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39 Job openings at Mplatform
Business Group Head

Gurgaon, Haryana, India

5 - 10 years

INR 5.0 - 10.0 Lacs P.A.

On-site

Full Time

This role reports to the Director on the business. 3 Best Things About the Job Gain holistic experience by getting full-funnel agency exposure in a horizontally integrated structure. Become a category expert by gaining deep insights into the 2-wheeler segment. Expand your professional network and build planning skills across various platforms within a talent-focused agency. Measures of Success In three months, you will have: Earned the client's confidence through flawless implementation and being an approachable partner. Established strong internal relationships across different functions for efficient navigation. In six months, you will have: Demonstrated hands-on knowledge and the ability to confidently converse about various platforms. In 12 months, you will have: Independently led and delivered on campaign KPIs. Responsibilities of the Role Ensure meticulous attention to detail and accuracy in all submissions. Be proficient with all industry and agency proprietary tools. Oversee all aspects of client media campaigns across different brands and media channels. Supervise and design media plans using relevant tools. Proactively offer client inputs and directions, ensuring responsiveness to their needs. Extract insights through data mining and competitive analysis. Initiate and drive high-quality analysis and cross-category case studies. Ensure seamless execution and reconciliations of all campaigns. Anchor conversations and build strong relationships across Strategic Business Units (SBUs). Skills and Experience Minimum of 5 years of experience , with at least 1 year in a similar role. Possess a strong sense of inquisitiveness and a positive team-player attitude . Demonstrate excellent communication, presentation, and interpersonal skills . Understand 360-degree mediums (offline & online) and their roles in client businesses, including media buying, planning, brand investments, and tool utilization. Have the ability to multitask calmly and take guidance when needed.

Business Manager

Gurgaon, Haryana, India

3 - 8 years

INR 3.0 - 8.0 Lacs P.A.

On-site

Full Time

Responsible for planning, coordination , and competitive insights . Reporting of the Role Reports to the Director on the business. 3 Best Things About the Job Work with a dynamic team and have an opportunity to learn across platforms . Gain planning & operational skills across various platforms. Grow by learning skills and tools across platforms within an agency committed to nurturing talent . Measures of Success In three months: You will have earned your manager's confidence by being on top of the competition and flawlessly implementing campaigns. In six months: You will have built a strong internal network within the team and various functions that are critical for smooth execution. In 12 months: You will be able to independently build and present plans. Responsibilities of the Role Extract insights through data mining & competitive analysis . Effectively communicate with internal and external audiences. Ensure meticulous attention to detail and accuracy in all submissions. Ensure seamless execution and reconciliation of all campaigns. Skills and Experience Minimum 3 years of experience , with the last 1 year in a similar role. Possess inquisitiveness and a positive team player attitude . Strong media basics and TV planning skills . Willingness to learn all mediums and aspects of planning and buying . Good and clear communication and presentability . Enthusiasm about media and marketing.

Group Head

Mumbai, Maharashtra, India

4 - 9 years

INR 4.0 - 9.0 Lacs P.A.

On-site

Full Time

Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together. Role Summary and Impact We are looking for a Group Head who is proficient in creating Digital media solutions and responsible for handling day-to-day operations. You will interact with all Strategic Units to ensure the smooth functioning of the team and its processes. Responsibilities of the Role You should have complete knowledge of relevant categories . Possess a total understanding of the various agency functions . Understand the client's working style and deliver on their day-to-day requirements, while building relationships with key decision-makers. Demonstrate a good understanding of the client's business and challenges, and apply this knowledge to formulate campaign strategies and recommendations . Build strong relationships with clients, internal and external stakeholders, and partners. Proactively drive business initiatives and respond to client briefs and requirements. Have a full understanding of what is happening with the client's business and work accordingly. Lead long-term and short-term media planning for the client. Establish strong team and client relationships and receive great feedback from co-workers and key client contacts. Be a source for new and emerging media & technology to deliver innovative client solutions. Challenge briefs and constantly evolve strategies to ensure client KPIs are met and campaigns are taken to the next level. Planning & Strategy : Ensure holistic thinking is carried across channel planning and outcomes can be clearly measured. Skills and Experience At least 4 years of experience in media strategy, planning, execution, or account planning. Comfortable creating and presenting annual and quarterly media strategies and plans . Experienced in various responsibilities within the media ecosystem. You should know offline marketing , and knowledge of digital marketing is a plus. Possess a go-getter attitude , strong data analytics , excellent communication skills , good logical reasoning , attention to detail, integrity, empathy, and a dare for innovation. Working knowledge of all tools including TGI, BARC, MAP, and IRS. Knowledge of digital tools like COMSCORE, Similarweb, and Google Trends is a plus.

Senior Director - Digital

Gurgaon, Haryana, India

10 - 15 years

INR 10.0 - 15.0 Lacs P.A.

On-site

Full Time

As the lead for the Digital planning portfolio for the HMCL_IBU business, you will strategically guide a team to achieve key media KPIs for our clients. Reporting of the Role This role reports to the client lead for the business. 3 Best Things About the Job Become a recognized category expert in the 2-wheeler segment by leading strategic conversations across various platforms. Grow your leadership style within an agency dedicated to nurturing talent. Evangelize tech innovation to build efficiencies across the business. Measures of Success In three months: You will have worked with all parts of the GroupM digital ecosystem, bringing them together to create a unified offering for the client . You will have introduced new digital channels to achieve the optimum performance media mix across existing clients. You will be successfully leading the team of planners . In six months: You will be able to effectively pitch 360-degree digital products to clients. You will have worked with a diverse team of media buyers and planners across 360-degree media and beyond. You will be ready to lead and deliver reviews . In 12 months: You will have emerged as a coveted champion and go-to person on digital marketing solutions . You will be proficient with the latest trading techniques and deals by managing the largest portfolio of publishers and channel partners. Responsibilities of the Role Media Planning & Strategy: Work closely and in-depth with a team of digital planners, guiding them on media planning with platform depth . Maintain a strategic mindset by conducting audience deep dives, creating approach notes, and integrating GroupM vertical offerings into the final presentation for the client. Client Success: Understand client objectives and category/competitive trends for various product categories. Steer client review meetings on a regular basis. Deliver client delight and success by weaving together all media offerings, including Digital media, Offline media, content marketing, and brand associations. Manage Campaign Supervision Team:Manage and supervise a team of campaign supervisors . Know the nuances and details of platforms to lead your team of supervisors efficiently . Guide the team on campaign optimization on a regular basis. Work with the Planning team to deliver timely reports. Campaign and Business Reporting: Collaborate with the team of planners and reporting experts to build and deliver campaign reports and post-campaign analysis. Have the foresight to tie back media delivery and reports to business objectives . Work with the automation experts in GroupM to automate reports . Team Management:Manage large teams focused on performance (Biddable and Performance Display) from strategy to delivery and client engagement during annual and regular reviews. Develop and strike partnership deals with key publishers and large affiliates. Skills and Experience Minimum of 10 years of experience in digital media planning and buying. Excellent written and oral communication skills combined with outstanding presentation skills. Proven team management skills . Understanding of the programmatic landscape is preferred, including knowledge of the digital advertising industry, trends, and technologies (DMP, DSP, SSP, etc.). Applied knowledge of 3rd party ad serving , website, and tracking technologies is preferred. Intermediate to advanced analytical skills , specifically related to performance data and metrics, are preferred. Strong interpersonal and communication skills . Excellent problem-solving skills . Stay abreast of the latest technology that affects digital advertising. Have worked closely with publisher partners to elevate industry standards in line with client needs. Exposure to affiliate and programmatic technologies . Demonstrated people management skills .

Senior Business Director

Gurgaon, Haryana, India

11 - 15 years

INR 11.0 - 15.0 Lacs P.A.

On-site

Full Time

Work closely and in-depth with a team of digital planners , providing guidance on media planning with deep platform knowledge. Maintain a strategic mindset , including conducting audience deep dives , creating approach notes, and integrating GroupM's vertical offerings to create cohesive client presentations. Client Success Understand client objectives and competitive trends across various product categories. Steer client review meetings on a regular basis. Deliver client delight by integrating all media offerings, including digital, offline, content marketing, and brand associations. Manage Campaign Supervision Team Manage and supervise a team of campaign supervisors . Utilize your knowledge of platform nuances and details to lead your team efficiently . Guide the team on campaign optimization regularly. Work with the Planning team to deliver timely reports . Campaign and Business Reporting Collaborate with planners and reporting experts to build and deliver campaign reports and post-campaign analysis . Possess the foresight to connect media delivery and reports back to business objectives . Work with GroupM's automation experts to automate reports , enhancing efficiency. Team Management Manage large performance teams (Biddable and Performance Display), overseeing everything from strategy to delivery and client engagement during annual and regular reviews. Develop and strike partnership deals with key publishers and large affiliates. Measures of Success In three months, you will: Work with all parts of the GroupM digital ecosystem , bringing them together as a unified offering for the client. Introduce new digital channels across media to achieve the optimum performance media mix for existing clients. Lead the team of planners . In six months, you will: Learn how to effectively pitch 360-degree digital products to clients. Work with a diverse team of media buyers and planners across a 360-degree media landscape . Be ready to lead and deliver client reviews . In 12 months, you will: Emerge as a champion and go-to person for digital marketing solutions. Be proficient with the latest trading techniques and deals by managing the largest portfolio of publishers and channel partners. What You Will Need Minimum 11-12 years of experience in digital media planning and buying. Excellent written and oral communication skills combined with outstanding presentation skills. Proven team management skills . Understanding of the programmatic landscape is preferred, including knowledge of the digital advertising industry, trends, and technologies (DMP, DSP, SSP, etc.). Applied knowledge of 3rd party ad serving, website, and tracking technologies is preferred. Intermediate to advanced analytical skills , specifically related to performance data and metrics, are preferred. Strong interpersonal and communication skills . Excellent problem-solving skills . Stay abreast of the latest technology that affects digital advertising. Experience working closely with publisher partners to elevate industry standards in line with client needs. Exposure to affiliate and programmatic technologies . Demonstrated people management skills .

Senior Director - Media Activation

Gurgaon, Haryana, India

10 - 15 years

INR 10.0 - 15.0 Lacs P.A.

On-site

Full Time

Lead in Media Activation business development, support client onboarding and in the creation, roll out, and adherence of best practices across channels Serve as point of escalation for Media Activation across clients for Google India Identify new platforms, partners & integrations, evaluate these (and existing platforms) over time and maintain a POV here Develop strong relationships with your client, and key suppliers, leading team communications with these stakeholders. Be able to communicate with clients on subjects outside your remit, and provide them with useful insight, working independently Develop thought leadership pieces & case studies throughout the course of the year to demonstrate role within wider industry as a Media expert Deliver quarterly, semi-annual, or annual updates on work quality as it relates to owned workstreams Gain a strategic understanding of the clients business and KPIs, and how campaign optimizations meet those KPIs Support the Client Lead, Planning Teams & Media Activation Practice Lead in capacity planning & resource management for the team Lead through vision, values, and model leadership behaviors while championing and facilitating change in a positive manner Thoughtfully craft career development plans for your reports and contribute to the development of training materials for the department Manage a team of 2-5 direct reports, a larger team of 15+ A bit about yourself: An experienced and exceptionally talented individual, you will be passionate about digital media and have a desire to be at the cutting edge of online advertising. At least 10 years experience within a digital-centric role with a track record of leadership and business growth Strong understanding of the digital landscape, suppliers, and technology Strong analytical skills. Able to analyze and draw conclusions from data and comfortable presenting quantitative information in a client context. Demonstrate the ability to present your strategic recommendations to external/internal clients. Eager to learn new concepts and challenge the existing business framework. Highly developed interpersonal, team building and relationship management skills. Demonstrated experience in senior stakeholder relationship building and management. Proven capability in building, developing and mentoring people and teams. Experience in managing profitability in the context of agreed scope of work. Experience in setting work quality standards and consistently delivering against them.

Associate Director - Reservation Buying

Gurgaon, Haryana, India

5 - 13 years

INR 5.0 - 13.0 Lacs P.A.

On-site

Full Time

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities. For more information, visit wpp.com. About WPP Media WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platforms, people, and partners together to create limitless opportunities for growth. For more information, visit [suspicious link removed]. 3 Best Things About the Job This is a role where there are no limits to good ideas . You'll work with a client that supports and encourages innovative and exciting work . You can learn from the best in the business if you're willing to go above and beyond your regular work. Measures of Success In three months, you will have: Begun leading conversations with the client. Gained a total understanding of the various agency functions. Adapted to client requirements and timelines, delivering work efficiently. In six months, you will have: Taken on the responsibility of pitching to existing clients, in addition to your ongoing work. Established good relationships with the client, media houses, and internal GroupM agencies and partners. In 12 months, you will have: Worked independently on client requirements and provided recommendations. Gained experience and knowledge across traditional, digital, on-ground, and branded content planning. Worked on end-to-end award-winning solutions. Begun training and mentoring new recruits. Skills and Experience At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role, it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. What you will need: Plan and execute digital & social media campaigns . Coordinate with internal and external stakeholders for campaign management and optimization, including deliveries, creatives, content, and copies. Interact with clients for briefs, approvals, and feedback. Handle reporting and respond to queries on brands social media pages. Experience in campaign management and domain knowledge is a must . Possess domain expertise in various digital media platforms, including Google, Social, and Performance partners, from campaign planning to setup and management. Have deep knowledge and experience with multiple communication channels and their role in brand marketing. Lead Communication Development : Work closely with agency partners to create compelling consumer communication backed by strong insights. Develop the go-to-market digital plan , own the entire India digital marketing budget, and decide on the optimum spend allocation to deliver agreed business goals. Be responsible for driving smooth day-to-day operations , including liaising with internal stakeholders and managing client servicing. Monitor performance of each platform and identify and implement opportunities for improvement. Serve as the Single Point of Contact (SPOC) for managing relationships with the client and partner agencies. Platform knowledge and certification are a must .

Senior Manager - Media Activation

Gurgaon, Haryana, India

8 - 12 years

INR 8.0 - 12.0 Lacs P.A.

On-site

Full Time

Creation of campaign analysis plan templates Oversee the successful launch of campaigns using the Launch Tracker Maintain accuracy and timely updates of deliverable tracking documents for team QA of media plan set up conducted by various Activation team members Adherence to team quality standard for reporting template and delivery Use understanding of campaign and marketplace to contribute ideas for campaign experiments and also prioritize experiments contributed by other team members Use understanding of campaign performance to contribute content to campaign wrap-up presentations Manage accurate forecasts, media plans, and all key media planning documentation A bit about yourself: At least 8-9 years experience in digital media and performance planning, advertising, marketing and experience handling app-based performance clients largely Team handling experience Knowledge of typical B2C platforms, use of 1P data, DMP sources and DSP partners to drive performance goals Working knowledge and effective vocabulary across search, app campaigns, social, display, video, branding campaigns and/or programmatic media buying Experience with Media Research Tools (Comscore, GWI, TGI, YouGov) Excellent communication and presentation skills Ability to provide and meet forecasts of expected return of media investment Strong organizational skills with a keen ability to prioritize and multitask Proven problem solving skills and ability to think outside of the box Ability to work independently and collaborate in a team environment Detail oriented and responsive, deadline-driven with strong reasoning skills Lead by example while motivating and coaching juniors on the team Manage Performance Development Cycle and Review process for juniors

Manager - Reservation Buying

Gurgaon, Haryana, India

3 - 4 years

INR 3.0 - 4.0 Lacs P.A.

On-site

Full Time

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role, it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. What You Will Need Plan and execute digital & social media campaigns. Coordinate with internal and external stakeholders for campaign management & optimization, including deliveries, creatives, content, and copies. Interact with clients for briefs, approvals, and feedback. Reporting and responding to queries on brands social media pages. Experience in campaign management & domain knowledge is a must. Domain expertise of various digital media platforms , including Google, Social and Performance partners, from campaign planning to setup and management. Deep knowledge and experience with multiple communication channels and their role in brand marketing. Communication Development : Working closely with agency partners to create compelling consumer communication backed by strong insights. Develop the go-to-market digital plan , owning the entire India digital marketing budget and deciding on the optimum spend allocation to deliver the agreed business goals. Responsible for driving smooth day-to-day operations , including liaison with internal stakeholders as well as client servicing. Monitor performance of each platform ; identify and implement opportunities for improvement. SPOC for managing relationships with clients and partner agencies. Platform knowledge and certification is a must.

Senior Executive - Ad Ops

Gurgaon, Haryana, India

2 - 7 years

INR 2.0 - 7.0 Lacs P.A.

On-site

Full Time

Serve as a trafficking expert , owning the set-up, management, and execution of several of our top accounts. You'll maintain a high-quality standard for the Advertising Operations department to ensure 100% accuracy and exceed client expectations. Monitor campaign delivery to ensure campaigns are running as expected and targeting objectives are met. This includes checking daily reports and providing troubleshooting support for trafficking issues related to creative, publisher implementation, and escalating to third-party vendors when necessary. Collaborate with team members by providing guidance on how to continually improve operational processes, supporting systems, and communication channels where needed. Act as a strategic partner within account teams, providing consultation to clients on the correct campaign setup, tagging of client sites, and the use of web technologies to meet their needs. What You'll Bring Ideally, at least 2 years of experience in Advertising Operations with demonstrable knowledge of ad serving, DCM, and preferably gained agency-side. An exceptional ability to learn new concepts and challenge the status quo. Great communication, organizational, and project management skills . Demonstrable ability to recognize and resolve problems quickly and efficiently . Diligent and attentive to detail ; able to follow through on projects and/or issues. Good analysis skills (including quantitative analysis) and confidence in making information-based decisions. Computer literate with superior knowledge of Excel . Knowledge of Google Docs is a plus. About WPP Media At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role, it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by leading collectively to inspire transformational creativity. Create an Open environment by balancing people and client experiences by cultivating trust. Lead Optimistically by championing growth and development to mobilize the enterprise.

Senior Executive - Media Activation

Gurgaon, Haryana, India

1 - 6 years

INR 1.0 - 6.0 Lacs P.A.

On-site

Full Time

We are seeking a Paid Media Specialist to join our fast-paced team as a Senior Activation Executive. This role is perfect for someone with a strong working knowledge of paid advertising across one or more key channels, such as Google Ads, DSPs (preferably DV360), Facebook, and Instagram . We are committed to your growth, and this position places training and development at its core. Skills and Experience At WPP Media, our culture and people are what drive us to deliver exceptional experiences for both our clients and each other. To thrive in this role, you will embrace our shared core values: Be Extraordinary by leading collectively to inspire transformational creativity. Create an Open environment by balancing people and client experiences while cultivating trust. Lead Optimistically by championing growth and development to mobilize the enterprise. Campaign Management Assist in the development of detailed media plans that align with client objectives and KPIs by using platform planners and connecting with publishers/partners. Set up campaigns end-to-end across relevant platforms. The ideal candidate should have a solid understanding of media strategy and best practices across various channels. Undertake regular quality assurance (QA) checks to ensure campaigns are set up to defined best practice standards. Monitor campaign performance and pacing to ensure activity delivers as expected. Troubleshoot and optimize campaigns to improve performance as needed. Produce detailed and accurate weekly/monthly campaign performance reports , often using Microsoft Excel. Write insightful performance commentary that provides valuable recommendations to clients. Identify trends and recommend on-platform actions to capitalize on or mitigate them. Assist with detailed analysis , including end-of-campaign reporting, quarterly/annual reviews, and standalone projects. Work closely with your line manager to support the delivery of high-quality work for clients. Operational Excellence Effectively manage your time while working on multiple projects simultaneously. Communicate clearly and in a timely manner with internal and external stakeholders via email, chat, video, and in-person. Ensure accurate and timely fulfillment of mandatory agency finance processes to allow for prompt payment/invoicing and minimize finance queries. About You We are looking for a candidate who displays the following attributes: A good foundation in setting up and optimizing paid media campaigns across two or more key platforms, such as Google Ads, DSPs (preferably DV360), Facebook, or Instagram. Training certifications (e.g., Meta Blueprint) are a plus. Experience working in an agency environment (preferably as part of an activation team) is not required but would be beneficial. Comfortable handling large quantities of data and working with numbers/budgets . Experience compiling performance reports for clients and writing insightful commentary is essential. Team-oriented with a collaborative, friendly, and can-do attitude.

Manager - Ecommerce

Mumbai, Maharashtra, India

3 - 8 years

INR 3.0 - 8.0 Lacs P.A.

On-site

Full Time

Liaise with UL SPOC to design and execute monthly plans across e-commerce platforms. Lead and manage all E2E operations to ensure the smooth execution of Search campaigns. Measures of Success In six months, you will: Have a complete understanding of Search ads on the platform. You'll demonstrate expertise in navigating ad account dashboards to deploy and manage campaigns. Manage ad budgets effectively , allocating resources efficiently across campaigns and placements. Monitor and optimize campaigns and spend performance to meet business goals. In 12 months, you will:Conduct comprehensive keyword analysis to identify relevant search terms and refine campaigns based on performance data and trends. Have a sound understanding of bid optimization and automation tools to drive bidding strategies. Undertake campaign analysis to deliver findings and recommendations, dissecting data at all levels to provide actionable insights that improve performance efficiency. Lead reviews for your assigned accounts, sharing weekly and monthly performance with UL. Liaise with e-commerce platform SPOCs to understand best practices and benchmarks. Be responsible for performance reporting and prepare reports as needed. What You'll Bring An entrepreneurial mindset with a willingness to go the extra mile to deliver results. Strong project management and planning skills , with the ability to conceive strategy and drive execution in a fast-paced environment. A go-getter and self-starter attitude . Problem-solving and strong analytical skills , with the ability to interpret data to drive actionable insights and decisions. The ability to work effectively within a fast-paced, complex matrix and changing environment. Proficiency in Excel .

Senior Director - Strategy

Mumbai, Maharashtra, India

10 - 15 years

INR 10.0 - 15.0 Lacs P.A.

On-site

Full Time

This is a fun and fast-paced work environment where you get to work with a diverse mix of clients and collaborate with best-in-class people across multiple functions. You'll be part of a rapidly growing organization where the sky is the limit, with opportunities to be entrepreneurial while leveraging the resources of the world's largest marketing services group. Measures of Success In three months, you will have: Gained a deep understanding of your clients businesses, categories, and brand objectives. Devised key communication strategies for your core clients. Mastered all the tools and resources available within the Mindshare, GroupM, and WPP ecosystems to apply them to brand strategies. Built strong, collaborative relationships with business teams and internal verticals. Taken initiative to contribute to the agency's goals for the year. In six months, you will have: Become the best buddy within the Mindshare family, earning internal and external confidence in your brand knowledge. Successfully led client accounts and engaged with clients on their brand's media approach. Initiated and delivered key projects across client brands. Demonstrated a strong understanding of in-house products and software during client conversations. Started working on special projects. In 12 months, you will have: Emerged as the go-to person for Strategy & Insights solutions for both internal teams and clients. Taken specific initiatives and provided strategic direction to drive tangible business outcomes for key clients. Mastered the art of delivering award-winning solutions for clients. Identified and nurtured key partnerships for the organization. Become an integral part of conceptualizing the organization's strategic direction from a product perspective. Worked on award entries to showcase your team's innovative work. Achieved a complete understanding of the GroupM/Mindshare ecosystem and matrix structure to deliver 360-degree strategies across brands. What Your Day Job Looks Like At Mindshare Drive the strategy function and direction for the organization. Continuously stay informed about industry, technology, data, and communication trends to devise strategic directions for both clients and the organization. Meet regularly with partners in data, technology, creative, and academia to drive organizational-level partnerships. Lead data war rooms , market mix modeling, and strategic thinking for key clients across various industries. Craft strategies based on outcome-led thinking and ensure adaptive, agile data roadmaps. Build strategies using the Mindshare strategic thinking framework for your client portfolio. Continuously read and learn to stay ahead of the curve. Identify key business challenges and provide sharp, consumer-rooted solutions. Utilize client, third-party, and internal data to derive actionable insights that translate into strategic communication planning. Devise methodologies and systems to continuously measure business outcomes resulting from marketing and communication activities. Communicate complex ideas and insights in a simple, applicable way to ensure learnings are embedded and have a real impact. Conceptualize and institute consumer surveys . Make compelling presentations to top management, marketing teams, and public groups, communicating complex ideas in an understandable and applicable way. Use both digital and non-digital communication solutions to create integrated plans. Act as a senior-level client contact and lead strategic conversations on media and communication planning. What You'll Bring Prior work experience in Research or Media . Knowledge of Communications Strategy and Account Planning is a strong advantage. Exceptional communication skills . The ability to design, implement, and analyze primary research with minimal supervision. Strong qualitative and quantitative analytical skills . A radical, out-of-the-box thinking style. Experience in the digital ecosystem . A must-have: comfort with numbers and data . Proactiveness and enthusiasm for creating pioneering and award-winning work. Collaborative spirit and excellent people skills to work with multiple teams and stakeholders. Efficient project management skills . A hunger to continuously learn and explore new things. Minimum Qualifications Minimum 10+ years of relevant experience . Experience handling FMCG or Broadcast clients in top agencies is preferred. Advanced working knowledge of BARC is a must . Working knowledge of secondary research tools like TGI, IRS, comScore, and AppAnnie is preferred. Post-graduate degree in Marketing, Research, Statistics, or a relevant field.

Manager - Search

Mumbai, Maharashtra, India

2 - 3 years

INR 2.0 - 3.0 Lacs P.A.

On-site

Full Time

Get to work in a truly integrated team handling 360 aspects for a brand Will work closely with the leading publishers such as Google Facebook Will be exposed to Programmatic In this role, your goals will be: In three months: Understood the complete biddable media scenario on client s business, e.g. Search, Facebook, etc. Handled day to day tasks / requirement effectively In six months: Optimized implementation in all biddable media platforms Recommended and implemented best practice Explored and executed an innovation in one of the biddable media platforms In 12 months: Exceed client expectations in terms of biddable media implementation Create a road-map for the next year. What your day job looks like at GroupM: Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance. Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals. Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available Client communication, prioritizing work for the team and ensuring the recommendations and optimization on the account is designed to meet client KPIs Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis. What you ll bring: Expertise in Google analytics Through understanding of Google AdWords Understanding of Bid Management Tools Number Crunching Understanding of Programmatic

Sr.Executive - Programmatic

Mumbai, Maharashtra, India

7 - 12 years

INR 7.0 - 12.0 Lacs P.A.

On-site

Full Time

This role reports to the Associate Director - Programmatic . 3 Best Things About the Job Transform digital media buying : You'll be at the forefront of shifting the agency's digital media buying from manual insertion orders to a data- and technology-driven approach, which will generate higher ROI for clients and improve revenue and margin. Lead the programmatic revolution : The world is moving toward programmatic, and you'll be in charge of driving this change for the largest media agency in India. You'll work with all major publishers, vendors, and start-ups, disrupting traditional business methods. Drive efficiency at scale : You'll work with cross-functional teams to automate processes and improve efficiency across the business. Measures of Success In 3 months: You will have a complete understanding of the programmatic setup across the business. You will build a roadmap for growing the programmatic buying business . In 6 months: You will participate in business proposals , leading the programmatic elements and supporting group pitches. You will ensure our operations are coordinated and integrated with the wider business. You will identify new business prospects and help grow revenue for existing clients. In 12 months: You will establish yourself as a thought leader with a deep awareness of programmatic platforms and industry trends. You will secure at least one key strategic win by bringing the programmatic buying business for a key client in-house. What Your Day Job Looks Like at GroupM Build strong relationships with your counterparts in GroupM's regional teams. Lead the training and growth of your local programmatic team . Enforce DV360 and TrueView best practices , focusing on platform expertise, consistency, and quality of work. Be accountable for consistent work delivery to GroupM regional teams by ensuring a high quality of output. Serve as a point of escalation for your team, taking ownership of resolving challenges. Provide career development and coaching for your team. Line manage 2-5 direct reports and as many as 10 indirect reports. Provide timely and actionable feedback to aid in your team's development. Provide support in capacity planning and resource management for the team. Present strong and effective communication across all levels. What You'll Bring Working experience in an agency, trading desk, or programmatic tech partner. Hands-on campaign execution experience with most of the local programmatic players and measurement providers. Familiarity with DSP and exchange revenue streams , with the ability to negotiate trading benefits. Existing relationships with publishers , programmatic product partners, and data providers in the local market. Knowledge of different programmatic trading models and their implications for both advertisers and publishers. Ability to articulate difficult technical concepts to non-technical people , such as explaining lookalike modeling and cookie mapping. Minimum Qualifications 2 years of professional experience in digital media, preferably within a media agency or trading desk. Experience with the Google Marketing Platform (DV360, CM, GA360). Experience in top AdTech and MarTech platforms . Experience in creating client decks, programmatic strategy, and new pitches . Hands-on experience and knowledge of programmatic platforms . A clear thought process and strategy for building on existing businesses. Competence in all Microsoft Office software .

Executive - Search

Mumbai, Maharashtra, India

1 - 2 years

INR 1.0 - 2.0 Lacs P.A.

On-site

Full Time

This is an opportunity to work within a truly integrated team , managing 360-degree campaigns for a brand. You'll work closely with leading publishers like Google and Facebook and gain exposure to the world of Programmatic media buying. Measures of Success In three months, you will have: Understood the complete biddable media scenario for your client's business, including platforms like Search and Facebook. Effectively handled all day-to-day tasks and requirements. In six months, you will have:Optimized campaign implementation across all biddable media platforms. Recommended and implemented best practices . Explored and executed an innovation on at least one biddable media platform. In 12 months, you will have:Exceeded client expectations in biddable media implementation. Created a roadmap for the following year. What Your Day Job Looks Like at GroupM Analyze, track, and optimize campaigns on an ongoing basis. You'll monitor key performance metrics like keyword/placement bids, budget caps, impression share, quality score, CTR, and conversion rates, and proactively make strategic recommendations to improve performance. Communicate with internal stakeholders about project development, timelines, and results. You'll work closely with your team to meet goals. Monitor and administer analytics dashboards and key reporting tools, providing regular recommendations to improve data quality. Manage client communication , prioritize tasks for your team, and ensure that all recommendations and optimizations are designed to meet client KPIs. Stay ahead of the competition by continuously analyzing and documenting industry trends in search and PPC across web and mobile platforms, adopting new best practices as they emerge. What You'll Bring Expertise in Google Analytics . A thorough understanding of Google Ads . Experience with Bid Management Tools . Strong number-crunching and analytical skills. An understanding of Programmatic media buying.

Regional Lead - Non-Biddable

Mumbai, Maharashtra, India

15 - 20 years

INR 15.0 - 20.0 Lacs P.A.

On-site

Full Time

As the Regional Media Planning & Implementation Lead, you'll shape and manage a team of dynamic media specialists, working with top regional brands. You'll lead a proven, high-performance team and benefit from strong support and development opportunities within GroupM India . You'll also drive thought leadership , contribute to automation and team building , and set benchmarks for efficiency across the board. Responsibilities of the Role Regional Leadership Lead and manage a team of media planners and implementers across the West region. You'll provide guidance, mentorship, and performance management to foster a collaborative and high-performing team environment that encourages innovation and knowledge-sharing. Ensure consistent application of best practices and adherence to company standards across all regional campaigns. Act as a point of escalation for complex media planning and implementation challenges, providing expert guidance and solutions. Integrated Media Planning & Implementation Lead the development and execution of integrated media plans across non-biddable channels, including TV, Radio, Print, and Digital, ensuring they align with client objectives and target audiences. Oversee the implementation of media plans , ensuring accurate execution, timely delivery, and strict adherence to budget. Collaborate with cross-functional teams to develop holistic media planning strategies. Stay abreast of industry trends and emerging media opportunities, proactively identifying and presenting innovative solutions to clients. Collaboration with GroupM Client Teams & Media Investment Work closely with GroupM client teams to understand client needs, develop strategic recommendations, and present media plans effectively. Partner with the media investment team to negotiate favorable rates and secure optimal media placements. Ensure seamless communication and collaboration between client teams, the media investment team, and other internal stakeholders. Efficiency & Optimization Drive efficiency in media planning and implementation processes by identifying opportunities for automation and streamlining workflows. Develop and implement optimization strategies to improve campaign performance and maximize ROI. Analyze campaign data and provide actionable insights to both clients and internal teams. Implement and oversee the use of media planning tools and technologies to enhance efficiency and accuracy. New Business Development & Budget Management Support new business pitches by developing compelling media strategies and presentations that showcase the company's expertise. Contribute to the development of innovative media solutions that differentiate the company from competitors. Oversee the management of media budgets , ensuring accurate tracking and reporting, while identifying opportunities to optimize media spend. Ensure compliance with financial regulations and company policies. Skills and Experience 15+ years of relevant experience in media planning and implementation, with a strong focus on non-biddable channels. Master's or Bachelor's degree in Marketing, Advertising, Communications, or a related field. Deep understanding of media planning principles , strategies, and best practices across all non-biddable channels. Proven ability to lead, motivate, and develop a high-performing team. Strong analytical skills with the ability to analyze data, identify trends, and develop actionable insights. Exceptional negotiation skills to secure favorable rates and optimal media placements. Familiarity with the media landscape , regulations, and cultural nuances of the region. Experience using media planning software , ad serving platforms, and analytics tools. Eagerness to embrace new technologies and automation tools to improve efficiency. Proven ability to build and maintain strong relationships with both clients and internal stakeholders.

Manager - Digital

Mumbai, Maharashtra, India

4 - 5 years

INR 4.0 - 5.0 Lacs P.A.

On-site

Full Time

Understand the category and brand objectives for the year. Adopt the Wavemaker way of working and the brand's specific media requirements and planning processes. Initiate and deliver at least two strategic projects in integrated planning. Successfully lead media discussions with the client. Work on media briefs independently and demonstrate a complete understanding of the portfolio . Develop and present a 360-degree media approach . Additional Responsibilities Build and foster client relationships by taking charge of their media needs from strategy to implementation. Provide comprehensive media plans across all mediums, using insights from brief mining and data analysis. Deliver insights-led solutions to brand problems using Provocative Planning and other media tools. Generate innovative ideas and communication approaches to drive breakthroughs across all mediums. Maintain a sharp focus on quality output, consistent performance, professional conduct, a sense of ownership, honesty, and integrity . The Ideal Candidate Experience with integrated online and offline media planning , campaign management, and data analysis is essential. You should have hands-on experience with Media Research Tools like Comscore, GWI, and BARC. You're comfortable working on Google and Facebook platforms and can plan and manage all digital marketing , including trackers, communication, social media, and display advertising campaigns. You have a minimum of 4-5 years of work experience , preferably in media planning and digital marketing. You possess a strong understanding of business, marketing, and consumers and stay abreast of current industry trends . You have strategic innovation and creativity skills , with excellent presentation abilities . You are highly analytical (both qualitatively and quantitatively) and have a strong knowledge of media tools, techniques, and processes . You understand all media channels and can translate complex ideas into actionable strategies. You are a team player with a positive attitude and excellent communication skills .

Principal Leader

Mumbai, Maharashtra, India

15 - 17 years

INR 15.0 - 17.0 Lacs P.A.

On-site

Full Time

In this influential role, you will shape and manage a team of dynamic young media specialists who service some of the biggest brands in the region. You will lead a high-performance and proven team with a strong support network and extensive development opportunities within GroupM India . This role offers a unique scope to demonstrate thought leadership , contribute to automation and team building , and set benchmarks for efficiency and effectiveness across the system. Measures of Success In 3 months: You will have a complete understanding of Nexus functioning and work closely with the Account Implementation Head. You will become the effective bridge between the Activation, Strategy, and Buying teams . You will ensure quality and process optimization for key deliverables from the Activation team, including tactical strategy, brief responses, and scheduling. You will establish confidence in the team through your contributions and value-adds. You will effectively prioritize and distribute work across your cluster and handle conflict resolution with various stakeholders. You will provide a technical perspective wherever specific expertise is required. In 6 months: You will demonstrate thought leadership within the team and with key stakeholders. You will ensure the Activation team delivers on KPIs aligned with the Buying and Client's media teams. You will motivate and build confidence in your team to handle client requirements effectively. You will ensure effective Agency Relationship Management is maintained with key stakeholders. You will be the lead contact and trusted advisor for any Non-Biddable expertise in the system and for the client. You will focus on talent retention , minimizing team member fall-out. You will create and implement talent enhancement and leadership programs to upskill your team. You will master the art of optimization and workflow prioritization to manage high activity volumes. In 12 months: You will ensure Plan QC process optimization is implemented through smooth Project Management practices with the Campaign Delivery Team. You will establish solid relationships with the client and internal Nexus, Strategy, and Buying teams. You will build leadership with key star performers across teams and groups. You will train and build Product and planning delivery champions within your team. You will ensure 100% adherence to Key Account Reviews and 100% GroupM Nexus process compliance . You will contribute to the creation or enhancement of new GroupM Nexus tools to achieve higher efficiency. You will lead your team to raise the quality of deliverables to the client. Responsibilities of the Role As the GroupM Nexus Product and Planning Lead , your responsibilities include: Collaborate with all Agency partners , the Implementation Head, and other key stakeholders to ensure shared accountability and deliver value to clients. Proactively identify opportunities to improve campaign delivery benchmarks and advise the Activation team on these enhancements. Provide best-in-class knowledge of Non-Biddable media to GroupM Agency stakeholders and the Campaign Delivery Team. Lead the Product Planning team in meeting strategy input, planning, execution, and reporting requirements. Coach and mentor managers on your team. Review all outputs from the Activation Team before they are delivered to the client to ensure a best-in-class response. Establish solid relationships with the client and the internal Activation and Buying teams. Ensure Platform Strategy is effectively embedded in plan structures based on aligned processes. Ensure 100% compliance with GroupM and finance processes, policies, and procedures . Promote knowledge-sharing and continuous learning to nurture a high-performing team. Skills and Experience 15+ years of relevant work experience , with a minimum of 10+ years of people management experience . Thorough knowledge of media planning at both strategic and implementation levels. Extensive knowledge of traditional and Non-Biddable digital media . Strong analytical, problem-solving, and time management skills . Proven ability to manage key stakeholders and effectively resolve conflicts. Demonstrated leadership skills , including the ability to remove barriers, drive teams toward clear goals, and challenge the status quo. A strive for excellence by setting high standards for yourself and others and focusing on continuous optimization. Ability to build and maintain productive collaboration across teams. A persuasive and effective communicator with excellent stakeholder relationship management skills. A creative and inspirational team leader with strong business process mapping and analytical skills. An ongoing interest in digital marketing , industry trends, best practices, and emerging technologies.

Manager - Non Biddable

Mumbai, Maharashtra, India

4 - 9 years

INR 4.0 - 9.0 Lacs P.A.

On-site

Full Time

You'll be joining a proven, high-performance team with an excellent support network and clear development opportunities within GroupM India. This is your chance to work as part of the Activation Specialist team and extend your learning, embodying the mantra: Learn and Grow. The role will help you achieve a strong understanding of cross-channel media strategy . Key Responsibilities Planning, Buying, and Execution: You will be responsible for the planning, buying, and execution of non-biddable media plans for a set of businesses, ensuring alignment with client deliverables and campaign KPIs. Briefing and Planning: You'll review briefs from the Agency business team, align on expectations, and create integrated activation plans according to standard operating procedures (SOPs). Campaign Management: You will collaborate with the Nexus mPlan team for campaign execution and track live campaigns daily or weekly for spot implementation, performance, and mid-campaign evaluations. Reporting and Analysis: You'll conduct post-evaluations for all campaigns, capturing key learnings. Collaboration: You will work collaboratively with the Agency business team, Nexus Activation Specialists, Nexus mPlan, and other Nexus teams to ensure a holistic approach to campaign creation and execution. Measures of Success In three months, you will: Understand the Nexus cross-functional teams , their roles, and responsibilities. Be actively involved in campaigns from the initial brief through to implementation for your aligned businesses. Contribute to your team and add value while delivering on client requirements. Understand the category and brand objectives for the year. In six months, you will: Handle tactical and implementation planning independently with the team, ensuring delivery of key performance indicators (KPIs). Create integrated media plans across TV, Press, Radio, and Digital. Master the art of optimization and workflow prioritization. Successfully lead media discussions with the Agency. In 12 months, you will: Ensure Plan Quality Control (QC) process optimization throughout the year using a tracker. Train and build multi-media / integrated plan champions within your team. Achieve 100% Nexus process compliance . Contribute to Nexus tool creation/enhancement to boost planning efficiency. Skills and Experience Minimum 4+ years of media planning experience . Strong understanding of media including TV, Print, Radio, and Digital non-biddableto deliver integrated media solutions. Knowledge of industry software such as YUMI, IRS, TGI, and MAP, with an understanding of digital tools like ComScore. A commitment to excellence , setting high standards for yourself and continuously improving to deliver results even with constraints.

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