Marketing Manager (Online & Offline)

Position:

Experience:

Location:

Type:

About the Role

online and offline marketing initiatives

Key Responsibilities

• Develop and execute integrated

  marketing strategies

  across digital platforms (SEO, SEM, social media, email, content, influencer campaigns) and offline channels (events, print, OOH, partnerships).
• Plan and manage

  marketing budgets

  , ensuring cost-effective campaigns with measurable ROI.
• Oversee

  brand positioning, messaging, and creative content

  across all channels.
• Manage and optimize

  paid campaigns

  (Google Ads, Meta, LinkedIn) to drive quality leads and conversions.
• Coordinate with sales teams to ensure marketing activities align with business objectives.
• Organize and promote

  offline events, exhibitions, and CSR campaigns

  for brand visibility.
• Monitor competitor activities and market trends to refine marketing strategies.
• Build partnerships with agencies, vendors, and media outlets for greater outreach.
• Analyze and report campaign performance using

  analytics tools

  , providing actionable insights.
• Lead and mentor a small marketing team, fostering creativity and accountability.

Requirements

• Bachelor’s/Master’s degree in Marketing, Business, or related field.
• 5–8 years of experience in

  integrated marketing

  (digital + offline).
• Strong knowledge of SEO, Google Ads, social media advertising, and marketing automation tools.
• Proven success in planning and executing

  offline campaigns

  (events, print, outdoor media).
• Excellent analytical, communication, and project management skills.
• Ability to work in a fast-paced environment and manage multiple priorities.
• Experience in CSR, sustainability, or social impact marketing will be an added advantage.
• Excellent Communications Skills in Marathi, Hindi, English and any other languages

What We Offer

• Opportunity to lead impactful marketing campaigns with both digital and grassroots reach.
• Exposure to innovative technologies and socially relevant projects.
• Competitive salary and performance-based incentives.
• A collaborative and purpose-driven work culture.

Send Your Resumes to