Marketing Coordinator

Job Description

Role Summary: The Senior Marketing Coordinator is responsible for leading strategic and operational marketing efforts for all three restaurant brands. The role combines high-level brand strategy with on-ground campaign execution to drive customer engagement and revenue growth. Key Responsibilities: - Brand & Campaign Strategy: Develop integrated marketing plans, create unique brand narratives, and align calendars with business goals. - Campaign Execution: Launch in-house promotions, seasonal offers, and customer loyalty programs. Collaborate with restaurant teams to ensure effective rollout. - Vendor & Resource Management: Manage vendor relationships, negotiate contracts, track promotional inventories, and oversee timely distribution of materials. - New Outlet Launch: Develop and execute marketing strategies for new openings, including pre-launch research, local engagement, and influencer collaborations. - Digital Presence: Ensure brand consistency across platforms like Zomato, Swiggy, Google, and Instagram. Respond to customer feedback and maintain online accuracy. - Performance Tracking: Analyze campaign ROI and sales impact. Prepare regular reports with insights and cost monitoring. Required Qualifications & Skills:  - Proven experience in F&B/hospitality marketing - Strong local market understanding (Ahmedabad) - Vendor management and multitasking ability - Excellent communication in English, Hindi, and Gujarati - Proficiency in analytics, budget handling, and basic digital marketing tool Show more Show less