Director, Business Development (MEA)

Role Overview: You are applying for the position of Director, Business Development at WebEngage. As the Director, Business Development, you will be responsible for leading strategic growth initiatives and establishing impactful partnerships on a global scale. This role will involve working closely with cross-functional teams such as Sales, Marketing, and Product to develop and execute comprehensive business development strategies. Your main goal will be to drive revenue growth by generating leads and fostering partnerships to achieve ambitious revenue objectives. Key Responsibilities: - Drive strategic outbound and inbound lead generation initiatives to ensure a robust and consistent sales pipeline aligned with quarterly and annual revenue objectives. - Build, mentor, and manage a geographically distributed team of Business Development Representatives (BDRs) to create a high-performance culture focused on results, continuous learning, and innovation. - Own and continuously evolve the comprehensive business development playbook, including prospecting strategies, qualification criteria, lead scoring, and efficient handoff processes to sales. - Implement, optimize, and leverage cutting-edge CRM, engagement tools, and automation platforms (e.g., Salesforce, HubSpot, Outreach) to maximize team efficiency and effectiveness. - Partner closely with Sales Leadership to define target accounts, ideal customer thinking, and data-driven experimentation within the team. Advocate for diversity, inclusion, and empathy in all aspects of team building and outreach strategy. - Represent WebEngage at industry events, strategic partnerships, and internal leadership forums, advocating for the MarTech and SaaS industries. Qualifications Required: - 8+ years of B2B SaaS experience with 5+ years in a leadership role within a Sales Development or Business Development team. - Proven success in building and managing international BDR/BD teams in a fast-paced startup or scale-up environment. - Deep understanding of the enterprise sales cycle and buyer journey in MarTech, CDP, or related SaaS domains. - Data-driven mindset profiles (ICPs), and refined opportunity qualification criteria. Collaborate strategically with Marketing to optimize lead nurturing, campaign targeting, and content strategy for demand generation. - Hands-on experience with modern sales tools (e.g., Salesforce, Outreach, Gong, ZoomInfo).,