Group Head - digital

5 - 8 years

5 - 8 Lacs

Posted:1 month ago| Platform: Foundit logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • This role reports to the

    Client Lead

    .

3 Best Things About the Job

  • You'll work in one of the most exciting agencies and lead

    FMCG accounts

    .
  • You'll have the scope to work on a variety of

    target segments

    .
  • You'll benefit from a

    systematized working process

    .

Measures of Success

  • In three months, you will have:

    A

    full understanding of your portfolio of brands

    .
  • Understood the different stakeholders within the agency and started building relationships with them.
  • Helped your team

    craft the agency's responses to client briefs

    .
  • In six months, you will have:

    The ability to

    lead strategic and executional discussions with clients

    .
  • A

    full understanding of what's happening with your clients

    and be able to lead your team in that aspect.
  • Visibility as the leader of your team

    within the agency and with clients.
  • Started interacting with our

    regional agency teams

    where applicable.
  • In 12 months, you will have:Led the annual planning process

    for your clients.
  • Become the

    seamless bridge

    between local clients and regional/global agency teams.
  • The ability to

    converse on measurement metrics

    across touchpoints based on campaign objectives.
  • Won awards

    in both internal and external forums like FOM, Cannes, Smarties, and RAMAI.
  • Started driving

    agency KPIs

    , balancing them with client KPIs.

Responsibilities of the Role

  • Brand guardianship

    on your assigned brands.
  • Build a relationship as the client's strategic advisor

    on all communication-related issues for the brand/category.
  • Clarify, formalize, and manage client expectations

    on an ongoing basis.
  • Develop strategic thinking

    for the brands you handle.
  • Supervise and lead Annual Operating Plans

    and Communication Reviews with your teams.
  • Be the key contact for the Brand/Media Manager

    for your brands.
  • Push planning thinking

    by utilizing MediaCom's research, systems, and tools.
  • Search for and reapply regional/global learnings

    to local campaigns.
  • Create monthly media reviews and reports

    .
  • Lead the conceptualization of local media campaigns

    and initiatives.
  • Supervise and develop your team

    , maintaining a high level of motivation among team members.
  • Ensure basic training and orientation

    for new team members.
  • Ensure strict adherence to all SOPs and audit rules

    .

Skills and Experience

  • Minimum of 5 years of experience

    in a similar setup.
  • Ability to lead a team with full authority

    , while also being able to motivate them during periods of high media activity.
  • Overcome typical media agency pitfalls

    by building relationships with team members across planning, buying, operations, and finance/billing.
  • Be process-driven

    .
  • Have good relations with media partners

    .
  • Possess strong business acumen

    along with being a fundamentally sound media professional.
  • Understanding of 360-degree media

    is essential.

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