Marketing Manager

Company Name- Pinkcity Jewelhouse Pvt Ltd

Location: Mahapura, Jaipur

Job Title: Marketing Manager

Department: Marketing & Sales

Education-: Any, Salary: 12-18lpa, Exp: 7-9 Years

Job Summary:

We are seeking a highly motivated and experienced Marketing Head to lead and execute all aspects of our marketing strategy. The successful candidate will be responsible for developing and implementing innovative marketing campaigns to drive brand awareness, generate leads, and increase customer acquisition. This role requires a data-driven approach, strong analytical skills, and a passion for creating engaging customer experiences.

Key Responsibilities:

* Develop and execute comprehensive marketing strategies:

   * Align marketing goals with overall business objectives.

   * Develop and implement integrated marketing campaigns across various channels (digital, social media, email, content, PR, etc.).

   * Track, analyze, and report on the effectiveness of marketing campaigns (ROI, key metrics, etc.).

   * Continuously monitor industry trends and adjust marketing strategies accordingly.

* Lead and manage all aspects of social media marketing:

   * Develop and execute engaging social media campaigns across all relevant platforms

   * Monitor social media conversations and respond to customer inquiries and feedback promptly.

   * Track and analyze social media performance and identify areas for improvement.

   * Utilize social media advertising to reach target audiences and drive conversions.

* Drive customer acquisition and lead generation:

   * Develop and implement lead generation strategies (e.g., content marketing, email marketing, paid advertising, webinars).

   * Collaborate with sales teams to ensure smooth lead handoff and conversion.

* Budget management:

   * Develop and manage the marketing budget effectively.

   * Track marketing expenses and ensure they align with budget allocations.

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