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HR and Marketing Executive

1 - 3 years

0 Lacs

Posted:6 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Position: HR & Marketing Executive
Location: Araria, BiharOrganization: Vinayak Academy

About Vinayak Academy: Vinayak Academy is committed to shaping young minds through academic excellence and holistic development. With a vision to create future-ready learners, we offer a dynamic environment combining education, discipline, and co-curricular exploration. Our expansion plans are rooted in community impact, and we are looking for passionate individuals to join our journey.

Role Overview: We are seeking a self-driven and detail-oriented professional who will play a dual role in Human Resources and Marketing. This individual will be instrumental in supporting operational excellence, driving student engagement, and leading outreach efforts. The role demands agility, initiative, and a deep understanding of both people and brand-building.

Key Responsibilities:

Human Resources:

- Talent Support: Proactively identify and close people-related gaps across functions, including staff and volunteers.
- Operational Planning: Maintain structured backups and contingency workflows for key roles and tasks.- Attendance & Leave Management: Oversee attendance and leave tracking systems for students and staff.- Expansion Research: Conduct SWOT analyses and generate insights on potential new locations for growth.- Strategic HR Planning: Draft operational plans and frameworks to support scaling and sustainability.- Internal Communication: Develop and execute strategic communication plans for internal updates and alignment.- Documentation: Draft and maintain HR policies, contracts, legal records, CTC structures, and ESOP documents.- Engagement: Organize regular team and student engagement activities.

Marketing:

- Digital Infrastructure: Manage and update the Learning Management System (LMS).
- WhatsApp Communication: Schedule and maintain WhatsApp API-based student communication for updates and promotions.- Offline Campaigns: Coordinate production and distribution of marketing materials such as leaflets, hoardings, and posters.- Sales Team Support: Build and oversee a small, agile sales team for field-based campaigns. - Follow-ups: Ensure timely follow-ups with stakeholders and leads via online and offline channels.- Event Management: Plan and execute micro-educational events and campaigns to boost community outreach and student admissions.- Cross-Team Coordination: Collaborate closely with the Virtual Assistant (VA) team to maintain sync and ensure timely reporting.- End-to-End Marketing: Drive the entire marketing ecosystem-planning, execution, and monitoring results.

Candidate Requirements:
- Bachelor's degree in Marketing, HR, Business Administration, or a related field.- 1-3 years of experience in a dual or similar function is preferred.- Strong organizational and multitasking skills.- Proficient in MS Office, WhatsApp API tools, and digital communication platforms.- A go-getter attitude with excellent interpersonal and team-building skills.- Familiarity with educational or community-based organizations is a plus.

Location & Reporting:
Based out of: Araria, BiharReporting to: Founders / Core Leadership Team

Job Types: Full-time, Permanent

Work Location: In person

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