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Junior Social Media Marketing Associate in Mohali

0 years

0 Lacs

sahibzada ajit singh nagar punjab india

Posted:3 weeks ago| Platform: Linkedin logo

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Skills Required

marketing strategy content management engagement analysis storytelling planning communication twitter publishing visual video collaboration collaborative technology research vision engineering teaching learning model

Work Mode

On-site

Job Type

Full Time

Job Description

The role involves end-to-end ownership of strategy, content creation, platform management, engagement, and performance analysis. The ideal candidate will have a strong understanding of digital trends, storytelling, and community building, while ensuring our brand voice is consistently represented.

Key Responsibilities

  • Social Media Strategy & Planning: Develop and execute a social media strategy aligned with Plaksha’s communication goals, with tailored approaches for key platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube). Set performance benchmarks and track progress.
  • Content Creation & Publishing: Create, manage, and publish engaging content (visual, video, written) for all platforms. Maintain a content calendar and coordinate with internal teams to source and highlight stories. Focus on awareness, amplification, and engagement through content themes, tags, and hashtags, etc.
  • Stakeholder and Cross-functional Collaboration: Identify and engage with relevant influencers, alumni, and partners to enhance visibility through collaborative campaigns and coordinate closely with internal teams and external vendors (designers, agencies) to align social media efforts with broader communication goals.
About Company: Plaksha is a technology university for the future, that aims to reimagine technology education and research for India and the world. Plaksha's vision is a statement of bold aspirations of 21st-century India. In the new vision for engineering education, traditional disciplinary boundaries do not exist and teaching and learning methods continuously evolve in response to research findings on cognition and learning. It has been founded by a global community of 100+ tech entrepreneurs, business leaders, and corporations who have come together to create the next generation of fearless leaders who will solve the world's most complex challenges. In this model, students will be prepared, through experiential learning, to create solutions that address complex problems of the modern world. Currently, we offer four programs from our 50-acre state-of-the-art facility campus at Mohali - doctoral, postgraduate, undergraduate, and high school programs. We are at www.plaksha.edu.in

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