Media Analyst

Location: Any LTIM offices(Hybrid)

Mandatory skills:- Media Analytics reporting, Digital media knowledge, Python automation

Years of experience: 5+years

• Media analysts who have experience working in marketing data analytics will be responsible for the following and may work very closely with the client daily
• Perform data analysis to identify trends behavioral patterns and develop recommendations and actionable insights from these findings for each region strategic program or line of business
• Communicate findings and insights to stakeholders through visualizations presentations and reports
• identifying data sources and appropriate ways to analyze data
• Collaborate with cross functional teams to understand business requirements and develop data visualization solutions that meet their needs using coding languages such as Python to analyze data using specialist tools such as PowerBI to present data in visual forms such as dashboards working with managers and business analysts to establish briefs for data related projects
• Design and develop visualizations dashboards and reports to communicate complex data insights to stakeholders
• Create and maintain documentation of data visualization processes tools and best practices
• Stay up to date with the latest trends and technologies in data visualization and analytics
• Train and support other team members on data visualization tools and techniques
• Ensure that all visualizations and reports are accessible and meet compliance requirements
• Ad Hoc reporting and data analytics

Required skills experience

1. Three or more years of experience mining marketing data as a data analyst
2. Proven analytics skills including mining evaluation and visualization
3. Technical writing experience in relevant areas including queries reports and presentations
4. Strong SQL or Excel skills with aptitude for learning other analytics tools
5. Bachelors degree or equivalent in mathematics computer science economics or statistics
6. Proven success in a collaborative teamoriented environment
7. Demonstrate an ability to implement insight and analysis in support of assigned business unit region
8. Must have knowledge of tools such as

Datorama

Power BI

Python

Desired working knowledge of but not required knowledge

Campaign Manager

SA 360

LinkedIn

YouTube

Instagram