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Director - Product Marketing

Director - Product Marketing

Inmobi

7 - 12 years

9 - 14 Lacs

bengaluru

Posted:None| Platform:

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Skills Required

product management san ssp interpersonal skills project management manager technology weaving advertising product marketing investment

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are seeking an experienced Director of Product Marketing Management (PMM) to lead our Supply-side Platform (SSP) and Marketplace efforts at our Bangalore office. This role involves strategic leadership, customer advocacy, and orchestrating go-to-market strategies that align with our organization's goals. The successful candidate will be pivotal in driving the growth and positioning of InMobi's SSP and Marketplace solutions.

Responsibilities

Oversee all aspects of SSP for app developer and publisher personas, ensuring alignment with market needs.
Collaborate with SSP product leaders to influence the product roadmap as the customer advocate.
Drive go-to-market strategies and execution in partnership with Business and Marketing teams.
Understand and communicate the supply-side Ideal Customer Profiles (ICPs) and personas.
Lead and manage a team to achieve impactful results.
Drive strategic initiatives for the Marketplace, helping position InMobi as an AI/ML leader.
Work with Marketplace product pods to understand and communicate product roadmaps and lifecycles.
Develop strategic narratives for marketplace products and oversee customized go-to-market approaches.
Coordinate with Marketing to effectively launch marketplace strategies externally.
Design and implement training programs for internal and external stakeholders.
Gather and interpret market signals to enhance product hypotheses and strategies.

Qualifications:

Minimum of 7 years in product marketing within the Programmatic Adtech or AI-first SaaS industries, with a total of 14+ years of relevant work experience.
Deep understanding of technology, product development, and innovation, with the ability to translate complex concepts into clear, actionable insights for go-to-market strategies.
Proven experience collaborating with Product Management, Business, and Marketing teams.
Exceptional confidence in engaging with customers and partners to drive business goals.
Demonstrated success in crafting compelling positioning and leading thought leadership initiatives.
Strong project management, organisational, writing, and presentation skills.
Excellent interpersonal skills, with a focus on teamwork, ownership, and initiative within a global, cross-functional environment.
Familiarity with and implementation of the Super PMM concept.

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Director - Product Marketing