Influencer Marketing Associate

Job Description

Job Title: Influencer Marketing Associate Location: Mumbai Job Summary: We're seeking an experienced Influencer Marketing Associate to develop and execute influencer marketing strategies that drive brand awareness, engagement, and sales. The ideal candidate will have a strong understanding of the influencer marketing landscape, excellent communication skills, and the ability to work collaboratively with cross-functional teams. Key Responsibilities: 1. Influencer Identification and Partnerships: Identify, research, and partner with influencers who align with our brand values and target audience. 2. Campaign Strategy and Execution: Develop and execute influencer marketing campaigns across various channels (social media, blogs, videos, etc.) to achieve brand objectives. 3. Content Collaboration: Collaborate with influencers to create sponsored content that meets brand guidelines and resonates with their audience. 4. Influencer Relationship Management: Build and maintain relationships with influencers, ensuring timely communication, contract negotiation, and campaign execution. 5. Performance Tracking and Analysis: Track and analyze campaign performance, providing insights and recommendations for future improvements. 6. Budget Management: Manage influencer marketing budgets, ensuring efficient use of resources and ROI-driven campaigns. Requirements: 1. 1+ years of experience in influencer marketing or a related field (marketing, PR, social media). 2. Strong understanding of social media platforms, influencer marketing trends, and best practices. 3. Excellent communication, negotiation, and project management skills. 4. Ability to work collaboratively with cross-functional teams (marketing, creative, sales). 5. Strong analytical skills, with experience in tracking and measuring campaign performance. If you're passionate about influencer marketing and want to drive brand success, please submit your application! Show more Show less