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2.0 - 4.0 years
12 - 14 Lacs
bengaluru
Work from Office
Overview We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together. Responsibilities Successfully managing day-to-day performance of campaigns across different DSPs including but not limited to DV360, Amazon and TTD Able to ideate successful audience segmentation aimed at reaching a client goal Able to execute optimizations aimed at exceeding KPIs; Set campaign "strategies", e.g., targeting, bidding, platforms, data usage, ideas, downstream client funnel optimization Capable of analytical efforts to mine campaign, ad server, impression, and user data to identify optimization opportunities Able to make compelling arguments based on data and results for more client data access Working with agency team to develop best-in-class solutions based on available tech Communicates day-to-day format, screen, inventory performance to clients and agencies as needed Understands and can describe bottom-up planning, how client goals and KPI’s to platform activation strategies/tactics across the funnel. Qualifications 6 to 9 years of experience in managing programmatic campaigns for large clients Expert knowledge of digital programmatic buying with hands-on experience using demand-side platforms for large-scale clients Working knowledge of the holistic digital landscape: video, display, social, programmatic, and marketing analytics Able to proficiently describe all possible KPIs and how they fit into the customer journey Comfortable thinking strategically and analysing performance in a continually evolving, dynamic environment Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.
Posted 1 week ago
0.0 - 4.0 years
0 Lacs
karnataka
On-site
As a Client Servicing professional, you will play a crucial role in understanding and meeting the expectations and requirements of our clients. By serving as the main point of contact between the clients and our agency, you will be responsible for managing day-to-day communication effectively. Building and nurturing strong client relationships is key to success in this role. By comprehensively understanding the clients" needs and objectives, you will develop and maintain long-lasting relationships. Your primary focus will be on overseeing the planning, execution, and timely delivery of digital marketing campaigns to ensure they align with client expectations and deadlines. Collaboration is essential for success in this position. You will work closely with internal teams such as Operations, Content, and Design to ensure seamless execution of campaigns. Monitoring and reporting on the progress of campaigns will be part of your responsibilities, and you will need to make necessary adjustments to achieve optimal results. In addition to client servicing, you will be involved in Media Planning, where you will allocate brand budgets across various platforms like social media, native advertising, SMS, affiliate marketing, display ads, and emails. Understanding different digital platforms such as social media, display ads, native advertising, SMS, and affiliate marketing will be crucial for effective campaign execution. Analytics will also be a significant part of your role, where you will analyze client reports to optimize campaign performance. You will need to effectively communicate insights to the team and make data-driven decisions to enhance campaign effectiveness. To be successful in this role, we are looking for candidates with a Bachelor's Degree in Marketing, Business Development, Economics, or related analytics fields. Excellent writing and creative content skills are essential. While prior internship experience or at least one month of experience in a similar domain is preferred, we also value proficiency in Microsoft Excel, including Lookup, Pivot analysis, and Macros. Strong professional verbal and written communication skills are a must for this position.,
Posted 1 week ago
4.0 - 8.0 years
0 Lacs
jaipur, rajasthan
On-site
As an Officer (Marketing) based in Jaipur with 4-5 years of experience, you will be responsible for managing and developing marketing campaigns to enhance the brand image of the company. Your role will involve generating leads through various online and offline channels such as Facebook, Google, Twitter, websites, newspapers, and hoardings. You will be required to devise and execute comprehensive marketing strategies aimed at driving brand growth by analyzing market trends, understanding customer interests and needs, and managing media planning and buying. Additionally, overseeing promotional materials including design, layout, copywriting, and production will be part of your responsibilities. Collaborating with the sales team to align marketing efforts with company objectives, managing marketing budgets, and ensuring efficient resource allocation will also be key aspects of your role. Your performance will be evaluated based on metrics such as cost per lead, lead generation, social media engagement, brand image enhancement, and search engine ranking. If you have an MBA in Marketing & Sales from a reputed university/college with at least 60% marks and proficiency in digital marketing, this position offers a competitive CTC of 3.5 LPA. Join us to make a significant impact on the company's marketing initiatives and contribute towards its overall growth and success.,
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
delhi
On-site
The Media Buyer position at GodX Media Private Limited is a full-time hybrid role based in Delhi, India, with the possibility of some remote work. As a Media Buyer, your responsibilities will include media planning, developing strategies, data analysis, communication, and executing media buys. To excel in this role, you should possess strong skills in media planning and media strategy, proficiency in Google Analytics and GTM tracking, excellent communication skills, and at least 3 years of experience in media buying. Attention to detail, organizational abilities, and the capacity to work both independently and as part of a team are essential for success in this position. A Bachelor's degree in Marketing, Advertising, or a related field is also required. Join our team at GodX Media Private Limited and contribute to impactful media campaigns that reach and engage our target audience effectively.,
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
uttar pradesh
On-site
The Senior Program Officer plays a crucial role in supporting the development of an effective Social and Behavior Change Communication (SBCC) strategy, with a particular emphasis on digital SBCC initiatives. Additionally, this role involves designing behavior change communication (BCC) materials that are centered around human needs and preferences. As a Senior Program Officer, you will be expected to be an expert in media analysis and media planning. Your proficiency in these areas will be essential for guiding the organization's communication efforts and ensuring that they are strategically aligned with the target audience. Overall, this role requires a high level of skill in developing and implementing SBCC strategies, as well as a deep understanding of how to leverage digital platforms for effective communication. The successful candidate will play a key role in shaping the organization's communication approach and driving positive behavior change outcomes.,
Posted 1 week ago
2.0 - 6.0 years
0 Lacs
maharashtra
On-site
About Us: Fruitbowl Digital is a forward-thinking digital marketing agency specializing in creating impactful campaigns that drive results. We are currently seeking a talented Media Planner to join our team and assist our clients in achieving their advertising objectives through strategic media planning and flawless execution. Key Responsibilities: Develop and implement comprehensive media plans for digital campaigns across various platforms including social media, search, display, video, and programmatic advertising. Analyze audience data and conduct research to identify target demographics, thus optimizing media strategies for maximum impact. Efficiently allocate budgets across digital channels to ensure a high ROI and meet the set client goals. Collaborate closely with the creative and account management teams to ensure that campaigns align perfectly with client objectives and brand messaging. Monitor campaign performance, analyze metrics, and provide valuable insights for optimizing campaign effectiveness. Stay abreast of the latest digital media trends, tools, and technologies to propose innovative solutions to enhance campaign performance. Create detailed reports for clients, showcasing campaign results and making strategic recommendations for future campaigns. Requirements: Minimum of 2 years of experience in media planning, preferably in a digital agency environment. In-depth knowledge of digital advertising platforms such as Google Ads, Facebook Ads Manager, and DSPs. Proficiency in analytics tools like Google Analytics, Tableau, etc., and adept at interpreting data effectively. Exceptional communication, organizational, and problem-solving skills. Ability to handle multiple campaigns simultaneously and deliver within tight deadlines in a fast-paced setting. Strong creative thinking skills coupled with a strategic mindset and meticulous attention to detail. Preferred Qualifications: Experience with programmatic buying and a solid understanding of emerging digital trends. Familiarity with media planning tools like Nielsen, Comscore, or similar platforms. Certifications in Google Ads, Facebook Blueprint, or other relevant digital advertising platforms.,
Posted 1 week ago
15.0 - 19.0 years
0 Lacs
karnataka
On-site
You will be responsible for leading the business expansion and growth initiatives in the South region as a Senior Integrated Media Leader at Dentsu India. Your role will involve developing and executing a strategic roadmap for business expansion, driving revenue growth through integrated media solutions, identifying new business opportunities, and establishing strong relationships with clients, media partners, and stakeholders. Your key responsibilities will include developing and implementing comprehensive media strategies tailored to client objectives, staying updated on industry trends and emerging technologies, ensuring seamless integration of traditional, digital, and emerging media channels, and collaborating with creative, content, and analytics teams to drive data-driven media decisions. As a leader, you will be expected to lead, mentor, and develop a team of media strategists, planners, and business development professionals, foster a collaborative work culture, align team efforts with business objectives, and manage P&L responsibilities for the South business unit. You will also oversee budgeting, forecasting, and financial planning to ensure profitability, optimize resource allocation, and ensure efficient execution of media plans. The ideal candidate for this role should have a proven track record of 15+ years in media strategy, business development, or client servicing within the media/advertising industry, a strong understanding of integrated media across digital, traditional, experiential, and emerging platforms, experience in managing large client portfolios, developing business strategies, and achieving revenue targets, excellent leadership, negotiation, and stakeholder management skills, ability to drive innovation and adapt to evolving media trends, strong financial acumen, and excellent communication and presentation skills. Joining Dentsu India will provide you with the opportunity to lead and drive growth in a high-potential market, be part of a dynamic, fast-growing media agency with a strong industry reputation, competitive compensation, performance-based incentives, and career growth opportunities. If you are a visionary leader with a passion for media, business growth, and client success, we welcome you to join us in transforming the media landscape in the South region.,
Posted 1 week ago
1.0 - 3.0 years
6 - 8 Lacs
bengaluru
Work from Office
Overview Skills : Dv360, Amazon DSP/ Yahoo DSP. Experience : 2 to 5 Years Location : Hyderabad, Bangalore, Coimbatore, Chennai. We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world’s creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together Responsibilities Implement and manage day-to-day programmatic buys in DSPs in a self-service manner. Includes, but not limited to, setting bid strategies and performance monitoring Deliver actionable audience and optimization-based insights at agreed-upon cadence Work closely with agency teams to provide insights and recommendations that align with, or enhance, strategy/business goals Understand performance objectives and KPIs to develop successful optimization recommendations Proactively learn advanced trading and optimization techniques across all preferred platforms Strictly adhere to agreed quality and delivery timelines. Qualifications 2 to 5 years of experience in managing programmatic campaigns Hands-on experience using DSPs to build and optimize campaigns across various inventory. Preferred experience with Google platforms General troubleshooting skills and strong attention to detail Working knowledge of digital marketing: display, video, social and marketing analytics Proven technical and analytical aptitude, with a curiosity for testing and innovation Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.
Posted 1 week ago
13.0 - 18.0 years
9 - 14 Lacs
mumbai
Work from Office
About The Role Skill required: Marketing Operations - Digital Project Management Designation: Digital Mktg Advisory Manager Qualifications: Any Graduation Years of Experience: 13 to 18 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for Own operational performance reporting and share insights/recommendations with the client.Build a culture of high-quality delivery, training, and compliance within the team.Provide thought leadership on how to streamline workflows, use tools effectively, and maintain governance.Serve as the primary escalation point for critical issues, delays, or crisis scenarios. Roles and Responsibilities: Own the end-to-end delivery framework for social media publishing operations across all brands and markets.Define and implement standard operating procedures (SOPs), SLAs, quality controls, and best practices.Partner with the clients global and local teams to understand business needs, volume forecasts, and campaign priorities.Collaborate with the Operations Manager to ensure day-to-day operations run smoothly and efficiently.Lead resourcing plans, forecast capacity, and drive team scalability as scope expands. Qualification Any Graduation
Posted 1 week ago
2.0 - 7.0 years
7 - 11 Lacs
pune
Work from Office
Prendo.me is looking for Marketing Manager to join our dynamic team and embark on a rewarding career journey At Prendo, we are looking for a Marketing Maven. Not just another run of the mill marketer with run-of-the mill ideas. A full stack marketer who has the 3 Cs: CURIOSITY, CREATIVITY & CARE. Curiosity Someone who is Incredibly Curious to find new and fun ways to get the brand out there as well as acquire customers. Also is incredibly curious to learn whats the latest thats happening in the world of marketing. Someone who loves to dive into data of the latest campaign to see whats working and what needs to change Creativity Someone who has previously worked in a creative environment and is a budding writer/designer. Someone who dreams of campaigns that makes the brand interesting and striking. Care Last and most importantly, CARE. Without true empathy and understanding of a customer, the above two qualities do not matter. If you feel you have the 3 Cs, keep reading What your day could consist of: Crafting and managing engaging social media strategy across various channels. Creating fun Vlogs/content on Snapchat and Instagram Making Influencers on Instagram your BFFs. Coming up with ideas for the blog to educate customers about the world of luxury fashion and tips for styling Design and write exciting emails to showcase our products Crafting facebook and google ad strategies to promote Prendo to existing and potential audiences Analyzing data from sales, paid and organic media to figure whats working and whats not. Create collaborations/partnerships with others in the Industry for offline events What is needed Deep experience/interest in Fashion/Luxury Brands. THIS IS AN ABSOLUTE MUST 2+ years of experience in marketing, advertising or growth Have a creative mindset with strong knowledge of social web and content development Have experience and expertise across planning/strategy, writing/design, analytics, or technology An affinity to numbers. BIG PLUS PLUS: You come with technical skills like HTML, CSS, JAVA etc. You come with crazy data skills You come with amazing photoshop/illustrator chops
Posted 1 week ago
10.0 - 15.0 years
1 - 6 Lacs
bengaluru
Work from Office
Work cross-functionally with partner teams to increase advertiser satisfaction and growth for your business. Help ramp-up team members to directly work with advertisers and manage client-facing communication Manage a team of BLR CCMs who work directly with onshore CCMs and account team members in their locale to deliver advertiser services. Manage large-scale Amazon Advertising programs to grow and improve the business while mentoring ICs to develop their skills Balance innovation and customization for your business with driving global standards and best practices that scale across locales like EU, APAC and MENA. The manager of this team will be expected to own their business and the needs of their customers in relation to campaign and creative management. Managers of BLR CCM teams develop direct relationships with stakeholders in onshore locales, and are skilled project and/or program managers, delivering quantifiable service improvements in line with customer needs. They develop and manage high performing teams with clear goals to ensure team success, and partner closely with onshore teams, sales, account management and design leadership to deliver results that matter to customers. Managers in this team have direct accountability for continuously improving customer satisfaction and efficiency of our teams. Develop business and team strategy for advertiser growth Develop offshoring program roadmap and strategy Build and manage high-performing teams while helping them ramp-up on offshoring assignments Partner with stakeholders to remove barriers to team s success Partner with stakeholders to optimize the advertiser experience Basic Qualifications: 10+ years of experience directly managing teams helping them drive greater process efficiencies 3+ years in a strategic client services role working with Fortune 100 brands Understanding of digital creative production, ad serving, cross-channel attribution, and media analytics Proven track record of creating processes and improving tools that have measurably improved productivity, quality, or advertiser experience Proven record of attracting, retaining and growing exceptional teams Bachelors degree required or equivalent work experience
Posted 1 week ago
8.0 - 10.0 years
25 - 30 Lacs
mumbai
Work from Office
You would have complete knowledge of relevant categories. Total understanding of the various agency functions You would have been able to understand the client working style and deliver on their day-to-day requirements and start building relationships with the key decision makers within the current pipeline Demonstrate good understanding of clients business and challenges and ability to apply the knowledge in the formulation of campaign strategy and recommendation. Build a good relationship with clients, internal and external stakeholders, and partners Proactively drive the business initiatives and response to the client requirements & briefs. Have full understanding of what is happening on client s business & work accordingly Ability to start leading long term & short-term media planning for the client Established strong team and Client relationships and receive great feedback from co-workers and key client contacts Been the source of what s new and emerging in media & technology to deliver new and innovative Client solutions Challenge briefs and constantly evolve our strategies to ensure we hit client KPIs and constantly take campaigns to the next level Planning & Strategy: Ensure holistic thinking is carried across channel planning and outcomes that can be clearly measured. Skills and Experience At-least 8 years experience in media strategy / planning / execution / account planning Comfortable making & presenting annual, quarterly media strategy & plans. With an experience of various responsibilities within the media ecosystem. Should know offline marketing. Knowledge of digital marketing would be a plus. Go getter attitude, data analytics, communication skills, good logical reasoning, attention to detail, integrity, empathy, aptitude & dare for innovation. Working knowledge of all tools TGI, BARC, MAP, IRS. Knowledge of digital tools (COMSCORE, Similarweb, Google trends, etc) would be a plus.
Posted 1 week ago
2.0 - 5.0 years
4 - 8 Lacs
bengaluru
Work from Office
Salesforce, and more Why are we looking for you: As a Campaign Analyst you will be responsible for building digital display campaigns in accordance with the client strategy outlined in each ticket request, processing various kinds of reporting activities and performing e2e campaign management activities in Citrus user interface You will configure campaign settings, creative assets to ensure that campaigns will function and deliver successfully once activated Campaign Analysts collaborate with internal teams throughout the campaign launch cycle to define the optimal implementation strategy, communicate campaign build status, resolve errors, and troubleshoot issues As you grow in this role, you ll contribute to streamlining implementation guidelines by identifying process improvements, platform automation opportunities and testing new user interface functions in our tools and applications You ll be the final and essential step in the Client Lifecycle for activating new digital media campaigns What you will enjoy in this role: Collaborating with team members to ensure that we are implementing the best campaign strategy for our clients Using your time and process management skills to efficiently complete the workload Harnessing your analytical skills to conduct rigorous problem solving Making a positive impact on process and automation by suggesting areas of improvement Responsibilities What you will do: Collaborate with CSS and US Ops team on a day-to-day processing of any tickets logged in the order management platforms Monitor assigned campaign ticketing queue and prioritize tickets for daily implementation and processing with necessary trafficking Working for digital media campaigns, including campaign settings, Media planning, creative trafficking, and troubleshooting, campaign optimization Work on presenting the delivered data in a predefined excel reporting templates which include various retailer specific reports Conduct a peer QA of the campaign to ensure that all details are set up per the ticket request for internal team validation Provide platform enhancement recommendations that improve workflow and user s campaign implementation experience
Posted 1 week ago
3.0 - 5.0 years
6 - 7 Lacs
bengaluru
Work from Office
Responsibilities Use RSS reader software to review collected content and identify relevant media articles for reporting purposes Perform Google News searches to identify relevant media articles for reporting purposes Use broadcast monitoring software to identify and compile relevant broadcast media clips for reporting purposes Generate email-based alerts based on pre-defined templates Support the team in various tasks like ongoing development and troubleshooting the issues faced with maintenance projects You will be working closely with Global clients of our Market Research team
Posted 1 week ago
4.0 - 9.0 years
14 - 15 Lacs
mumbai
Work from Office
You would have complete knowledge of relevant categories. Total understanding of the various agency functions You would have been able to understand the client working style and deliver on their day-to-day requirements and start building relationships with the key decision makers within the current pipeline Demonstrate good understanding of clients business and challenges and ability to apply the knowledge in the formulation of campaign strategy and recommendation. Build a good relationship with clients, internal and external stakeholders, and partners Proactively drive the business initiatives and response to the client requirements & briefs. Have full understanding of what is happening on client s business & work accordingly Ability to start leading long term & short-term media planning for the client Established strong team and Client relationships and receive great feedback from co-workers and key client contacts Been the source of what s new and emerging in media & technology to deliver new and innovative Client solutions Challenge briefs and constantly evolve our strategies to ensure we hit client KPIs and constantly take campaigns to the next level Planning & Strategy: Ensure holistic thinking is carried across channel planning and outcomes that can be clearly measured. Skills and Experience At-least 4 years experience in media strategy / planning / execution / account planning Comfortable making & presenting annual, quarterly media strategy & plans. With an experience of various responsibilities within the media ecosystem. Should know offline marketing. Knowledge of digital marketing would be a plus. Go getter attitude, data analytics, communication skills, good logical reasoning, attention to detail, integrity, empathy, aptitude & dare for innovation. Working knowledge of all tools TGI, BARC, MAP, IRS. Knowledge of digital tools (COMSCORE, Similarweb, Google trends, etc) would be a plus.
Posted 1 week ago
1.0 - 2.0 years
5 - 6 Lacs
mumbai
Work from Office
Created digital media strategy for some of the finest clients in the country Be part of the team that manages everyday excellence from briefing and creating plans to delivering insightful reports Understanding Wavemaker s Provocative Planning Philosophy to deliver growth Worked on media briefs independently Get trained for planning for progression towards integrated planning Basis client and category understanding creating and delivering the relevant solutions Follow the golden standards in media planning and execution for effectiveness and efficiency Work with internal and external stakeholders for better planning product Presentation of strategy and implementation ideas to clients Understand the category and brand objectives for the year Brand s media requirement and way of planning Initiated & delivered at least 2 strategic projects in Integrated planning Successfully lead media discussion with the client Worked on media briefs independently Complete understanding of the portfolio Worked and presented a 360 media approach Impact: Develop and follow best practices for media planning & operations Ensure projects/campaigns are tracked and measured based on agreed KPIs To build and foster client relationships by taking charge of the client s media requirements from formulating strategies and plans to final implementation. Provide media plans across mediums post media brief mining and other data analysis. Provide insights led solutions for brand problems through Provocative Planning and other media tools. Generate ideas for brands and lay down communication approach to achieve innovations across mediums. Focus on the quality of output/consistent performance/professional code of conduct/sense of ownership/honesty and integrity. Be a team player and work well with all members of the team to ensure all tasks are fulfilled Ensure the financial process is followed in terms of client set-up and invoicing Skills and Experience 1 -2 Years experience in Media planning & implementation Experience of working on DV360 Google and Facebook platforms Strong communication and presentation skills & Client servicing A strong sense of accountability and responsibility Comfortable with numbers with great attention to detail
Posted 1 week ago
1.0 - 2.0 years
3 - 4 Lacs
mumbai
Work from Office
Created digital media strategy for some of the finest clients in the country Be part of the team that manages everyday excellence from briefing and creating plans to delivering insightful reports Understanding Wavemaker s Provocative Planning Philosophy to deliver growth Worked on media briefs independently Get trained for planning for progression towards integrated planning Basis client and category understanding creating and delivering the relevant solutions Follow the golden standards in media planning and execution for effectiveness and efficiency Work with internal and external stakeholders for better planning product Presentation of strategy and implementation ideas to clients Understand the category and brand objectives for the year Brand s media requirement and way of planning Initiated & delivered at least 2 strategic projects in Integrated planning Successfully lead media discussion with the client Worked on media briefs independently Complete understanding of the portfolio Worked and presented a 360 media approach Impact: Develop and follow best practices for media planning & operations Ensure projects/campaigns are tracked and measured based on agreed KPIs To build and foster client relationships by taking charge of the client s media requirements from formulating strategies and plans to final implementation. Provide media plans across mediums post media brief mining and other data analysis. Provide insights led solutions for brand problems through Provocative Planning and other media tools. Generate ideas for brands and lay down communication approach to achieve innovations across mediums. Focus on the quality of output/consistent performance/professional code of conduct/sense of ownership/honesty and integrity. Be a team player and work well with all members of the team to ensure all tasks are fulfilled Ensure the financial process is followed in terms of client set-up and invoicing
Posted 1 week ago
6.0 - 13.0 years
8 - 15 Lacs
hyderabad
Work from Office
DNA Entertainment Networks Pvt.Ltd is looking for Marketing Manager to join our dynamic team and embark on a rewarding career journey Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing department's budget. Overseeing branding, advertising, and promotional campaigns. Managing the marketing department's staff. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends
Posted 1 week ago
2.0 - 6.0 years
5 - 9 Lacs
mumbai
Work from Office
Lodha Group is looking for Data Analyst (Pre-Sales) to join our dynamic team and embark on a rewarding career journey Managing master data, including creation, updates, and deletion. Managing users and user roles. Provide quality assurance of imported data, working with quality assurance analysts if necessary. Commissioning and decommissioning of data sets. Processing confidential data and information according to guidelines. Helping develop reports and analysis. Managing and designing the reporting environment, including data sources, security, and metadata. Supporting the data warehouse in identifying and revising reporting requirements. Supporting initiatives for data integrity and normalization. Assessing tests and implementing new or upgraded software and assisting with strategic decisions on new systems. Generating reports from single or multiple systems. Troubleshooting the reporting database environment and reports. Evaluating changes and updates to source production systems. Training end-users on new reports and dashboards. Providing technical expertise in data storage structures, data mining, and data cleansing.
Posted 1 week ago
2.0 - 5.0 years
1 - 3 Lacs
kolkata
Work from Office
Act as the primary point of contact with the client Assists in the daily operations of client projects internally. Be the interface between the client & all the internal departments at the Agency (creative / design / packaging / digital / ecommerce). Required Candidate profile Social & Digital media experience & knowledge Should have good Communication skills with Confidence Understand Client requirement & discuss brand and communication strategies with the clients.
Posted 1 week ago
18.0 - 20.0 years
30 - 35 Lacs
mumbai
Work from Office
Full-Funnel Media Deployment: Spearhead the development and execution of a comprehensive full-funnel media deployment approach. This involves strategically planning campaigns across various stages of the customer journey, from awareness to conversion. Strategic Planning: Develop integrated media strategies aligned with client objectives, ensuring a seamless blend of traditional and digital channels. Client Collaboration: Build strong, collaborative relationships with clients to understand their business goals, challenges, and opportunities. Provide strategic insights and recommendations to address client needs. Development of Integrated Media Models: Create and implement innovative and customized media models that integrate various channels to drive optimal client outcomes. These models should leverage a data-driven approach, utilizing predictive analytics to enhance strategic decision-making. Data-Driven Approach: Implement a data-driven approach to analyze campaign performance, consumer behaviour, and market trends. Utilize data insights to refine and optimize media strategies for improved business outcomes. Set up Data war rooms, Market mix modelling and strategic thinking across key clients across industries & sectors Market Research: Conduct thorough market analysis, competitor assessments, and industry trends to inform strategic recommendations. Utilize data-driven insights to guide decision-making processes. Cross-Functional Collaboration: Work closely with other departments, including creative, analytics, and account management teams, to ensure cohesive and impactful campaign execution across the entire customer journey. Innovation: Stay abreast of emerging technologies, media trends, and industry developments. Integrate innovative approaches into strategic plans to maintain a competitive edge. Performance Analysis: Implement robust measurement and analytics frameworks to assess the performance of media campaigns at every stage of the funnel. Provide timely and actionable insights, employing predictive analytics to forecast and drive optimal business outcomes. Budget Management: Collaborate to develop and manage budgets for full-funnel media campaigns, ensuring optimal allocation of resources and ROI for clients. Thought Leadership: Establish thought leadership in the field of media strategy by staying at the forefront of industry trends, contributing insights, and representing Mindshare at industry events. Share expertise internally and externally to elevate the agencys profile. How you will make an IMPACT: Demonstrates an inclusive leadership style, able to lead with clear instructions and direction while continually seeking out feedback Collaborates with account leads, new business teams, data, digital and strategy teams to improve the quality of our strategic output across clients and pitches Delivers innovative and effective strategy that drives us forward as an agency Deliver localized data, product & strategic capabilities positioning & delivery mechanism Inspires and coaches agency teams to be better planners and strategists, e.g. facilitation and output of ideation sessions Inspires and drives a data-centric agenda, propelling Mindshare forward with our analytics business intelligence towards better
Posted 1 week ago
5.0 - 7.0 years
7 - 9 Lacs
gurugram
Work from Office
About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where the media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It s what helps us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media s shared core values: Be Extraordinary by Leading Collectively to Inspire Transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize Enterprise . Reporting of the role This role reports to: Director 3 best things about the job: A great client/agency that already exists built around mutual trust and creating solutions right for the business. A category with great opportunities for quality thinking and opportunities beyond spots and dots. An opportunity to have a leadership role in a progressive, fast-moving business. In this role, your goals will be: In three months: Build relationships with the key decision makers at client side and within the company Be an expert on the client s business proactively engaging with senior clients and actively shaping the quality of the WPP Media delivery. Developed a deep understanding and began to use the WPP Media planning product and tool In six months: Proactively delivering additional value to the client, leading the team to successfully implement ideas that will improve the W PP Media delivery and client s business outcomes. Established as the lead by both clients and the internal team alike; strong client service ways of working established with strong team communication. In 12 months: Considered a business leader for the client and for WPP Media , providing solutions that deliver a tangible business benefit for both client and agency. Activating a business plan that delivers success to the client and secures W PP Media s client relationship, leading client, product, people, commercial and profile initiatives What your day job looks like at WPP Media : Manage the functioning of the entire strategy planning team Provide strategy communications and planning leadership on the client s business across categories Partner with the GM, to define clear briefs, Target Audiences with clearly articulated campaign KPIs Demonstrate strong understanding of consumers and consumer segmentation to derive insights Infuse best in class media practices, both from domestic as well as international learnings Communicate embedded learning to increase impact of insights into action Communicate complex ideas/insights in a way that all understand and apply Integrate relevant multimedia opportunities into campaign plans What you ll bring: Passionate brings a genuine thrill and excitement to the role Agile is able to be nimble in thought and action and overcome obstacles to achieve great things Collaborative works well with others, and can align behind a shared purpose Entrepreneurial is open to new ideas and will challenge old ones. Diverse is proud of the difference they can bring Minimum qualifications: 5-7 years experience in managing media planning/communication strategy & client relationships Strong understanding of brands & consumers Highly passionate, collaborative, outgoing, creative media leader and thinker Strong presentation skills Highly articulate, story-telling capability Business acumen Ability to understand mediums beyond ATL Excellent communication / presentation / client management skills Deep understanding of all media especially Digital. Experience in Mobile Marketing preferred Life at WPP Media & Benefits : Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination against or regard to characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Posted 1 week ago
5.0 - 7.0 years
7 - 9 Lacs
gurugram
Work from Office
Description About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where the media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It s what helps us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media s shared core values: Be Extraordinary by Leading Collectively to Inspire Transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize Enterprise . Reporting of the role This role reports to: Director 3 best things about the job: A great client/agency that already exists built around mutual trust and creating solutions right for the business. A category with great opportunities for quality thinking and opportunities beyond spots and dots. An opportunity to have a leadership role in a progressive, fast-moving business. In this role, your goals will be: In three months: Build relationships with the key decision makers at client side and within the company Be an expert on the client s business proactively engaging with senior clients and actively shaping the quality of the WPP Media delivery. Developed a deep understanding and began to use the WPP Media planning product and tool In six months: Proactively delivering additional value to the client, leading the team to successfully implement ideas that will improve the W PP Media delivery and client s business outcomes. Established as the lead by both clients and the internal team alike; strong client service ways of working established with strong team communication. In 12 months: Considered a business leader for the client and for WPP Media , providing solutions that deliver a tangible business benefit for both client and agency. Activating a business plan that delivers success to the client and secures W PP Media s client relationship, leading client, product, people, commercial and profile initiatives What your day job looks like at WPP Media : Manage the functioning of the entire strategy planning team Provide strategy communications and planning leadership on the client s business across categories Partner with the GM, to define clear briefs, Target Audiences with clearly articulated campaign KPIs Demonstrate strong understanding of consumers and consumer segmentation to derive insights Infuse best in class media practices, both from domestic as well as international learnings Communicate embedded learning to increase impact of insights into action Communicate complex ideas/insights in a way that all understand and apply Integrate relevant multimedia opportunities into campaign plans What you ll bring: Passionate brings a genuine thrill and excitement to the role Agile is able to be nimble in thought and action and overcome obstacles to achieve great things Collaborative works well with others, and can align behind a shared purpose Entrepreneurial is open to new ideas and will challenge old ones. Diverse is proud of the difference they can bring Minimum qualifications: 5-7 years experience in managing media planning/communication strategy & client relationships Strong understanding of brands & consumers Highly passionate, collaborative, outgoing, creative media leader and thinker Strong presentation skills Highly articulate, story-telling capability Business acumen Ability to understand mediums beyond ATL Excellent communication / presentation / client management skills Deep understanding of all media especially Digital. Experience in Mobile Marketing preferred Life at WPP Media & Benefits : Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination against or regard to characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Posted 1 week ago
6.0 - 8.0 years
8 - 10 Lacs
gurugram
Work from Office
Manage brand life cycle and plan product and brand interventions towards achievement of desired goals. Develop and implement brand strategies aligned with overall business goals to ensure consistent brand messaging across all touchpoints.rnr":" Job description Job Summary: We are seeking a dynamic and strategic Brand Manager to lead the development and execution of marketing initiatives that drive brand awareness, engagement, and growth. The ideal candidate will have a deep understanding of brand positioning, consumer insights, and market trends to effectively manage the brands image and performance across multiple channels. Roles and Responsibilities Manage brand life cycle and plan product and brand interventions towards achievement of desired goals Develop and implement brand strategies aligned with overall business goals to ensure consistent brand messaging across all touchpoints. Campaign Management: Plan, execute, and optimize 360-degree marketing campaigns (digital, print, events, etc.) to promote brand visibility and product launches. Experience of coordination with Ad Agencies (Creative ability is a plus, but we need co-ordination as a mainstay) Market & Consumer Insights: Analyse consumer behaviour, market trends, and competitor activities to inform brand positioning and product strategies. Cross-functional Collaboration: Work closely with product, sales, design, digital, and communications teams to ensure cohesive branding across channels. Performance Tracking: Monitor brand performance metrics and KPIs and generate regular reports with actionable insights and recommendations. Budget Management: Manage the brand marketing budget efficiently to maximize ROI. Good knowledge of sourcing marketing collaterals (brochures, artifacts, printed deliverables etc Good knowledge and experience of Outdoor media planning and execution Exposure to overseas marketing activities (Property Fairs and Road Shows) Achievement of Market share of given brands Pricing strategy, achievement of revenue targets and risk mitigation for given brands Manage brand health and customer feedback Monitor brand spends and effectiveness. Develop and implement effective communication strategy to establish brand voice) Lead and guide a team of BMs and ABMs to achieve the established brand objectives Closely work with various departments across the organization including NPD, design, quality and MR to give and take feedback and deliver customer voice. Qualifications: Bachelor s degree in marketing, Business, or a related field (MBA preferred) 6 8 years of experience in brand management, marketing, or related roles Proven track record of successful brand campaigns and strategies Strong analytical skills and proficiency in using marketing analytics tools Excellent communication, project management, and leadership abilities Creative mindset with attention to detail
Posted 1 week ago
6.0 - 11.0 years
8 - 13 Lacs
gurugram
Work from Office
Description Overview of job: About WPP Media: WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com The best things about this job: You are a part of proven, high-performance team with an excellent supporting network with development opportunities within WPP Media. Opportunity to work as Activation Specialist team and extend your learning opportunities. Learn & Grow is the mantra we believe will help the candidate prosper in their career path. Attain a strong understanding of cross channel media strategy. In three months, your goals will be: Understanding of Nexus cross-functional teams, their roles and responsibilities. To be involved from brief to implementation of campaigns for the aligned business. Giving contribution in the team and add value while delivering Client requirements. Involved in plan creation & execution for aligned businesses meeting day-to-day requirements. To understand the category and brand objectives for the year. In six months: Handle tactical and implementation planning independently with the team, ensure delivery of KPI as aligned. Creating integrated media plans across TV, Press, Radio and Integrated (TV+Digital). Master the art of optimization and prioritization of workflow. Successfully lead media discussion with the Agency. In 12 months: Ensure Plan QC & process optimization right through the year with a tracker. Train and build multi-media / integrated plan champions within your team. Achieve 100% Nexus process compliance adherence. Contribute towards Nexus tool creation / enhancement to enhance efficiency in the planning. Responsibilities of the role: Planning, buying and execution of non-biddable media plans for a set of businesses after understanding clients media deliverables, GroupM Agency s deliverables and campaign KPI s. Review the brief received from the Agency business team; align with them on the expectation/ output. Based on the reviewed and aligned brief, create integrated activation plans In line with SOP. Working with Nexus mPlan team for campaign execution (campaign go live). Track the live campaigns on daily/ week basis in terms of spot implementation, campaign performance, mid- evals for corrective actions etc. Post evals of all campaigns and learnings from each campaign. Work collaboratively with agency business team, Nexus Activation Specialists, Nexus mPlan, and other Nexus teams (wherever required) to ensure a holistic approach in campaign creation & execution. Skills and Experience : At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 6+ years of media planning experience. Understanding of Media TV, Print, Radio & Digital non-biddable and cable to deliver integrated media solution. Industry Software Knowledge & usage YUMI, IRS, TGI, MAP. Understanding of digital tools like ComScore, etc. Strive for excellence demonstrated by setting high standards for yourself and committed to continuous improvement and deliver results despite constraints. Life at WPP Media & Benefits : Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits
Posted 1 week ago
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