive research. Proficiency in setting up and optimizing campaigns, ad groups, ads, and keywords. Excellent reporting skills, with the ability to provide actionable insights and key takeaways. Benefits: Competitive salary and benefits package. Opportunity to work with a talented and passionate team. Professional development and growth opportunities

Develop & execute digital mktg strategy, track key growth KPIs on daily basis Manage marketing & product funnel of early users Conduct AB testing of creative & landing page Track competitor comparison metrics & identify the gaps to improve metrics Required Candidate profile In-depth knowledge of marketing channels (Google, Meta, programmatic channels) Should have full understanding marketing and product funnel Should be capable to handle multiple product at the same time

We are Hiring Digital Mqarketing Executive Job Title: - Digital Marketing (Google Ads specialist / SEM Specialist) Job Brief:- We are looking for Paid Marketing Specialist with proven experience & success in lead generation using Google Ads, Social and native ad platforms. Specifically, end-to-end experience of creation & optimizing search, image & video campaigns, native ads from keyword research to design of landing page. The role requires design of campaigns including text of the ads, landing pages and analysis based on the real-time performance and optimization. Responsibilities:- Devise, execute SEM campaigns, Native campaigns with A/B and multivariate test. Track the campaign performance on-going basis & optimize ad copy, keywords and landing pages to maximise lead generation. Collect and analyse data, identify trends and insights to achieve maximum ROI. Competitor Analysis Perform keyword research and optimization. Requirements:- Sound understanding & experience of paid marketing platforms & SEM process Hands-on with Google Ads, Facebook or/& native ad platforms Experience with tools such as Google Ads, Analytics, Search Console, Data Studio & native ad platforms. Up-to-date with the latest trends and best practices in SEM/ paid marketing platforms. Strong analytical skills Familiarity with A/B and multivariate test Experience in real estate domain &/or an agency &/or experience in content writing will be preferred. At least 3-5 years of work experience Google Ads & Google Analytics certified. If interested, kindly reply with updated cv

4+ years of experience in digital marketing, preferably in real estate. Strong knowledge of lead generation, social media marketing, and PRGoogle Ads, Meta Ads, native ads and other digital advertising platforms.

. • Proficient in Google Analytics, Google Ads, and Facebook Ad Manager. • Exceptional skills in market research, SEO, and SEM. • Google Ads Certification. • Meta Certification. • Experience in using bid management tools.

Job Description Position: Performance Marketing Expert Location: On-site | Experience: 4+ Years | Type: Full-time Codzgarage Infotech Pvt. Ltd. is seeking a highly skilled Performance Marketing Expert to join our team. The ideal candidate will strategize, execute, and optimize campaigns across Meta (Facebook/Instagram), Google, and LinkedIn Ads to drive lead generation, brand awareness, and conversions. Key Responsibilities: Campaign Strategy & Execution Plan and manage performance marketing campaigns across Meta, Google, and LinkedIn Ads. Focus on lead generation, conversions, and ROI improvement. Audience Research & Targeting Conduct in-depth audience analysis. Build targeted strategies for high campaign engagement. Performance Optimization Monitor real-time data and campaign KPIs. Adjust campaigns to improve CTR, CPC, and conversion rates. Budget & Analytics Management Allocate and track ad budgets effectively. Generate performance reports with insights and recommendations. Creative Collaboration Work with designers and copywriters to develop impactful ad creatives. Run A/B tests to optimize messaging and visuals. Requirements: 4+ years of hands-on experience with Meta, Google, and LinkedIn Ads Strong skills in data analysis, targeting, and optimization Proficient with tools like Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager Good understanding of marketing funnels, customer journeys, and campaign tracking Strong communication, reporting, and project management skills Preferred Qualifications: Experience in B2B or service-based industries Certifications in Google Ads, Meta Blueprint, or LinkedIn Marketing Solutions Knowledge of CRM, marketing automation, A/B testing, and CRO tools Familiarity with data privacy (e.g., GDPR, CCPA) and digital ad compliance Company Overview: At Codzgarage, we innovate through collaborative teamwork, delivering high-quality solutions while continuously improving our skills and processes. We are CodzGarage people. Were a group of Passionate Engineers, Creative Designers, Out of box thinkers, and scientists who love to dig into complicated problems. Technical Proficiency: Web application: HTML, JavaScript, CSS, .NET, Angular, React, MVC, .NET Core Mobile Application: Android (Java), iOS (Objective-C, C, Swift), React Native, Flutter Here are some company links: https://www.codzgarage.com/ https://www.instagram.com/codzgarage/ https://www.linkedin.com/company/codzgarage/posts/?feedView=all

Create and implement comprehensive marketing plans to promote HVAC,MEP, equipment, services, focusing on increasing brand awareness. Conduct market research to identify trends,customer needs and competitive positioning within the HVAC & MEP Industry. Required Candidate profile • Strong in communication and branding, Familiar with social media platforms and content strategy • Proficient in tools like Google Analytics, Meta Ads Manager, and email marketing platforms.

Role & responsibilities Manage & Optimize Paid Campaigns: Plan, execute, and manage campaigns on Meta (Facebook & Instagram) , Google Ads , YouTube , and LinkedIn Ads . Track performance metrics, analyze results, and implement optimizations for better ROI and lead generation. Lead Generation & Funnel Optimization: Monitor lead quality and cost per acquisition (CPA). Use data-driven insights to improve conversion rates across platforms. Website Management: Update and maintain website content using WordPress . Ensure landing pages are optimized for performance, SEO, and lead capture. Cross-Team Coordination: Work closely with the Sales Team to align marketing campaigns with sales objectives and feedback. Collaborate with Graphic Designers to develop compelling creatives and ad visuals. Preferred candidate profile 24 years of experience in digital marketing with a focus on paid ads. Strong command of ad platforms: Meta Ads Manager, Google Ads, YouTube Studio, LinkedIn Campaign Manager . Working knowledge of WordPress . Proven ability to generate leads and optimize campaigns based on data. Good communication and coordination skills. Basic knowledge of SEO and analytics tools is a plus.

Seeking a Senior Digital Marketing Specialist with 4–5 years of B2B SaaS experience. For planning, executing, and optimizing full-funnel paid campaigns across Google, Meta & LinkedIn. Strong focus on ROI, analytics, and cross-team collaboration.

This role is for one of Weekday's clients Salary range: Rs 700000 - Rs 1200000 (ie INR 7-12 LPA) Min Experience: 3 years Location: Surat JobType: full-time About the Role We are looking for an experienced and highly motivated Performance Marketing Manager to lead and execute performance-driven advertising campaigns, with a strong focus on META platforms (Facebook, Instagram) . As part of our fast-paced marketing team, you will play a key role in scaling user acquisition, driving ROI, and maximizing the efficiency of digital marketing efforts across Facebook Ads Manager and other paid channels. You will be responsible for planning, executing, and optimizing performance marketing strategies, crafting compelling ad content, and diving deep into analytics to uncover insights and inform decisions. This role requires a creative and analytical thinker who is passionate about data, experimentation, and performance-based growth. Key Responsibilities Plan, launch, and optimize performance marketing campaigns across Facebook Ads Manager and META Ads platforms (Facebook & Instagram) to meet business and growth KPIs. Collaborate with the marketing, product, and creative teams to develop end-to-end campaign strategies that align with brand goals and audience targeting. Create compelling ad copy and visual creatives in collaboration with design teams, while constantly A/B testing for optimal performance. Monitor campaign performance daily and take a proactive approach to identifying opportunities for improvement in CTR, CPC, CPA, ROAS , and other key metrics. Optimize ad sets through rigorous audience segmentation, retargeting strategies , and budget reallocation. Manage campaign budgets efficiently to ensure the highest return on ad spend (ROAS), and dynamically adjust spends based on performance. Conduct market research and competitive analysis to benchmark performance and identify emerging opportunities or threats. Maintain up-to-date knowledge of platform algorithms, ad formats, bidding strategies , and changes within META's advertising ecosystem. Collaborate with analytics and product teams to ensure effective conversion tracking, attribution , and funnel optimization . Regularly provide reports, insights, and dashboards to the founding team on campaign performance, key learnings, and growth recommendations. Required Skills & Qualifications Minimum 3 years of hands-on experience managing and optimizing campaigns on Facebook Ads Manager and META platforms. Deep understanding of performance marketing metrics , KPIs, and growth funnels. Proficiency in audience targeting, retargeting, and lookalike strategies on META platforms. Strong grasp of creative testing , copywriting principles, and ad performance analysis. Experience with analytics tools such as Google Analytics, Meta Pixel, and conversion APIs. Familiarity with budget management and the ability to forecast and allocate spends based on campaign goals. Analytical mindset with excellent problem-solving and data interpretation skills. Self-starter with a passion for marketing innovation, experimentation, and results-driven campaigns. Excellent communication and collaboration skills. Nice to Have Experience working in SaaS , eCommerce , or startup environments . Familiarity with other performance channels like Google Ads, TikTok, LinkedIn , or YouTube . Knowledge of funnel marketing, email marketing , or lifecycle campaigns .