Head Ad Sales (Branding + Performance)

Job Summary:

Head of Ad Sales (Branding + Performance)

Key Responsibilities:

• Develop and execute a comprehensive ad sales strategy focused on both branding and performance marketing.
• Drive monetization plans aligned with the company’s growth and revenue targets in the domestic market.
• Lead pricing, positioning, packaging, and go-to-market strategies for AdTech products.
• Own end-to-end revenue responsibility for the domestic Ad Sales vertical.
• Build and manage key relationships with top-tier brands, media buying agencies, and performance marketers.
• Drive long-term partnerships and negotiate high-value deals across verticals such as e-commerce, BFSI, FMCG, Auto, EdTech, etc.
• Ensure delivery on sales KPIs, including monthly, quarterly, and annual revenue targets.
• Lead, mentor, and scale a high-performing ad sales team across regions.
• Foster a culture of ownership, high performance, and continuous learning.
• Work closely with product, marketing, data, and operations teams to develop and refine advertising solutions.
• Provide feedback to product teams to influence roadmap decisions based on market needs and advertiser feedback.
• Stay updated with industry trends, competitive landscape, and evolving AdTech tools and platforms.
• Represent the company at industry events, panels, and conferences.

Required skills:

• 1- 5 years

  of experience in Ad Sales, with a significant part in the

  AdTech ecosystem

  .
• Deep understanding of

  branding and performance advertising models

  , including programmatic, display, native, OTT, mobile, and video formats.
• Strong network across

  advertisers, digital agencies, DSPs, SSPs, trading desks

  , and media planners.
• Proven track record in meeting/exceeding large revenue targets.
• Strong analytical, negotiation, and presentation skills.
• Demonstrated leadership experience managing mid to large teams.
• Bachelor's degree in Business, Marketing, or related field; MBA is a plus.
• Experience working in or selling for DSPs, SSPs, Ad Networks, or large digital publishers/platforms.

What We Offer:

• Competitive salary.
• Opportunity to work with industry leaders and cutting-edge AdTech solutions.
• Fast-paced, growth-oriented environment.
• Leadership role with strategic impact on company trajectory.

Drop cv at hr@opicle.org or call at 93555164442