Ganesh Consumer Products Limited, established in 1936, is a leading manufacturer in the FMCG sector with over 80 years of experience in wheat products, cereals, and ready-to-cook items. Known for its commitment to quality and traditional values of integrity and customer satisfaction, the company has built a strong retail and distribution network across East and Central India. With eight state-of-the-art, ISO and HACCP-certified manufacturing units across West Bengal, Telangana, and Uttar Pradesh, Ganesh continues to innovate while meeting daily nutrition and hygiene needs. As a household name in wheat products, the company's growth is driven by skilled professionals and a dedication to excellence. Ganesh is committed to fostering growth for both the company and its employees.

Role Description

This is a full-time, on-site role located in the Kolkata metropolitan area for a Marketing Manager at Ganesh Consumer Products Limited. The Marketing Manager will be responsible for planning and executing marketing strategies, analyzing market trends, managing marketing campaigns, developing promotional material, maintaining relationships with stakeholders, and collaborating with sales teams to achieve business objectives. Additional responsibilities include identifying new market opportunities, overseeing advertising efforts, and driving revenue growth through innovative branding efforts.

Qualifications

Strategic planning and decision-making skills for marketing initiatives and campaign management
Strong knowledge of market analysis, market research, and data-driven decision-making
Proficiency in digital marketing, social media management, and advertising platforms
Experience in sales strategy alignment and cross-functional team collaboration
Excellent communication, negotiation, and relationship management skills
Ability to manage multiple projects and maintain attention to detail
Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred)
Proven track record of success in marketing roles, preferably in the FMCG sector

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Marketing Manager