Build Customer Satisfaction by focusing on Process Adherence :
- Review the Pre Sales, Post Sales Reports, Composite Sales Satisfaction Scores and Mystery Audit reports to identify the gaps in Process Adherence
- Review the adherence to Sales Story and Test Drives. - Review the adherence of Process Circulars and Guidelines - Conduct Root Cause Analysis/ANALYSE CUSTOMER VOICE to identify the factors impacting Customer Satisfaction - Validate the Composite Action Plan for Dealerships to ensure Process Adherence in partnership with ASM - Update the Dealerships and ASMs on changes in the Process and address doubts - Digitization - With the beginning of Digitization, several processes will get impacted. The MFFT will play a key role in integrating these changes in the Dealership. - Share any key insights from reports such as TB, Presales, and Composite Sales Satisfaction Scores with the respective Dealership and ASM - Coach the SSI Champion, Delivery In - charge & Home Installation Executive on the various Sales Related Process Parameters. - Concern Management/monitor & control in reducing concerns SSI events - Review of low performing dealers in terms of composite scores, proprietary scores, JDP syndicate scores & crusade R&R competition benchmarking for continuous process improvement activities CSAT improvement commercial vehicles.
2. Develop Dealer Manpower:
- Identification of Training & Development Needs for the Dealership Manpower (Both Functional and Leadership
- Create the Training Calendar for the month by evaluating needs from the MILE Portal, Dealership Requirements and Area Office Inputs. - Create the plan for the Retainer Trainer to cover the Trainings as per the Calendar. - Review the coverage on a monthly basis. The plan should adhere to the Accepted Budgets - Guide the Retainer Trainer on the Training Calendar for the month. Review Utilization of Retainer Trainer on a regular basis. - Evaluate the Retainer trainer based on the feedback from stakeholders (trainees, Drona, Dealer HR, Dealer Leadership) - Certify Manpower as per the Criteria to determine Manpower Quality. Evaluate Manpower on the Job to determine Manpower Quality - Review the Retainer on the Various Performance Parameters - Accountable for enhancing the productivity of the Key Manpower and Dealer HR.
3. Engage and Retain Dealer Manpower:
- Manpower Adequacy: Review the Dealership HR on Manpower Adequacy and Quality and the HR practices at the Dealership.
- Engage Dealer Manpower: Review the Dealership on the quality of HR Practices. Coach the Dealer HR on effective HR activities, employee engagement initiatives, Reward & Recognition practices and building a Culture of Agility & Responsiveness, Vibrancy and Passion. - Rollout of the Employee Satisfaction Survey at the Dealership and identification of root causes impacting the Dealership. Accountable for the Action Plan for the Dealership. - Discuss any key employee issues with the Dealership Leadership and provide ideas on possible solutions. Create Manpower Dashboards and share with the Respective Regional Manager and Dealer Principals.