Marketing - Research Associate

Hello,

Greetings from Dev Information Technology Ltd !

Company Details:

We are trusted as one of the leading IT enabled services provider, having a remarkable track record of consistently delivering workable and robust solutions. This becomes possible as we adopt continual innovation and remain committed to quality, implement and refine processes and leverage technological prowess. With the best software and hardware environments coupled with state-of the-art communication facilities; our offices are fully equipped to work as virtual extensions of clients’ environment, providing 24×7 services. Founded in 1997 in Ahmedabad, India – one of the fastest growing metros of India

• Branch offices in India, USA and Canada

• Multi-million US$ turnover with CAGR of 20%

• 1000+ certified and skilled professionals serving more than 300+ clients globally

• Offering end-to-end solutions to meet IT and ICT needs of clients

Website : http://www.devitpl.com/

Designation:

Experience:

Work Location:

Perks & Benefits:

• Health Insurance
• Employee rewards and recognition
• Flexible working hours
• Gratuity
• Food Coupon
• Professional Development

    • Comprehensive Leave Benefit

Key Responsibilities:

MUST SKILLS AND QUALIFICATIONS

• Proven market research & analysis experience (ideally 3-4 years)
• Good reading, skimming through & grasping ability
• Strong command of English, Hindi & Gujarati
• Well-organized & goal oriented information & data presentation ability
• Must have basic knowledge of digital marketing (Social media trends, SEO activities, Google search engine, web analytics, and business research tools acumen, email drafting, etc.)
• Bachelor's degree is a must
• Positive & peoples’ person attitude– good coordinator - as liaison and team work will be required at every step across organization to perform the duties

Key responsibilities:

• Research market trends, competitor activities, and industry updates to deliver actionable insights that supported the Strategic Marketing Manager in planning effective service-line campaigns
• Understand the objectives of the tasks, perform reliable market research, content findings, and content analysis, and present in an effective way
• Collaborate with the technical department to conduct SWOT analyses, helping shape informed and data-backed campaign strategies
• Research, plan, and coordinate content development for landing pages, website updates, and client giveaways, ensuring smooth execution through cross-department collaboration
• Create, execute & monitor service, product, and event-based email campaigns, analyze performance metrics, and shared recommendations to improve outreach and engagement
• Support event marketing strategies by contributing research and insights that boosted brand visibility and participation
• Maintain, proofread, and update corporate profiles, brand documents, case studies, and marketing collateral, ensuring accuracy, consistency, and brand alignment every quarter
• Research tools, techniques, and emerging digital marketing trends to enhance the efficiency and impact of ongoing campaigns.
• Assisting strategic marketing manager for the tasks as and when needed 

Best Regards,

Shruti Mistry

HR (TALENT ACQUISITION)