Marketing Key Accounts Manager

3 years

2 - 6 Lacs

Posted:4 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Description: Marketing Key Accounts Manager

Position: Marketing Key Accounts Manager

Experience: Minimum 3 years
Location: Hyderabad
Department: Marketing / Sales & Marketing
Reports To: Key Accounts Lead / Marketing Manager

Role Summary

The Marketing Key Accounts Manager is responsible for managing and nurturing relationships with key clients, developing customized marketing strategies, and driving revenue growth. This role ensures client satisfaction, identifies new opportunities within existing accounts, and works closely with internal teams to deliver exceptional marketing solutions.

Key Responsibilities

Account Management

  • Manage and develop long-term relationships with assigned key accounts.
  • Serve as the primary point of contact for client communication, issue resolution, and project updates.
  • Understand client needs and propose tailored marketing strategies and solutions.
  • Track and improve client satisfaction through regular reviews and feedback.

Business Growth & Strategy

  • Identify upselling and cross-selling opportunities within existing accounts.
  • Support the development of account plans and growth strategies.
  • Conduct market and competitor analysis to provide client insights and recommendations.

Campaign Planning & Execution

  • Coordinate with creative, digital, and content teams to execute marketing campaigns.
  • Monitor campaign performance and prepare reports with insights and improvements.
  • Ensure timely delivery of projects and alignment with client expectations.

Internal Coordination

  • Collaborate with sales, marketing, and operations teams to ensure seamless service delivery.
  • Provide internal teams with clear briefs, timelines, and client requirements.
  • Participate in internal meetings to support strategic planning and innovation.

Reporting & Documentation

  • Maintain detailed records of account activities, interactions, and performance metrics.
  • Prepare monthly/quarterly account performance reports.
  • Track KPIs and provide actionable insights.

Required Qualifications & Skills

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • Minimum 3 years of experience in key account management, marketing, or client servicing.
  • Strong understanding of marketing principles, digital marketing trends, and campaign execution.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to manage multiple projects and meet deadlines.
  • Strong analytical and problem-solving abilities.
  • Proficiency in MS Office, CRM tools, and marketing analytics platforms.

Preferred Qualifications (Optional)

  • Experience in FMCG, advertising, digital marketing, or agency environment.
  • Knowledge of market research, brand management, or customer segmentation. Experience handling high-value or enterprise-level clients.

Job Type: Full-time

Pay: ₹20,081.92 - ₹50,882.66 per month

Benefits:

  • Provident Fund

Work Location: In person

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