Marketing Manager

As a Marketing Manager at our company, located in Naxalbari, you will be responsible for planning, implementing, and overseeing marketing strategies to promote our products and services. Your daily tasks will include conducting market research, developing promotional campaigns, managing digital and traditional marketing channels, analyzing performance metrics, and coordinating with cross-functional teams to achieve business objectives. Additionally, you will collaborate with external partners and vendors to optimize campaign effectiveness. Key Responsibilities: - Conducting market research to identify trends and opportunities - Developing and implementing promotional campaigns - Managing digital and traditional marketing channels - Analyzing performance metrics to measure campaign effectiveness - Coordinating with cross-functional teams to achieve business objectives - Collaborating with external partners and vendors Qualifications: - Strong skills in Market Research, Data Analysis, and Consumer Insights - Proven expertise in Campaign Management, Digital Marketing, and Social Media Strategy - Experience in content creation, Copywriting, and basic Graphic Design - Proficiency in Marketing Analytics tools and CRM software - Excellent communication, project management, and team collaboration abilities - A degree in Marketing, Business Administration, or a related field - Previous experience in retail or e-commerce sectors is a plus but not mandatory - Strategic thinking with a results-oriented approach,