Google Ads Assistant Manager

Job Title:

Assistant Manager – Google Ads

Location:

Gurgaon (On-site)

Experience:

2–4 Years

Job Type:

Full-time

Job Summary:

strategic and data-driven Assistant Manager – Google Ads

Key Responsibilities:

• Strategically plan and manage end-to-end Google Ads campaigns (Search, Display, Shopping, YouTube, Performance Max).
• Lead keyword research, competitor benchmarking, and market analysis to identify new opportunities.
• Monitor and analyze campaign performance data daily to drive improvements in ROI, CTR, CPC, and conversions.
• Create and test ad copies, extensions, and audience targeting strategies to optimize performance.
• Guide the development of landing pages and ensure alignment between ad creatives and destination pages.
• Prepare detailed performance reports and actionable insights for senior management.
• Collaborate with SEO, content, design, and web development teams for integrated marketing efforts.
• Mentor junior team members and support their campaign management and upskilling.
• Stay updated with the latest trends and best practices in digital advertising and Google Ads.

Requirements:

• 2–4 years of proven experience managing Google Ads campaigns (Search, Display, Shopping, Video).
• Google Ads Certification is

  mandatory

  or should be acquired within the first month of employment.
• Proficiency in Google Analytics, Tag Manager, and conversion tracking tools.
• Strong analytical skills and comfort working with campaign data and KPIs.
• Familiarity with budget planning, pacing, and performance forecasting.
• Excellent verbal and written communication skills.
• Strong organizational skills and attention to detail.

Preferred Qualifications:

• Experience handling lead generation or e-commerce ad campaigns.
• Exposure to other paid platforms like Meta Ads (Facebook/Instagram), Bing Ads, or LinkedIn Ads.
• Understanding of marketing funnels, user journeys, and cross-channel attribution.

What We Offer:

• Competitive salary with performance-linked bonuses
• Opportunity to lead strategic initiatives in paid advertising
• A growth-focused, collaborative work culture
• Professional development support (certifications, training, workshops)
• Exposure to global campaigns and diverse industry clients
•