Head of Digital Marketing

Digital Marketing Head

Key Responsibilities

• Lead, mentor, and manage the

  digital marketing team

  and

  academic faculty members

  .
• Develop and execute high-impact

  digital marketing campaigns

  across multiple channels (SEO, SEM, Social Media, Email, Performance Marketing, etc.).
• Drive

  lead generation

  and manage funnels for student admissions and client projects.
• Oversee and improve

  academic curriculum quality

  , ensuring alignment with current industry standards.
• Monitor performance metrics, generate reports, and implement strategies to optimize ROI.
• Collaborate with management to set growth targets and ensure revenue and academic goals are achieved.
• Manage budgets for both campaigns and academic resources effectively

.

Requirements

• Minimum

  3+ years of experience

  in digital marketing leadership or management roles.
• Strong knowledge of

  SEO, PPC, Social Media Marketing, Content Marketing, and Analytics tools

  .
• Prior experience in

  team management

  and

  academic/training sector

  is a plus.
• Excellent leadership, organizational, and communication skills.
• Proven track record of successful

  digital campaigns and lead generation

  .
• Ability to balance academic quality with business growth targets.

What We Offer

• Competitive salary with performance incentives.
• Opportunity to

  lead a growing academy and digital team

  .
• Professional development and growth within the digital marketing and education space.
• A collaborative and innovative work environment.