FMCG Commercial Associate

Job Title

category performance analysis and CDT (Customer Decision Tree) implementation

Responsibilities

• Develop and implement category strategies to optimize sales, profitability, and market share.
• Define category roles (Traffic, Destination, Impulse, Service) and price tiering to enhance customer perception.
• Work on the category planning process, ensuring alignment with the company’s commercial and customer value proposition (CVP).
• Define the optimal assortment strategy across hypermarkets, supermarkets, and online channels.
• Ensure category assortments reflect customer preferences, price positioning, and omnichannel needs.
• Work closely with the Planogram & Space Management team to enhance in-store visibility and execution.
• Collaborate with the Pricing and Promotion team to optimize price positioning and promotional effectiveness.
• Use data analytics, market research, and customer insights to optimize category performance.
• Analyze sales trends, shopper behavior, and competitive benchmarking to adjust category strategies.
• Leverage digital tools for better category performance forecasting and decision-making.
  

Minimum Qualifications/education

• Bachelor’s degree in business, Retail Management, or a related field.
• 3+ years of experience in e-commerce, merchandising, or a related role, with a strong focus on data analytics.
• Experience working across multiple retail formats (Hypermarket, Supermarket, E-commerce).
• Proficiency in data analysis tools (e.g., Excel, Google Analytics, Tableau, Power BI). Strong communication and collaboration skills.
  

What We Offer

• At Majid Al Futtaim, we’re on a mission to create great moments, to spread happiness, to build, experiences that stay in our memories for a lifetime. We’re proud to say that over the past 27 years, we have built a reputation as a regional market leader in what we do. Join us!
• Work in a friendly environment, where everyone shares positive vibes and excited about our future.
• Work with over 43,000 diverse and talented colleagues, all guided by our Leadership Model.