Ecommerce Marketing Executive

Location- Noida, Uttar Pradesh

Employment Type- Full-Time

Job Summary:

We are looking for a motivated and detail-oriented Ecommerce Marketing Executive - Amazon PPC Executive with at least 1 year of hands-on experience in managing pay-per-click (PPC) advertising campaigns on Amazon. The ideal candidate should have a good understanding of Amazon Seller Central, Sponsored Ads, and keyword optimization to drive traffic, increase conversions, and maximize ROI.

Key Responsibilities:

• Manage and optimize Amazon Sponsored Ads (Sponsored Products, Sponsored Brands, Sponsored Display).
• Plan, launch, and optimize Amazon Sponsored Ads (Sponsored Products, Brands, Display) in alignment with marketplace goals (US, UK, IN).
• Conduct keyword research and analysis to build and refine campaign structure.
• Monitor daily performance and budgets to ensure profitability.
• Analyze ACoS, CTR, CVR, impressions, and other KPIs to optimize campaigns.
• Create and manage automatic and manual campaigns, adjusting bids and budgets accordingly.
• Prepare weekly and monthly performance reports with actionable insights.
• Perform competitor analysis and stay up-to-date with Amazon PPC trends.
• Collaborate with the content and listing optimization team to align ad strategy with product goals.
• Use tools like Helium 10, Jungle Scout, or others (if applicable) for keyword and product research.

Requirements:

• 1 year of proven experience managing Amazon PPC campaigns.
• Familiarity with Amazon Seller Central and PPC tools.
• Good analytical skills with the ability to draw insights from data.
• Understanding of ACoS, TACoS, ROAS, CTR, CPC, etc.
• Knowledge of keyword match types, negative keywords, and campaign segmentation.
• Proficiency in Excel/Google Sheets for reporting and analysis.
• Basic understanding of Amazon SEO and product listing optimization is a plus.
• Strong attention to detail and time management.

Preferred Qualifications:

• Experience with international marketplaces (Amazon US, UK, etc.) is a plus.
• Certification in Amazon Advertising (optional but desirable).
• Experience with tools like DataHawk, Sellics, or similar is a bonus.

What We Offer:

• Competitive salary and performance bonuses.
• Opportunity to grow within a fast-paced e-commerce environment.
• Remote/flexible working options.
• Learning and development support.