Head of Marketing Operations

As the Marketing Head at Musicland 2026, you will play a crucial role in shaping the marketing strategy for the most electrifying music festival in India. Your responsibilities will include: - Developing and executing the marketing strategy for Musicland 2026, covering pre-launch buzz to post-event engagement. - Overseeing brand positioning, media planning, social media, influencer tie-ups, PR, and digital campaigns across all platforms. - Designing a powerful go-to-market plan to drive ticket sales, maximize audience engagement, and build hype. - Leading content creation, storytelling, and visual branding in collaboration with creative and production teams. - Driving partnerships with digital platforms, OTTs, radio, media houses, and youth brands for cross-promotions. - Managing marketing budgets, performance metrics, and campaign analytics to ensure high ROI. - Supervising on-ground branding, experiential zones, and brand activations during the event. - Coordinating closely with Sponsorship, PR, and Artist Management teams for unified brand communication. - Leading a team of digital marketers, designers, and agency partners to execute large-scale campaigns. To excel in this role, you should have: - 4-6 years of experience in event marketing, entertainment, youth marketing, or brand management. - Strong knowledge of digital and performance marketing, social media trends, and audience engagement tactics. - Proven success in driving ticket sales, audience growth, or large-scale brand campaigns. - Excellent leadership, communication, and creative strategy skills. - Experience managing teams, agencies, and large marketing budgets. - Passion for music, pop culture, and live events. In return, you can look forward to: - Being the marketing mind behind India's biggest live music experience. - Working with top artists, global brands, and creative collaborators. - Having the freedom to innovate, experiment, and create viral campaigns. - Access to the festival, industry networking opportunities, and a high-energy creative environment. The compensation includes a competitive salary with performance-based incentives. Qualifications: - MBA or Degree in Marketing, Event Management, or related field.,