Manager - Biddable

About Dentsu India:

Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India!) Dentsu International comprises of five leadership brands - Carat, dentsu X, iProspect, Dentsu Creative and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated talented employees working together to reach the never before!

Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses.

In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth.

Learn more at:

https://www.dentsucreative.com/

https://www.dentsu.com/sg/en/careers

Role Summary:

Brand within Dentsu Internationa

Job Title

Location

Experience

Job Purpose:

Manager – Biddable

Key Accountabilities

• Manage the day-to-day planning, execution, and optimization of biddable campaigns across search, social, and programmatic platforms.
• Own campaign setups, pacing, troubleshooting, and optimization to deliver against performance KPIs.
• Build and nurture strong relationships with media platform partners to leverage opportunities, betas, and insights for client growth.
• Work collaboratively with strategy, analytics, ad ops, and creative teams to ensure campaigns go live on time and run error-free, maintaining SLA compliance.
• Utilize knowledge of performance levers and trading strategies to guide investments toward the most effective platforms and partners.
• Monitor campaign performance, create dashboards, and share actionable insights and recommendations with internal teams and clients.
• Ensure proper tracking implementation, data accuracy, and platform hygiene at all times.
• Conduct regular competitor analysis and stay updated with industry trends, new tools, and platform updates.
• Provide guidance and support to junior team members while helping maintain operational excellence across the team.

Professional Skills:

• Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• 4–7 years of hands-on experience in biddable media (Search, Social, Programmatic).
• Proficiency with platforms such as Google Ads, Meta Ads Manager, DV360, YouTube, Amazon Ads, SA360, or similar.
• Strong analytical skills with the ability to interpret data and optimize campaigns effectively.
• High attention to detail with strong project management and multitasking abilities.
• Strong communication and client-servicing skills.
• Experience working with large-scale performance campaigns is preferred.
• Ability to work in a fast-paced and data-driven environment.

sonam.malik@dentsu.com

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Working with us

By joining Dentsu, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people worldwide and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers, always learning and always listening to shape ideas, create culture and change behaviour. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.

Our Values

We believe our work can only resonate in the modern world if the people behind it reflect the modern work. We can only be truly relevant when we create a truly inclusive culture where everyone can thrive. That means – we are tough on the work but gentle with each other. We lead with empathy and are always listening and always learning. We support each other, we cheer for each other, we win together. We celebrate difference as the only way to make the work that makes a difference.

Next Steps

Sound exactly like the sort of role for you? Apply now!