Group Account Manager

• Lead, motivate, and supervise a team of Brand Managers
• Monitor team workload and optimise time utilisation
• Assist management with delegation of assignments and workload
• Mentor and develop the BM team; identify training needs based on industry trends
• Hold the team accountable and manage project creep through account-level P&L oversight

Strategic Account Leadership

• Provide strategic direction to support client success
• Identify business development opportunities in collaboration with the Business Development team
• Communicate clearly with the BM team to ensure seamless execution of client programs
• Manage internal and external conflicting interests
• Directly manage select high-visibility accounts

P&L MANAGEMENT

• Revenue Generation & Forecasting:

  Set revenue targets, forecast income based on timelines, budgets, and scope; upsell/cross-sell services

• Cost Management:

  Ensure production, media, and third-party costs stay within budget

• Resource Allocation:

  Efficient distribution of internal resources across teams

• Client Retention & Growth:

  Maintain strong, lasting client relationships to support renewal and upsell opportunities

• Profitability Analysis:

  Identify overspending, undercharging, or inefficiencies impacting account profitability

BRAND THINKING & IDEATION

• This is not an operational role it requires strategic thinking for the brand.
• Participate in campaign and calendar ideation
• Identify brand challenges and proactively suggest marketing solutions
• Write effective creative briefs for internal teams
• Conduct research and provide strong direction to creative, strategy, and media teams

SKILLS & EXPERIENCE

• 6+ years of experience in marketing;

  agency experience is a MUST

• Experience managing multiple mandates (digital, media, creative, production, social, etc.)
• Tech-savvy and familiar with marketing platforms and tools
• Strong understanding of agency budgeting & forecasting

QUALIFICATION REQUISITE

• Graduate or UGC-approved Diploma holder in Mass Media, Marketing Communication, Advertising, or equivalent
• Certifications in Digital Media / SEO / SEM add bonus points