Manager - Paid Media

About Dentsu India:

Dentsu international comprises of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle Sokrati, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated specialists.

Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world.

In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change.

Learn more at:

https://www.dentsu.com/

https://www.dentsu.com/careers

Role summary:

Job Title:

Location: Gurgaon

Total experience:

Role overview:

We are seeking a dynamic and results-driven Digital Marketing expert to lead strategy, performance, and account management across Search, Social, and Programmatic channels for a diverse portfolio of clients. The ideal candidate will have a strong background in digital performance marketing, proven experience in managing large client portfolios, and the ability to lead a team of high-performing digital specialists.

This role demands both strategic vision and operational excellence-you’ll partner with clients to deliver impactful campaigns, optimize performance, and drive measurable growth.

Key Responsibilities:

• Leads strategy, performance and account management on all key digital channels (Search, Social, Programmatic etc) for a variety of clients.

• Be responsible for full client management process from enabling acquisition and onboarding, to day-to-day Digital Ad Operations and performance of client accounts, requiring interaction with both internal and external stakeholders.

• Manage a team of 10-15 people reporting into you and be responsible for Team Growth and planning personal development programs for subordinates.

• Own, manage and grow digital channel strategies for a client portfolio of 8-10 accounts.

• Work with leadership to modify strategic plans to provide expert advice, strategic thinking and guidance to client on all digital campaigns and delivery.

• Understand and stay current on industry trends, competitive landscape and internal product development efforts.

Qualifications:

• Are a tech Graduate/MBA with an experience of 3 - 5 years in Search Engine Marketing (SEM)/Paid Search (PPC) & Paid Social Strategy

• Have hands on knowledge of Facebook Business Manager, Google Analytics, Google Adwords and experience in planning and managing the advertising spends with clients over last 5 years.

• Have team handling experience for a year.

• Advanced excel and Microsoft office skills.

• Advanced certification for Adwords, DBM Fundamentals exam, Facebook Blueprint etc

• Have excellent problem-solving and analytical skills and impeccable business judgment.

• Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.