Marketing Specialist

Marketing Specialist – Aifer Education

Location: Chevayur, Kozhikode, Kerala 

Type:Full-time | On-site

About Aifer Education

Aifer Education is Kerala’s leading institute for UGC NET, KTET, and advanced competitive exam preparation. We champion academic excellence, innovative learning (Emotech Embedded System), and a nurturing student ecosystem

Job Summary

The Marketing Specialist will drive student enrolment, brand visibility, and engagement by executing multi-channel marketing campaigns, analyzing data, and creating compelling content tailored to aspirants and their parents.

Key Responsibilities

- Develop and implement robust marketing strategies for Aifer’s education programs and products

- Execute digital campaigns on social media, search, email, and website to maximize reach and conversions

- Research market trends and competitor activities, translating insights into actionable plans

- Create copy, content, and graphics for campaigns, blog posts, and alumni engagement

- Organise webinars, workshops, and special events for audiences and partners

- Track, analyse, and report on campaign performance using KPIs and automation tools

- Collaborate with sales, creative, and academic teams to align strategies and ensure brand consistency

- Manage Aifer’s online reputation and drive positive community engagement

Qualifications

- Bachelor’s degree in Marketing, Communications, Business, or related field

- Proven success in education or digital marketing (1–2 years experience preferred)

- Strong understanding of digital marketing platforms, SEO, and analytics.

- Excellent written and verbal communication skills in English.

- Creative thinker able to develop innovative solutions.

- Experience with CRM, CMS, and design tools (Adobe, Canva, etc.) is a plus.

- Collaborative and results-driven mindset.

Why Join Aifer?

- Be a part of Kerala’s #1 institute for competitive exam coaching

- Work with a creative, student-focused, and mission-driven team.

- Opportunity for rapid growth and professional development in EdTech.

Interested? 

Send your CV and cover letter to jaseed@aifer.in with the subject "Application for Marketing Specialist – [Your Name]" or apply via Linked in

Learn more about us at www.aifer.in