As a Performance Marketing Specialist at BizGroMedia Technologies Pvt Ltd, you will be responsible for managing and optimizing Google and Meta advertising campaigns. Your main tasks will include conducting performance testing, analyzing data to enhance campaign effectiveness, and developing strategies for performance management. Collaboration with other teams is essential to ensure successful implementation of cohesive marketing strategies. - Manage and optimize Google and Meta advertising campaigns - Conduct performance testing and analyze data for improving campaign effectiveness - Develop strategies for performance management - Collaborate with other teams to implement cohesive marketing strategies Qualification Required: - Strong analytical skills and data analysis capabilities - Proficiency in performance management and performance testing - Excellent communication skills - Experience in digital advertising platforms, especially Google and Meta Ads - Bachelor's degree in Marketing, Business, or related field - Ability to work independently and remotely - Prior experience in a digital marketing agency is a plus,