Marketing Specialist

Job Summary:
We are seeking a highly creative and driven Marketing Specialist to join our team. The ideal candidate should have a strong background in digital marketing, content creation, and storytelling, with proficiency in design tools like Canva. You will be responsible for crafting compelling content and marketing strategies that resonate with our target audience, drive engagement, and enhance our brand presence.Key Responsibilities:

• Develop and execute marketing campaigns across digital platforms to boost brand awareness, drive engagement, and support business objectives.
• Create visually appealing content using Canva to design graphics, banners, social media posts, and promotional materials.
• Write engaging, clear, and persuasive content for various channels, including websites, blogs, social media, email campaigns, and more.
• Craft compelling stories that align with our brand voice, creating engaging narratives that capture the attention of our audience.
• Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.
• Collaborate with the marketing team to plan and implement strategies for both online and offline marketing initiatives.
• Stay up-to-date with the latest marketing trends and tools to ensure our strategies are fresh and effective.

Skills & Qualifications:

• Proficient in Canva or similar design tools, with a strong eye for design and aesthetics.
• Excellent written and verbal communication skills, with a passion for storytelling and content creation.
• Solid understanding of digital marketing channels and strategies, including social media, email marketing, SEO, and content marketing.
• Ability to think creatively and outside the box to come up with new ideas for campaigns.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Experience in market research and data analysis to track campaign performance.
• A degree in Marketing, Communications, or a related field is preferred but not required.

Job Types: Full-time, Permanent

Pay: ₹12,692.06 - ₹49,312.82 per month

Benefits:

• Provident Fund

Work Location: In person