Ecommerce Manager (Shopify Specialist)

Ecommerce Manager

This is a high-impact role that requires a blend of strategic thinking, hands-on execution, and a passion for data-driven decision-making. You will be directly responsible for the brand's online performance and will play a critical role in our continued success.

Responsibilities

1. Shopify Platform Management & Strategy

• Develop and execute comprehensive e-commerce strategies to increase sales and profitability on the

  Shopify platform

  .
• Manage all day-to-day operations for the storefront, including product listings, pricing, promotions, and overall site optimization.
• Conduct ongoing keyword research and competitor analysis to identify opportunities for growth.
• Oversee the product catalog, ensuring all product pages are optimized with compelling descriptions, high-quality images, and engaging content.
• Monitor key performance indicators (KPIs) such as conversion rate, average order value (AOV), and return on ad spend (ROAS), and provide regular, actionable reports.

2. Sales & Revenue Growth

• Implement and manage promotional campaigns, including Shopify-specific discounts and app integrations.
• Optimize the customer journey, focusing on improving user experience (UX), reducing cart abandonment, and enhancing the checkout process.
• Leverage customer reviews and testimonials to build trust and increase conversion rates.
• Identify and capitalize on seasonal trends and new iPhone model releases to drive timely sales.

3. Inventory & Operations Management

• Forecast inventory needs to prevent stockouts and overstocking.
• Set and manage reorder points and automated low-stock alerts.
• Coordinate with suppliers and logistics partners to ensure a smooth and efficient supply chain.
• Conduct regular inventory audits to ensure accuracy between physical stock and digital records.

4. Paid Advertising & Marketing

• Strategize, launch, and manage profitable

  Meta (Facebook & Instagram)

  ad campaigns to drive traffic and sales to the Shopify store.
• Manage ad budgets and bids, continuously A/B testing ad creatives and copy to improve performance.
• Utilize data from Meta Ads Manager and Shopify Analytics to make informed decisions about targeting, placements, and creative direction.

Requirements

• Proven Experience:

  You have a strong background as an Ecommerce Manager, with a clear focus on

  direct-to-consumer (DTC) brands

  and deep expertise in the

  Shopify platform

  .

• Ad Campaign Pro:

  You have a demonstrated ability to manage and optimize paid advertising campaigns on

  Meta

  , with a clear understanding of metrics like ROAS, CTR, and CPC.

• Data-Driven:

  You possess strong analytical skills and are proficient with data analysis tools (e.g., Google Analytics, Shopify Analytics, etc.).

• Self-Starter:

  You have a self-starter mentality with the ability to manage multiple projects in a fast-paced, evolving environment.

• Industry Passion:

  You have a genuine passion for the mobile accessories industry and an understanding of its trends.