Media Analyst

Job Description: As a Data Analyst, you will be responsible for collecting, analyzing, and interpreting data from various media sources such as social media, online advertising, and traditional media. You will evaluate the effectiveness of media campaigns, identify areas for improvement, and provide recommendations for optimization. Your role will involve identifying audience trends, preferences, and behaviors to inform media strategies. Additionally, you will generate reports, presentations, and dashboards summarizing key media metrics and insights. You will provide data-driven recommendations for media planning, content creation, and advertising strategies. Collaboration with cross-functional teams, including marketing, sales, and advertising, will be crucial to align media strategies with business goals. Staying updated on industry trends, emerging technologies, and best practices in media analytics will also be part of your responsibilities. In some cases, you may be involved in conducting advanced statistical analysis, developing predictive models, and identifying new insights. Key Responsibilities: - Collect, analyze, and interpret data from various media sources - Assess the effectiveness of media campaigns and provide optimization recommendations - Identify audience trends, preferences, and behaviors - Generate reports, presentations, and dashboards summarizing key media metrics - Provide data-driven recommendations for media planning and advertising strategies - Collaborate with cross-functional teams to align media strategies with business goals - Stay updated on industry trends and emerging technologies - Conduct advanced statistical analysis and develop predictive models Qualifications Required: - Bachelor's degree in Data Science, Statistics, Mathematics, or related field - Proficiency in data analysis tools and software - Strong analytical and problem-solving skills - Excellent communication and presentation abilities - Ability to work collaboratively in a team environment - Prior experience in media analytics is a plus Please note that this job is a full-time, permanent position suitable for fresher candidates. The benefits include Provident Fund, and the work schedule is during the day shift at the designated in-person work location. Job Description: As a Data Analyst, you will be responsible for collecting, analyzing, and interpreting data from various media sources such as social media, online advertising, and traditional media. You will evaluate the effectiveness of media campaigns, identify areas for improvement, and provide recommendations for optimization. Your role will involve identifying audience trends, preferences, and behaviors to inform media strategies. Additionally, you will generate reports, presentations, and dashboards summarizing key media metrics and insights. You will provide data-driven recommendations for media planning, content creation, and advertising strategies. Collaboration with cross-functional teams, including marketing, sales, and advertising, will be crucial to align media strategies with business goals. Staying updated on industry trends, emerging technologies, and best practices in media analytics will also be part of your responsibilities. In some cases, you may be involved in conducting advanced statistical analysis, developing predictive models, and identifying new insights. Key Responsibilities: - Collect, analyze, and interpret data from various media sources - Assess the effectiveness of media campaigns and provide optimization recommendations - Identify audience trends, preferences, and behaviors - Generate reports, presentations, and dashboards summarizing key media metrics - Provide data-driven recommendations for media planning and advertising strategies - Collaborate with cross-functional teams to align media strategies with business goals - Stay updated on industry trends and emerging technologies - Conduct advanced statistical analysis and develop predictive models Qualifications Required: - Bachelor's degree in Data Science, Statistics, Mathematics, or related field - Proficiency in data analysis tools and software - Strong analytical and problem-solving skills - Excellent communication and presentation abilities - Ability to work collaboratively in a team environment - Prior experience in media analytics is a plus Please note that this job is a full-time, permanent position suitable for fresher candidates. The benefits include Provident Fund, and the work schedule is during the day shift at the designated in-person work location.