Marketing Manager

As a Marketing Manager for a leading garment manufacturing company with 25+ years of industry presence, your role will involve driving brand visibility, exploring new markets, and strengthening market positioning across India. You will be a seasoned marketing professional with a strong understanding of the garment or knitwear industry, bringing creativity backed by commercial acumen to build structured, accountability-driven marketing practices. Key Responsibilities: - Develop and execute integrated marketing strategies to strengthen brand identity and visibility. - Identify, research, and explore new markets and business opportunities to expand reach. - Drive structured customer acquisition strategies to support targeted sales growth. - Build and maintain long-term relationships with customers, agents, and channel partners. - Design and implement marketing campaigns that generate quality leads and improve customer traction. - Strengthen market visibility through creative, cost-effective promotions and industry networking. - Position the brand as trustworthy, trendy, and customer-focused through consistent messaging and storytelling. - Run brand-building and promotional programs that complement the existing sales model. - Collaborate cross-functionally with production, supply chain, and sales teams to ensure marketing alignment. - Track campaign performance, share insights, and continuously optimize marketing efforts. - Establish structured processes for lead generation, funnel management, and reporting. Qualifications Required: - Proven track record in garment/apparel/knitwear marketing (mandatory). - Strong understanding of B2B and agent-driven sales environments. - Creative thinker with a hands-on, practical approach to execution. - Excellent communication and relationship-building skills. - Willingness to relocate to Ludhiana and travel across markets as needed. Please note that only candidates from the garment, knitwear, or textile manufacturing industry will be considered for this position. Applications from other sectors will not be accepted. If you fit the ideal profile and are interested in this opportunity, please share your profile or CV with the subject line: Marketing Manager | Your Name | Current Company Name to connect@youniq-minds.com.,