Group Account Manager

Job Summary: -

This profile leads a group of client accounts ensuring that they are growing as per the latest trends in the digital MarTech space. They take responsibility for the delivery of quality work that meets the client s needs. The account team plays a consultant role to internal & external clients.

Key Responsibilities:

1. Client Relationship Management:

• Act as the primary point of contact for assigned client accounts.
• Build and maintain strong, long-lasting client relationships through effective communication and proactive support.
• Conduct regular meetings to discuss performance, project updates, and business opportunities.
• Identify client needs and opportunities to enhance account growth.
• Respond promptly to client inquiries and resolve issues to maintain satisfaction.
• Understand the client s industry, competition, and market trends to provide valuable insights and recommendations.
• Advocate for the client within the organization to ensure their priorities are met.
• Ensure all client feedback is documented, addressed, and followed up with appropriate solutions.

2. Account Planning & Delivery:

• Develop account business plans aligned with client business goals and the organizations objectives.
• Define success metrics and KPIs in collaboration with clients to measure progress and impact.
• Lead Weekly, Monthly & Quarterly business reviews (QBRs) and performance reporting to demonstrate ROI and key outcomes.
• Anticipate client needs and proactively propose solutions to address challenges or unlock new opportunities.
• Maintain a timeline and roadmap for projects to ensure alignment between teams and clients.
• Coordinate cross-functional teams to deliver projects efficiently while staying within budget.
• Continuously improve account management activities and best practices to enhance client satisfaction and project outcomes.

3. Project & Team Management:

• Oversee the successful execution of client projects across marketing, tech, and data teams to ensure seamless delivery.
• Lead project kick-offs, progress reviews, and post-project evaluations to capture learnings and improve workflows.
• Delegate tasks effectively among team members while providing clear guidance and expectations.
• Act as a team member for promoting professional development and fostering a collaborative environment.
• Monitor performance to ensure deadlines are met and quality standards are upheld.
• Resolve project-related challenges promptly to avoid delays or misalignment with client goals.

4. Performance Monitoring & Reporting:

• Track account performance using KPIs and SLAs to ensure alignment with client objectives.
• Collaborate with internal teams to create compelling proposals and presentations for additional services.
• Provide clients with detailed performance reports and action plans to optimize results.
• Conduct in-depth analysis to identify trends, areas for improvement, and new opportunities.
• Ensure timely project delivery and high-quality output that aligns with client expectations.
• Provide proactive insights and recommendations to help clients achieve their goals more effectively.
• Identify and mitigate risks that could impact project performance or delivery.

5. Project Development (Upsell):

• Drive revenue growth by expanding services within existing accounts through upselling and cross-selling strategies.
• Identify opportunities to pitch new solutions or upgrades that align with the client s evolving needs.
• Build strong business cases to demonstrate the value of expanded services to clients.
• Foster a consultative approach with clients to position the organization as a strategic partner rather than a service provider.

Qualifications & Skills:

• Bachelor s degree in Marketing, Business Administration, or a related field (Master s preferred).
• 8+ years of experience in account management, client servicing, or digital marketing.
• Proven track record of managing large accounts and client relationships.
• Strong leadership, team management, and strategic planning skills.
• Excellent communication, negotiation, and presentation skills.
• Ability to multitask, prioritize, and meet tight deadlines.
• Proficiency in project management tools and CRM software.

Key Competencies:

• Client-Centric Approach
• Results-Oriented Mindset
• Team Leadership & Collaboration
• Analytical Thinking & Problem-Solving

About Us: WeAddo

Who We Are:

We do CX transformation that drives demand and engagement using AI & Analytics

Were WeAddo, and were in the business of revolutionizing the way companies interact with their customers. Think of us as the bridge between what businesses need and what customers expect.

With a suite of MarTech services thats all about acceleration and engagement, were the team that makes sure your digital presence doesnt just exist it dominates.

What We Do:

We take your customer experience and brand to the next level. Our integrated MarTech offerings are your toolkit for CX transformation, driving the kind of demand and engagement that turns heads and opens wallets

Why We Do It:

Its simple: we believe in the power of connection. Every strategy we develop and every tool we implement is aimed at strengthening the bond between your brand and your customers. Its not just about the bottom line; its about building a community around your business.

How We Do It:

Our approach is hands-on and heads-in. Were on a mission to master your market with customer-first experiences. Need an on-demand MarTech expert? Were on it. Looking for a comprehensive audit and solution integration? Consider it done. Were all about delivering actionable insights that not only keep your sales and marketing agile but also ensure your brand and customer base are continuously growing.

What Sets Us Apart:

We dont just follow the digital trends we set them. With a unified customer data platform, AI-based predictive analytics, and comprehensive customer journey mapping, were redefining how businesses understand and interact with their customers.

Our Supporting Services:

Our services are like a Swiss Army knife for your MarTech needs:

Instant access to expertise that keeps you ahead in the CX game.

Audits and integrations that streamline every interaction.

Sales and marketing strategies that pivot with precision.

Learning algorithms that arent just smart; theyre intuitive.

Our Mission Statement:

To empower businesses to harness the full potential of their MarTech investments, ensuring a customer experience thats not just satisfactory but legendary.

Our Vision:

Were looking at a future where every customer interaction is an opportunity for growth. A future where businesses can not only predict what their customers will do next but also be there waiting with the perfect response. Thats the world WeAddo is building one click, one campaign, one satisfied customer at a time.

Were WeAddo, where every clients success story is our own. Lets make digital marketing do more than just talk; lets make it perform.