Group Head - digital

Job Description

This role reports to the Client Lead . 3 Best Things About the Job You'll work in one of the most exciting agencies and lead FMCG accounts . You'll have the scope to work on a variety of target segments . You'll benefit from a systematized working process . Measures of Success In three months, you will have: A full understanding of your portfolio of brands . Understood the different stakeholders within the agency and started building relationships with them. Helped your team craft the agency's responses to client briefs . In six months, you will have: The ability to lead strategic and executional discussions with clients . A full understanding of what's happening with your clients and be able to lead your team in that aspect. Visibility as the leader of your team within the agency and with clients. Started interacting with our regional agency teams where applicable. In 12 months, you will have:Led the annual planning process for your clients. Become the seamless bridge between local clients and regional/global agency teams. The ability to converse on measurement metrics across touchpoints based on campaign objectives. Won awards in both internal and external forums like FOM, Cannes, Smarties, and RAMAI. Started driving agency KPIs , balancing them with client KPIs. Responsibilities of the Role Brand guardianship on your assigned brands. Build a relationship as the client's strategic advisor on all communication-related issues for the brand/category. Clarify, formalize, and manage client expectations on an ongoing basis. Develop strategic thinking for the brands you handle. Supervise and lead Annual Operating Plans and Communication Reviews with your teams. Be the key contact for the Brand/Media Manager for your brands. Push planning thinking by utilizing MediaCom's research, systems, and tools. Search for and reapply regional/global learnings to local campaigns. Create monthly media reviews and reports . Lead the conceptualization of local media campaigns and initiatives. Supervise and develop your team , maintaining a high level of motivation among team members. Ensure basic training and orientation for new team members. Ensure strict adherence to all SOPs and audit rules . Skills and Experience Minimum of 5 years of experience in a similar setup. Ability to lead a team with full authority , while also being able to motivate them during periods of high media activity. Overcome typical media agency pitfalls by building relationships with team members across planning, buying, operations, and finance/billing. Be process-driven . Have good relations with media partners . Possess strong business acumen along with being a fundamentally sound media professional. Understanding of 360-degree media is essential.