The Position
Drive growth in Boehringer India's institutional business by orchestrating strategic stakeholder engagement, developing institution specific brand strategies, and enabling cross-functional excellence to ensure formulary success translates into market leadership.Tasks & Responsibilities
- Map and categorize institutional stakeholders who influence brand adoption - from procurement committee members to department heads, medical superintendents to formulary decision-makers. Develop tailored engagement strategies for each stakeholder group, positioning the brand effectively at every decision point.
- Create differentiated brand strategies for various institutional segments ( CGHS/Army/Railways/ESI/States/PSUs etc) based on patient profiles, treatment protocols, and consumption patterns. Ensure seamless translation of formulary inclusions into actual brand uptake through targeted interventions at each institution type.
- Collaborate with sales, marketing, medical affairs, market access and other teams to ensure alignment and timely delivery of institutional sales objectives.
- Facilitate communication and coordination between teams to address challenges and resolve issues if any
- Work with sales teams to provide support and resources needed to achieve institutional sales objectives.
- Ensure sales teams have access to relevant information, tools, and training.
- Responsible for executing growth opportunities for BI India by working closely in collaboration with Cross-functional departments.
- Manage and analyse data related to institutional sales, including sales performance, market trends, and competitor activity.
- Provide insights and recommendations to stakeholders to inform business decisions.
- Preparing analyses and delivering insights, developing presentations and facilitating strategic meetings.
- Coordinate institutional sales projects, including planning, execution, and follow-up.
- Ensure projects are delivered on time by achieving the defined objectives
- Build and maintain relationships with internal stakeholders, including sales, marketing, medical affairs, market Access and other teams
- Ensure stakeholders are informed and aligned with institutional sales objectives and strategies.
Requirements
- Education : Bachelor’s Degree, Science graduate preferably with Post Graduation in Business Management.
- 2-5 years in Project Management or Marketing with knowledge of Institutions preferably with prior sales experience
- Managing strategic institutional projects and executing growth opportunities requires navigating complex interdependencies across various internal departments.
- Coordinating, analyzing, and aligning diverse stakeholders to ensure project success and achieve critical sales objectives.
- High levels of strategic thinking
- Problem-solving
- Relationship management
- Strategic and results-driven professional with up-to-date knowledge of the Indian pharmaceutical and life sciences market, including a strong understanding of issues affecting multinational businesses in the region. Expertise in project management, business acumen, and strategy implementation, demonstrating exceptional cross-functional collaboration skills. High analytical mindset, quick learning ability, and highly collaborative nature enable you to build and maintain strong relationships.
- Position will be based at Mumbai
READY TO APPLY?Click the “Apply On Company website” button. Create an account or sign in and continue to register your profile, upload your resume, and apply in the company site.For any technical issues or additional questions, contact HR Direct. (Note: resumes should not be submitted to HR Direct since job applications are not processed via email or phone call)HR Direct contact information:Phone: +91-22-7145-6700Email: HRDirect.PH@boehringer-ingelheim.comOur Company
Why Boehringer Ingelheim?
With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.Want to learn more? Visit https://www.boehringer-ingelheim.com
