Director, Business Development (MEA)

Role Overview: You are being invited to join WebEngage as a Director, Business Development, where you will play a key role in leading strategic growth initiatives and forming impactful partnerships globally. Your responsibilities will include driving strategic pipeline generation, leading and developing a team of Business Development Representatives, owning the playbook and processes, leveraging technology and automation, aligning sales and marketing efforts, representing WebEngage at industry events, and advocating for the MarTech and SaaS industries. Key Responsibilities: - Drive strategic outbound and inbound lead generation initiatives to ensure a robust sales pipeline aligned with revenue objectives. - Build, mentor, and manage a geographically distributed team of Business Development Representatives, fostering a high-performance culture. - Own and evolve the comprehensive business development playbook, including prospecting strategies, qualification criteria, and efficient handoff processes. - Implement and optimize cutting-edge CRM, engagement tools, and automation platforms to maximize team efficiency. - Partner closely with Sales Leadership to define target accounts, ideal customer thinking, and data-driven experimentation. - Represent WebEngage at industry events, strategic partnerships, and internal leadership forums. Qualification Required: - 8+ years of B2B SaaS experience with 5+ years in a leadership role within a Sales Development or Business Development team. - Proven success in building and managing international BDR/BD teams in a fast-paced startup or scale-up environment. - Deep understanding of the enterprise sales cycle and buyer journey in MarTech, CDP, or related SaaS domains. - Data-driven mindset profiles (ICPs), and refined opportunity qualification criteria. - Hands-on experience with modern sales tools like Salesforce, Outreach, Gong, ZoomInfo. Additional Details: WebEngage is a customer data platform and marketing automation suite that simplifies user engagement and retention for consumer tech enterprises and SMBs. The company advocates for transparency, promotes an inclusive work culture, and offers growth opportunities while maintaining a perfect work-life balance.,