Marketing Communications Associate

Job Description

About SEED Global Education: SEED Global Education is a UK-headquartered higher education strategy & consulting firm that aims to help universities grow their international footprint and build a local presence in key strategic markets . Our mission is to be the market leader in providing innovative and strategic solutions for market entry, expansion and diversification. At SEED, we pride ourselves on our comprehensive understanding of the higher education market in India, the Middle- East & Africa. Having worked with numerous reputed universities and higher education service providers, the founding team has rich experience in developing strategies to help universities attract greater international representation. SEED's mission is to be the market leader in providing innovative strategic solutions catered for market entry , expansion , and diversification . We have offices in Mumbai, London and Accra. SEED Global Education works with several leading universities across the globe such as Imperial College Business School, Columbia University, Duke University, University of California, Berkeley, University of Toronto - Rotman, New York University, INSEAD, etc. Overview: The Associate - Marketing Communications will be responsible for managing various communication channels, designing promotional materials, and creating student guides. The key tasks include managing communications, designing with Canva, setting up automated workflows on HubSpot and content creation for various platforms along with drafting information for student guides. By effectively managing these tasks, the aim is to enhance communication and engagement of the relevant target audience. Responsibilities: Manage database communication for all offline and online events: This includes creating graphics on Canva (for email and WhatsApp) and writing copy for email and WhatsApp Creation of event reports: This includes cleaning data and preparing reports in the format shared Creation of Dashboard: This includes creation of dashboards for existing and new projects in our CRM Setting up messages on our API: Creating a workflow on our CRM, designing emails on CRM, copy includes announcement/invitations, reminders and post event communication Manage Ad lead communication: Write ad lead copy for email and WhatsApp, setting up messages on GupShup, designing emails on HubSpot and creating a workflow on HubSpot Design student guide on canva for all offline events: Draft information as per format for participating schools and coordinate with the teams for feedback and changes Promotional Kits: Make promotional kits for clients, participating universities and partners. This includes designing on Canva and writing copy for Email, WhatsApp and Social Media Requirements: Moderate level skills on Canva - for creating static images and editing videos Bachelor’s in Management Studies/ Mass Media/ Business Administration with specialisation in Marketing. A Master’s degree will be a plus but not mandatory. Strong written and verbal communication skills Creative thinking skills Self- Initiator/Proactive Show more Show less