LinkedIn & Email Marketing Specialist (B2B Lead Generation IT Service)

2 - 3 years

3 - 5 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Overview

We are hiring a hands-on LinkedIn + Email Marketing (Outbound) professional who can generate qualified B2B leads and meetings for our IT services (Web/Mobile Development, Dedicated Resources, Custom Software, AI/Chatbots, etc.).

You will manage the complete outbound cycle: targeting list building outreach follow-ups qualification meeting scheduling reporting.

Role & responsibilities

* Build targeted prospect lists using LinkedIn Sales Navigator / Apollo / ZoomInfo / databases / web research

* Execute LinkedIn outreach(connect + follow-ups + conversation handling)

* Run email outreach campaigns(cold email sequences, personalization, follow-ups, A/B testing)

* Ensure basic deliverability hygiene (bounce control, list cleanup, sender reputation practices)

* Qualify prospects and schedule meetings for the sales/founder team

* Maintain outreach & pipeline tracking in CRM / Google Sheets and share weekly performance reports

* Continuously optimize messaging, ICP segments, and follow-up frameworks based on results

Preferred candidate profile

Required Skills (Must Have)

* 2+ years hands-on experience in LinkedIn outreach + Email outreach(B2B)

* Strong in lead research, list building, and prospecting

* Good English writing skills for short, clear outreach messages

* Experience with tools like (any):

* LinkedIn Sales Navigator

* Apollo / ZoomInfo / email finders

* Email outreach tools (e.g. Instantly/Lemlist/Mailchimp/HubSpot/Zoho/any)

* CRM / Excel / Google Sheets

Good to Have

* Experience generating leads for IT Services / Staffing / RPO / SaaS

* International lead generation exposure: US / EU / Middle East

* Understanding of ICP, buyer personas, segmentation, and outreach KPIs

How to apply

WhatsApp:-951320099

Email:-hr@flexiresource.com

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