Email Campaign Specialist

About the Company: Infopine is a future-focused, technology-driven organization empowering global enterprises through intelligent ERP solutions and next-generation digital services. With deep expertise across ERP, B2B eCommerce platforms, AI/ML integrations, application maintenance services, and cloud-native architectures, we enable businesses to achieve operational excellence and digital transformation at scale.

Headquartered in Mysore, India, and supported by our U.S. delivery center, we proudly serve a diverse portfolio of 100+ customers worldwide—driving measurable outcomes and fostering long-term partnerships through innovation, agility, and domain expertise.

Job Title: Email Campaign Specialist

Experience: 2-3 Years

Skills: Mailchimp, Zoho Campaigns, HubSpot, email automation, CRM integration, tracking setup, A/B testing, preferably for B2B tech/SaaS companies.

Location: Mysuru (Onsite)

Employment Type: Full-Time

Required Skills & Experience

• 2–3 years of experience in email campaign execution, preferably for B2B tech/SaaS companies.
• Hands-on experience with tools like Mailchimp, ZohoCamapigns, HubSpot, Klaviyo, ActiveCampaign, or similar.
• Knowledge of email automation, CRM integration, and audience segmentation.
• Strong understanding of tracking setup, UTMs, A/B testing, and data analysis.
• Ability to create campaign performance reports and drive continuous improvement.
• Proven ability to work cross-functionally with sales, content, and design teams.

Key Responsibilities

• Strategize and deploy email marketing campaigns tailored to different buyer stages and personas.
• Segment lists and develop targeted workflows for automated, personalized email journeys.
• Monitor KPIs including open rates, CTRs, conversions, and bounce rates.
• Set up and manage tracking systems using email platforms, Google Analytics, and UTMs.
• Generate detailed campaign performance reports and recommend actionable improvements.
• Continuously refine subject lines, content, CTAs, and frequency based on A/B testing and insights.
• Collaborate with the sales team for lead feedback and with the content/design team for asset creation.
• Ensure regulatory compliance (CAN-SPAM, GDPR) and maintain clean mailing lists.

Job Type: Full-time

Pay: Up to ₹500,000.00 per year

Application Question(s):

• What is your experience in Email Campaign Specialist?
• Are you willing to relocate to Mysuru, Karnataka?
• What is your notice period?
• What is your current CTC in Lakhs per annum?
• What is your expected CTC in Lakhs per annum?

Work Location: In person