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5.0 - 9.0 years
0 Lacs
chennai, tamil nadu
On-site
At Zocket, you are contributing towards building the future of how businesses utilize AI to automate and scale their marketing workflows. The mission is focused on simplifying decision-making, reducing manual effort, and enabling marketing outcomes with minimal human intervention, all powered by next-gen Agentic AI systems. As an AI Product Manager, your role involves working at the convergence of advertising platforms, enterprise user workflows, and autonomous AI capabilities. You will be responsible for leading the development of AI-driven tools that assist and increasingly act on behalf of marketers to plan, launch, and optimize campaigns across channels like Google and Meta. Your key responsibilities include defining and driving the roadmap for AI-powered features across the Zocket platform, with a strong emphasis on ad campaign workflows, targeting, optimization, and reporting. Collaboration with engineering, design, marketing, and AI/ML teams is essential to build product experiences that support intelligent decision-making and autonomous execution. Staying abreast of developments in the Meta and Google Ads ecosystems to identify opportunities for product enhancement is crucial. Moreover, you will be tasked with identifying areas where agentic AI can enhance marketer productivity and campaign efficiency, utilizing qualitative insights and quantitative data to guide prioritization, iteration, and measure product success. Alignment of product direction with business and market strategy in collaboration with leadership and GTM teams is also part of your responsibilities. The ideal candidate for this role possesses 4-8 years of product management experience in B2B SaaS, MarTech, AdTech, or AI-led platforms. Exposure to ad platforms such as Google Ads, Meta Ads, or similar, experience working on enterprise-grade marketing tools or platforms, strong analytical and product intuition with a user-first mindset, familiarity with productizing ML models, and excellent written and verbal communication skills are essential requirements. Additionally, hands-on experience or deep understanding of Agentic AI systems, exposure to task orchestration tools, agent frameworks, or real-time decision engines, and experience designing decision-support or automation-heavy products in complex domains are considered advantageous. Joining Zocket offers you the opportunity to be part of a team that is redefining how businesses leverage AI to run marketing with intelligence and speed. You will have the autonomy to lead high-impact, AI-first initiatives, work directly with founders and senior leadership, and contribute to shaping a platform that caters to enterprise users at scale across various geographies and industries. If you are enthusiastic about moving fast, solving complex problems, and contributing to the next era of intelligent marketing, Zocket is the place for you.,
Posted 2 days ago
15.0 - 20.0 years
0 Lacs
karnataka
On-site
The role of Vice President, Digital Marketing (B2B Social & Brand Media) at Zensciences Digital involves leading a high-growth digital marketing business within Zensciences. Zensciences Digital is the digital marketing arm of Zensciences dedicated to driving measurable growth and customer engagement for B2B brands. The role requires a candidate with a founder's mindset, strong business acumen, and the ability to lead cross-functional teams effectively. As the Vice President, your key responsibilities will include: 1. Business Ownership & Revenue Growth: - Full P&L ownership of Zensciences Digital - Delivering revenue with profitability benchmarks - Developing pricing models and monetization strategies across service lines 2. Strategy & Innovation: - Defining and executing the 2-3 year strategic roadmap - Innovating service offerings such as productized solutions, tech-enabled services, and AI interventions - Benchmarking against global agency standards to maintain a competitive edge 3. Client Growth & Success: - Anchoring CXO relationships with marquee clients - Driving upsells and cross-sell opportunities across accounts - Ensuring high CSAT, retention, and advocacy metrics 4. Team Leadership & Capability Building: - Leading a growing team of 30-60 professionals across various functions - Defining organizational design, hiring key talent, and implementing strong performance management practices - Fostering a culture of creativity, accountability, and experimentation 5. Operational Excellence: - Establishing delivery SLAs, governance routines (MBRs/QBRs), and quality benchmarks - Partnering with operations and HR to scale infrastructure, processes, and training 6. Thought Leadership & Market Positioning: - Representing Zen Digital externally through events, publications, and speaking engagements - Driving internal evangelism for digital transformation across Zensciences verticals The ideal candidate for this role should have 15-20 years of experience in digital marketing or B2B consulting, with proven P&L or business unit leadership experience managing a business of minimum INR 100 Cr and a team of 100 digital experts. Additionally, the candidate should possess a deep understanding of Social Media, SEO, ABM, and content-led funnels, a track record of team building, scaling operations, and client growth, as well as a strong executive presence and CXO relationships. Location for this role is Bangalore.,
Posted 2 days ago
4.0 - 8.0 years
0 Lacs
hyderabad, telangana
On-site
Zuddl is a modular platform for events and webinars that helps event marketers plan and execute events that drive growth. Event teams from global organizations like Microsoft, Google, ServiceNow, Zylo, Postman, TransPerfect, and the United Nations trust Zuddl. Our modular approach to event management lets B2B marketers and conference organizers decide which components they need to build the perfect event and scale their event program. Zuddl is an outcome-oriented platform with a focus on flexibility, and is more partner, less vendor. FUNDING Zuddl, being a part of Y-Combinator 2020 batch, has raised $13.35 million in Series A funding led by Alpha Wave Incubation and Qualcomm Ventures with participation from our existing investors GrowX Ventures and Waveform Ventures. About The Role In this role, you will become an expert Zuddl user while developing a deep understanding of event marketing program execution and analytics. The Solutions Consultant is accountable for providing solutions on complex use cases surrounding event marketing and for selling to both new prospects and existing customers by offering product, technical, and industry expertise to all primary engagement stakeholders. The metrics for success include rates of new customer acquisition, renewal, up-selling, cross-selling, customer satisfaction, as well as contributing to the overall sales team and business prosperity. The Solutions Consultant will be responsible for analyzing new prospects" needs and requirements and proposing appropriate solutions to meet their business objectives. This role requires a deep understanding of the latest Marketing technology trends, a strong background in cross-functional team management, and a track record of success in delivering complex projects. Our ideal candidate should have experience working with MarTech/SaaS technologies and possess a strong drive, motivation, and passion for high-performance. Additionally, the candidate should be comfortable working in US shift timings. WHAT YOU WILL DO: - Engage with new prospects to understand their business goals, challenges, and technical environments, and translate these into actionable requirements. - Conduct consultative discovery sessions and effectively present Zuddl's platform capabilities to executive and technical stakeholders. - Deliver compelling product demonstrations that highlight how Zuddl can address the unique needs of each prospect. - Configure and tailor Zuddl's solution to align with specific customer use cases, maximizing impact and ROI. - Guide prospects through the technical evaluation process, offering expert insights and innovative ideas to meet and exceed their ideal outcomes. - Serve as a subject matter expert on Zuddl's products, maintaining deep knowledge of features, integrations, and upcoming releases. - Collaborate cross-functionally with Product, Engineering, Sales, Design, and Customer Success to ensure customer requirements are clearly understood and prioritized. - Design, build, and maintain demo environments (sandboxes) that showcase use-case-specific features and new releases. - Continuously create and improve tools, processes, and best practices to optimize the pre-sales experience for prospects. - Support post-sales handovers by aligning closely with Customer Success and Implementation teams to ensure smooth onboarding and successful deployment of solutions. - Act as a voice of the customer, bringing market insights and feedback into product development cycles. Requirements: - Bachelor's degree in Computer Science, Engineering, Business, or a related field. - 3-5 years of experience in a Solutions Consultant, Pre-Sales Engineer, Technical Consultant, or similar customer-facing technical role within a SaaS or B2B tech environment. - Strong grasp of software development lifecycles, with hands-on experience working in agile, fast-paced product environments. - Solid technical foundation with the ability to explain complex concepts clearly; capable of conducting technical deep-dives and training sessions for both internal and external stakeholders. - Proficient in integration concepts, familiarity with CRM platforms (e.g., Salesforce, HubSpot), Marketing Automation tools (e.g., Marketo, Pardot), and the ability to support both standard and custom integration scenarios. - Experienced in managing and resolving prospect or customer issues; able to navigate challenging conversations, de-escalate concerns, and align solutions with business needs. - Exceptional communication and presentation skills, with the ability to articulate value and technical information effectively to both technical and non-technical audiences across enterprise accounts. - Adept at problem-solving and critical thinking, with a proactive approach to identifying challenges and proposing tailored solutions. - Comfortable collaborating cross-functionally and juggling multiple priorities in a dynamic, high-growth environment. - Basic design sensibility, experience working with or understanding design tools such as Figma is a plus. - Bonus: Experience with virtual event platforms, webinar software, or MarTech ecosystems. WHY YOU WANT TO WORK HERE: - Competitive compensation - Employee-Friendly ESOPs - Remote Working - Flexible Leave Program - Home Workstation Setup - A culture built on trust, transparency, and integrity - Ground floor opportunity at a fast-growing Series A startup,
Posted 2 days ago
2.0 - 4.0 years
0 Lacs
Bengaluru, Karnataka, India
Remote
We&aposre looking for a customer-centric, sales-focused Product Manager who owns the complete customer journey from first demo to long-term success. You will be the strategic bridge between our customers' needs and our product development, ensuring every touchpoint drives value and revenue growth. This role goes beyond traditional product managementyou&aposll be deeply embedded in customer success, sales enablement, and product roadmap execution. If you&aposre passionate about turning customer insights into product wins and love the challenge of managing the full customer lifecycle, this role is for you. Key Responsibilities: Customer Lifecycle Ownership: Own the complete customer journey from demo experience through onboarding, activation, expansion, and renewal Partner closely with Sales to improve demo-to-trial conversion rates and identify product gaps that lose deals Design and optimize onboarding flows that drive faster time-to-value and higher activation rates Work with Customer Success to identify expansion opportunities and reduce churn through product improvements Sales-Focused Product Development: Regularly join sales calls and customer meetings to understand real customer pain points and objections Translate customer feedback and sales team insights into actionable product requirements Create compelling product narratives and demo scripts that showcase value for different customer segments Track and optimize key revenue metrics: trial-to-paid conversion, expansion revenue, and customer LTV Technical Execution & Roadmap Management: Write detailed Product Requirements Documents (PRDs) that translate customer needs into clear development specifications Work directly with engineering teams to prioritize customer-driven features and ensure on-time delivery Manage product roadmap based on customer impact, revenue potential, and strategic importance Set clear deadlines and success metrics for all customer-facing product initiatives Customer Research & Success: Conduct regular customer interviews, surveys, and feedback sessions to identify improvement opportunities Analyze customer usage patterns and success metrics to proactively identify at-risk accounts Collaborate with Customer Success to create in-product experiences that drive adoption and reduce support burden Build customer advisory programs and beta testing initiatives for new features Cross-Functional Leadership: Lead weekly customer feedback sessions with Sales, CS, and Engineering teams Present customer insights and product performance to executive leadership Coordinate with Marketing to ensure product messaging aligns with the actual customer value delivered Required Skills and Experience: 2-4 years of Product Management experience with a proven track record of customer-centric product development Direct sales/customer-facing experience - comfortable joining customer calls and translating business needs into product requirements Strong technical background - ability to write detailed PRDs and work effectively with engineering teams Experience with SaaS, MarTech, or AI-driven products strongly preferred Customer lifecycle expertise - understanding of onboarding, activation, expansion, and retention strategies Proficiency with analytics tools (Mixpanel, Amplitude, PostHog) and customer feedback platforms Excellent stakeholder management - proven ability to align Sales, CS, Engineering, and Marketing teams Results-driven mindset - track record of improving key customer and revenue metrics through product improvements Strong written and verbal communication skills - able to present complex product concepts to both technical and business audiences Preferred Experience: Previous experience in customer success or sales roles Background in B2B SaaS with complex customer onboarding requirements Experience with customer feedback tools (Pendo, FullStory, Hotjar) and customer success platforms Knowledge of AI/ML products and data-driven customer experiences What We Offer: Competitive monthly compensation of up to USD 1000 Direct customer interaction and ownership of revenue-impacting product decisions Opportunity to shape product strategy at a fast-growing AI startup backed by global investors Remote-first culture with flexible working hours High-impact role with direct influence on customer success and company growth Collaborate with passionate, results-driven teammates across countries Professional development opportunities in product management and customer success Success Metrics for This Role: Improve trial-to-paid conversion rate by 25%+ within the first 6 months Reduce time-to-first-value for new customers by 40% Increase customer expansion revenue through product-led growth initiatives Maintain a 95%+ on-time delivery rate for customer-requested features How to Apply: Interested candidates should submit their resume and a cover letter addressing: A specific example of how you&aposve used customer feedback to drive product decisions Your experience working with sales teams and translating business requirements into product features A brief analysis of what you think makes customer onboarding successful for B2B SaaS products Please send applications to [HIDDEN TEXT] with "Product Manager - Customer Lifecycle & Success Application" in the subject line. Join us and directly impact how 1,400+ global customers experience and succeed with our Autonomous Commerce Engine! Show more Show less
Posted 2 days ago
10.0 - 14.0 years
0 Lacs
haryana
On-site
The ideal candidate will be responsible for creating and executing the marketing strategy. You will lead marketing campaigns, evaluate performance metrics, and collaborate with internal teams. A strong marketing background with excellent communication skills and attention to detail is required. Responsibilities include defining and executing marketing and communication activities as per the marketing plan, coordinating all activities to generate leads, informing clients and prospects about products and services through creative strategies, tracking the performance of marketing campaigns, and managing brand strategy, innovation, technical expertise (A/B testing, performance metrics, CRM platforms, and MarTech), content, PR, and influencer management. Qualifications for this role include a Bachelor's degree in Marketing, Business, Data Analytics, or a related field (Masters preferred), 10+ years of experience in Global Marketing & Brand Management, strong knowledge of SEO, SEM, digital advertising, and social media analytics, familiarity with MarTech stacks, programmatic advertising, and data visualization tools (e.g., Tableau, Power BI), and strong verbal, written, and organizational skills.,
Posted 3 days ago
15.0 - 19.0 years
0 Lacs
chennai, tamil nadu
On-site
Join us in creating a future where dreams are realised! At TVS Credit Services Ltd., we are on the lookout for passionate individuals who are ready to turn aspirations into achievements. If you're ready to embark on a fulfilling journey, where you can embrace creativity and innovation to empower people, this is the place for you. Let's build a future together where your talents find their full expression! This position is responsible for designing and executing end-to-end digital marketing strategies to support demand generation and branding goals of the organization. You will drive the strategic direction and execution of our digital marketing initiatives, focusing on utilizing MarTech, Performance Marketing, Analytics Marketing, and Growth Marketing techniques across various channels to achieve desired ROI. By leveraging cutting-edge tools in the market, you will deliver highly accurate analytics and actionable insights. Key Responsibilities: - Develop and implement comprehensive digital marketing strategies aligned with overall business objectives. - Utilize MarTech platforms and tools to optimize digital marketing campaigns, customer segmentation, and targeting efforts. - Drive performance marketing initiatives, including paid search (PPC), display advertising, affiliate marketing, and retargeting to achieve specific KPIs and ROI targets. - Lead the analytics marketing function using data-driven insights to measure campaign effectiveness, customer behavior, and overall marketing performance. Optimize campaigns based on insights and inform future marketing strategies. - Collaborate with cross-functional teams to ensure a cohesive and integrated approach to digital marketing initiatives. - Develop and manage digital marketing budgets, allocating resources across various channels and campaigns. - Stay updated with industry trends, best practices, and emerging technologies in digital marketing to drive innovation and continuous improvement. - Lead and mentor a team of digital marketing professionals, providing guidance, coaching, and development opportunities. Job Requirements: - MBA in Marketing from Tier II or III B-School - 15+ years of proven experience in digital marketing with a focus on MarTech, Performance Marketing, Analytics Marketing, and Growth Marketing techniques. - Strong knowledge and experience with various MarTech platforms, tools, and solutions. - Demonstrated success in driving customer acquisition, engagement, and revenue growth through digital marketing campaigns. - Proficiency in leveraging data and analytics to drive insights and inform marketing strategies. - Excellent understanding of digital marketing channels including SEO, SEM, social media, email marketing, content marketing, and mobile marketing. - Strong leadership and management skills to effectively lead and inspire a team. - Analytical mindset and problem-solving skills to translate data into actionable recommendations. - Strong communication and collaboration skills to work effectively across teams and stakeholders. - Up-to-date knowledge of industry trends, best practices, and emerging technologies in the digital marketing space. - Innovative with good leadership qualities.,
Posted 4 days ago
5.0 - 18.0 years
0 Lacs
maharashtra
On-site
As a Product Marketing leader at Netcore, you will have the opportunity to lead a talented product marketing team and collaborate with cross-functional teams to develop unique product positioning, launch strategies, and enhance product adoption, awareness, and customer satisfaction on a global scale. Your role will involve defining the vision by creating product positioning, messaging, and value propositions that set our solutions apart in the market. Working closely with product, marketing, sales, and CSM teams, you will play a crucial part in making our enterprise SaaS product successful in the market. Your key responsibilities will include developing long-term strategies for product positioning, guiding product roadmap and pricing strategies based on market research, defining the team's strategy, budget, hiring, and OKRs, setting clear goals and key results for the team, staying informed about market trends and customer requirements, executing product marketing strategies in collaboration with Sales and PR teams, forecasting pipeline goals, analyzing marketing campaigns" effectiveness, devising product adoption and user engagement strategies, and conducting Competitive/Market Intelligence studies. Preferred qualifications for this role include 18+ years of experience in core product marketing, MarTech experience, 5+ years of team handling experience in B2B SaaS, prior experience in the SaaS industry, ability to influence teams at the business unit level, expertise with Product Company and Consumer Based customers, and representation of the company at conferences or podcasts. At Netcore, you will be part of a pioneering team that is revolutionizing customer engagement and experience through AI/ML-powered solutions. Our innovative SaaS products cater to B2C brands worldwide, helping them enhance engagement, conversions, revenue, and retention. Headquartered in Mumbai with a global presence in over 20 countries, we offer a range of products including Customer Engagement, Email, Personalization, Product Experience, Customer Data Platform (CDP), and Raman - our AI engine. Working at Netcore offers immense growth opportunities, continuous learning, and collaboration with industry-leading brands. You will have the chance to work with innovative minds, adopt the latest SaaS tools, explore your entrepreneurial mindset, experience an open culture that fosters creativity, and build a strong network among CMOs, CPOs, and Founders globally. Netcore is committed to being a people-centric company, certified as a Great Place to Work for five consecutive years. Joining Netcore means becoming a valued member of our family-oriented organization, where you can shape the future and make a meaningful impact. If you are looking for a company where you can thrive and create a difference, apply now to be part of our team.,
Posted 4 days ago
10.0 - 20.0 years
50 - 80 Lacs
Pune, Gurugram, Bengaluru
Work from Office
Objective _Overall experience of 10+ years leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans.In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Must have skills: Omni-channel marketing activation, Data driven marketing, Customer Experience & Journey Development, Next Best Action Marketing, Mar-Tech StrategyGood to have skills: Marketing Location: Gurgaon, Mumbai, Bangalore, Pune , Develop relevant retail personae and journey designs. Identify key moments of truth that lead to differentiated retail experiencesDeploying strong analytical skills and drive result-oriented decisions with a Data-driven mindset Job Summary: The Retail Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Retail clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & Responsibilities: Develop digital marketing strategy/ campaigns: Study economic indicators, tracking changes in supply and demand, identifying Travelers and their current and future needs, and monitoring the competition. Plan, design, and execute all web, SEO/SEM, database marketing material: Lead and guide the project teams on emails, social media, consumer marketing, BTL and display advertising campaigns. MarTech Consulting Projects: Lead projects focusing on optimizing the MarTech/ AdTech stack and develop use cases to improve utilization of existing MarTech/ AdTech stack. Research, evaluate and recommend new martech /adtech systems and suppliers. Keep a holistic understanding of existing and upcoming martech/adtech platforms and how they connect into the broader marketing technology landscape. Lead Marketing Programs: Supporting full spectrum of Marketing program execution from strategy definition to technical delivery. Content Marketing Projects: Support on development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Lead business development efforts, develop proposal responses, build marketing assets and accelerators for various industry. Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials. Deep skills in Marketing and digital marketing. Strong knowledge of designing marketing strategies and campaign management is a must. An ability to devise customer personas, customer journeys for specific personas, designing customer experiences. Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling Interested Candidates can share updated resume at "divya@sigmacareers.in", Please Fill up Current Company : Designation : Current CTC : Expected CTC: Any Offer: Notice Period : Digital Marketing Experience : Global Market exp. Reason for looking change: As Consultant Exp. : Regards Divya Divya@Sigmacareers.in
Posted 4 days ago
3.0 - 7.0 years
0 Lacs
karnataka
On-site
As the Finance Lead at InMobi, you will be a key member of the global AdTech team, responsible for overseeing the end-to-end finance process for the advertising platform. Your role will involve collaborating with the Product and Engineering teams to shape and implement financial systems and workflows that enhance the customer experience. Your primary responsibilities will include: - Collaborating with the Product team to define financial requirements and user stories related to Order-to-Cash (O2C) in the product roadmap. - Taking ownership of the entire O2C lifecycle across different geographies, including customer onboarding, budget funding, invoicing, collections, revenue recognition, and more. - Partnering with the Technology and Operations teams to automate and scale finance-related workflows. - Building and maintaining revenue forecasts, unit economics, and financial health indicators of the platform. - Defining key performance indicators (KPIs) such as billing accuracy, Days Sales Outstanding (DSO), ad spend utilization, and customer balance aging. - Ensuring the implementation of controls, audit trails, and exception handling mechanisms. - Acting as the finance representative in product strategy discussions and collaborating with legal, sales ops, and customer support on policy decisions related to pricing, refunds, and dispute handling. Qualifications: - CA / MBA in Finance or equivalent professional qualification. - 3-6 years of experience in finance operations, product finance, or FP&A roles. - Hands-on experience in Order-to-Cash (O2C) lifecycle in a digital or AdTech environment preferred. - Experience working with product/engineering teams to integrate finance logic into technology platforms. - Strong understanding of tools such as MSD, Chargebee, Stripe, Salesforce, or equivalent. - Excellent problem-solving, stakeholder management, and communication skills. Preferred Background: - Previous experience in global AdTech, MarTech, or SAAS. - Exposure to multiple geographies with multi-currency, multi-entity environments. - Prior involvement in platform builds or finance system migrations is a plus. At InMobi, our culture is not just a buzzword but an integral part of who we are. We value diversity, embrace challenges, and prioritize growth opportunities. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom guide our actions and decisions. We are committed to supporting your development through continuous learning and career progression with our InMobi Live Your Potential program. InMobi is an Equal Employment Opportunity employer and provides reasonable accommodations to qualified individuals with disabilities. To learn more about our benefits, values, and career opportunities, visit https://www.inmobi.com/company/careers.,
Posted 6 days ago
5.0 - 10.0 years
0 Lacs
hyderabad, telangana
On-site
The Manager/Sr. Manager, Business Analysis & Delivery is responsible for overseeing the structure, execution, and success of the delivery organization encompassing Business Systems Analysts (BSAs), Project Analysts, and Delivery Managers. This role ensures seamless client-facing solution delivery by optimizing project execution, enhancing task clarity, upholding documentation standards, and aligning team efforts with business outcomes. This position partners closely with cross-functional leaders across technical services and client success to uphold delivery excellence, support workforce planning, and maintain operational consistency. The emphasis is on tactical leadership in project coordination, client engagement, and execution support, without direct oversight of development or QA functions. Team Leadership and Development Lead and mentor a high-performing team of BSAs, Project Analysts, and Delivery Managers, fostering a culture of strong execution and career growth. Define clear team roles, responsibilities, and performance expectations to ensure consistent success across delivery pods. Support hiring efforts, conduct interviews, and contribute to onboarding processes for new team members. Promote a collaborative and knowledge-sharing environment across global teams. Project & Delivery Oversight Monitor delivery execution across pods/accounts, ensuring visibility and coordination. Guide BSA and Analyst task execution to ensure clarity, timeliness, and quality of deliverables. Align Delivery Managers on sprint planning, issue management, and stakeholder communication. Track timelines, manage resource allocation, and report on delivery health metrics. BSA and Delivery Operations Management Implement and maintain frameworks for BSA deliverables, documentation consistency, and requirement traceability. Support Project Analysts in handling documentation, scope tracking, and handoff coordination. Ensure Delivery Managers maintain proper reporting structures, accountability models, and KPIs. Drive consistency through standard operating procedures and execution best practices. Process and Performance Optimization Monitor throughput, documentation standards, and cadence to identify trends and performance gaps. Standardize scalable processes and tools to increase delivery effectiveness across verticals. Address inefficiencies and resolve team collaboration gaps proactively. Partner with Client Services, Product, and Technical leadership to align capabilities and staffing with evolving demand. Strategic Execution and Leadership Collaborate with leadership to define strategic priorities, staffing plans, and performance goals. Provide accurate team availability and delivery capacity projections. Deliver presentations and reports showcasing team impact, delivery health, and process improvements. Champion delivery best practices to maintain trust and alignment with stakeholders. Qualifications Required: - 10+ years of experience in technical project or solution delivery, including leadership in client services or consulting. - 5+ years managing cross-functional roles such as BSAs, Delivery Managers, or Project Analysts. - Solid understanding of delivery governance, client collaboration, sprint methodologies, and team operations. - Strong communication skills with a track record of driving operational outcomes in matrixed environments. - Experience in martech, data integration, or platform-based delivery environments. Preferred: - Familiarity with tools and platforms such as Snowflake, SQL, Jira, and Confluence. - Exposure to cloud platforms (AWS, Azure) in client delivery use cases. - Experience with delivery analytics, reporting, and scalable systems. - Proven success in fostering cross-functional collaboration and delivery system evolution.,
Posted 6 days ago
4.0 - 8.0 years
0 Lacs
karnataka
On-site
The ideal candidate thrives in a fast-paced, performance-driven environment and will be responsible for delivering a differentiated product that addresses a business need and represents a viable business opportunity. You will work alongside our team of world-class product managers, engineers, data scientists, marketers, UI/UX designers, and ecomm team to achieve 2 main objectives - drive retention rate and improve revenue from repeat customers through innovative features & personalized user journeys. Own the product roadmap for retention marketing channels including email, SMS, and push notifications, with a focus on driving customer engagement and repeat purchases. Define, prioritize, and execute product initiatives that improve user activation, with specific focus on multi-category purchases within the first 60 days of a user's lifecycle. Collaborate cross-functionally with Retention Marketing, Engineering, Data Science, and Creative teams to launch and iterate on personalized user journeys. Build in-house customer segmentation platform and refine user segmentation strategies to tailor retention tactics based on lifecycle stage, category affinity, and browsing history. Drive personalization across retention marketing channels: content, frequency, & channel personalization. Work closely with Data-Science team to build product recommendation models to drive cross-category purchases. Partner with analytics to establish KPIs and build dashboards for performance monitoring, cohort behavior, and funnel drop-off diagnostics. Conduct A/B tests to validate hypotheses around message timing, channel mix, and content personalization. Work closely with the Martech and CRM Engineering teams to identify tooling gaps, streamline campaign execution, and improve targeting capabilities. Advocate for the customer by understanding user behavior across the post-purchase journey and identifying friction points that hinder re-engagement. Stay current on best practices and emerging tools in the retention marketing and eCommerce space to inform product strategy and experimentation roadmap. Manage risks in execution and scrappily unblock team to reach goals. Requirements: - 5 years of product management experience, ideally in eCommerce, consumer tech, or a performance marketing-focused environment. - Deep empathy for users and a customer-first mindset, with the ability to translate user behavior and insights into product requirements. - Comfortable working in fast-paced, multi-time-zone global iterative environments with cross-functional teams (engineering, design, marketing, analytics). - Strong analytical skills with experience using data tools like SQL, Looker, or Mixpanel, or Amplitude to define metrics, derive insights, and drive decisions. - A strong sense of ownership, accountability, understanding of metrics, and drive to move metrics that matter (activation rate, repeat rate, LTV, etc.). - Proven track record of owning and shipping successful features or initiatives in Growth / Retention, CRM, or lifecycle marketing (email/SMS/push). - Preferred: Familiarity with modern marketing automation tools (e.g., Clevertap, Moengage, Klaviyo, Braze, Iterable, etc) and CRM infrastructure. - Excellent written and verbal communication skills, with the ability to align stakeholders and clearly articulate product decisions. - Bonus: Experience working on segmentation models, predictive triggers, or using personalization/ML to power retention initiatives.,
Posted 1 week ago
6.0 - 10.0 years
25 - 30 Lacs
Noida, Gurugram, Bengaluru
Hybrid
About Company - Global leader in omnichannel engagement powering a broad range of messaging channels, tools and solutions for advanced customer engagement. Account Head - Acquisitions is an Individual Contributor who sells the company products to new customers and generates net new business. The role identifies and generates new business opportunities and pursues leads which are provided against a focused target account list. Main Responsibilities: Primary Role requirement is hunting new customers and new geography, from identifying exhaustive contacts and doing aggressive reachout to continuously building pipeline Focuses on lead qualification and closure for successful sale Sells a subset of product or services directly or via partners to a customers base (provided target account list) in designated team/squad. Involves specialists when needed for particular aspects of overall sales (e.g., SE for demo) Develops solution proposals encompassing all aspects of the application. Manages sales through forecasting, account resource requesting, account strategy, and planning. Participates in the development, presentation, and sales of a value proposition. Negotiates pricing and contractual agreement to close the sale. Maintains client relationships by collaborating with AMs, CSEs or Inside Sales team to sell and maintain account health Works closely with BDR teams to take over the lead As required cross sells for existing accounts on complicated deals (e.g., renegotiation) Main Requirements: Applicable experience including solution sales (in certain situations SaaS sales experience needed) Successful sales track record - commission earnings Ability to penetrate accounts, meet with stakeholders within accounts. Interaction with C level players. Team player with strong interpersonal /communication skills. Excellent communication/negotiating/closing skills with prospects/customers. Bachelor degree or equivalent
Posted 1 week ago
2.0 - 12.0 years
0 Lacs
hyderabad, telangana
On-site
We are looking for an experienced HubSpot Program Manager to oversee a significant digital transformation project focused on HubSpot CRM and CMS. Your role will be crucial in managing program timelines, coordinating cross-functional teams, ensuring stakeholder engagement, and delivering results efficiently and effectively. As the HubSpot Program Manager, you will serve as the liaison between business teams, HubSpot subject matter experts (SMEs), engineering, and marketing departments to guarantee end-to-end success. To be successful in this role, you should have at least 8-12 years of experience, with a minimum of 2-3 years specifically in MarTech/HubSpot program delivery. You must possess proven expertise as a Program Manager in digital/CRM/MarTech transformations and a solid understanding of the HubSpot ecosystem, including its functional modules such as CMS, CRM, Marketing Hub, and Sales Hub. Additionally, experience collaborating with HubSpot SMEs, engineers, and marketers is required. Proficiency in agile methodologies, project management tools (Jira, Asana, Trello, etc.), and structured delivery is essential. Excellent communication, stakeholder management, and cross-functional leadership skills are a must, along with the ability to thrive in a fast-paced, high-ambiguity environment. Nice to have qualifications include HubSpot certifications or familiarity with HubSpot partner delivery models, experience with integrations between HubSpot and platforms like Salesforce, Snowflake, or customer data platforms, as well as prior involvement in B2B SaaS, BFSI, or enterprise-level CRM modernization programs. As the HubSpot Program Manager, your key responsibilities will involve driving program planning, execution, and governance for HubSpot-based transformation initiatives. You will be tasked with managing and aligning multiple workstreams across CRM, CMS, Marketing, and Sales automation tracks, collaborating with internal and external stakeholders to define scope, milestones, and delivery schedules. Additionally, you will facilitate sprint planning, standups, reviews, retrospectives, and ensure backlog prioritization. Tracking key performance indicators (KPIs), managing risks, leading mitigation planning, ensuring seamless coordination between engineering, design, QA, and business teams, owning stakeholder communications, reporting, and providing executive-level program updates will also be part of your responsibilities. Maintaining a focus on business outcomes, adoption metrics, and user enablement is crucial for success in this role. At GlobalLogic, we offer a culture of caring, prioritizing an inclusive environment where people come first. Continuous learning and development opportunities are provided to help you grow personally and professionally. You will have the chance to work on interesting and meaningful projects that make an impact, benefiting from a high-trust organization that values integrity and ethical practices. GlobalLogic, a Hitachi Group Company, is a trusted digital engineering partner known for collaborating with clients to redefine industries through intelligent products, platforms, and services. Join us in shaping the digital landscape and creating innovative solutions that drive businesses forward.,
Posted 1 week ago
14.0 - 18.0 years
0 Lacs
karnataka
On-site
As the leading provider of content, monetization, and marketing technologies that fuel growth for industries across the globe, InMobi is dedicated to activating audiences, driving real connections, and diversifying revenue for businesses everywhere. Our end-to-end advertising software platform, along with connected content and commerce experiences, play a crucial role in helping advertisers drive authentic connections with consumers. We specialize in data-driven media solutions that enable businesses to understand, engage, and acquire consumers effectively. At InMobi, innovation and creativity are at the core of everything we do, with a strong presence in various locations worldwide including Bangalore, San Mateo, New York, Singapore, Delhi, Mumbai, and more. Our mission at InMobi Group is to power intelligent, mobile-first experiences for enterprises and consumers, shaping consumer experience in a world of connected devices. We have been recognized for our innovation and disruptive technologies by prestigious lists such as the CNBC Disruptor 50 and Fast Company's Worlds Most Innovative Companies. The InMobi family is known for its inclusive and vibrant culture, consistently recognized as one of the Great Places to Work in India since 2017. We value passion, drive, creativity, ownership, and a results-focused mindset among our team members. At InMobi, we encourage you to dream big, take ownership, and chase your passion. Our promise is to provide you with an opportunity to make an immediate impact on the company and products, working with highly capable and ambitious peer groups. We offer a range of benefits including daily meals, gym and yoga classes, cutting-edge training, cocktails at drink cart Thursdays, and fun at work on Funky Fridays. Additionally, we welcome your kids and pets to work, creating a supportive and inclusive work environment. The Accelerate Platform team at InMobi is currently seeking a Product Marketing Manager to support the marketing efforts for the Accelerate product. This role requires a candidate with 4 years of experience in product marketing, strategy, consulting, or related roles, preferably in the adtech or martech industry. Strong writing and storytelling skills, the ability to create compelling materials using tools like PowerPoint or Google Slides, analytical mindset, attention to detail, and collaborative nature are essential qualities we are looking for in the ideal candidate. As a Product Marketing Manager, you will be responsible for developing product positioning, messaging, value propositions, conducting customer research, collaborating with internal teams, supporting go-to-market planning, creating sales enablement materials, developing customer-focused content, and ensuring consistent product stories across touchpoints. You will also play a key role in cross-functional collaboration, bridging feature capabilities with customer-facing narratives and supporting internal documentation and onboarding of new team members or stakeholders. At InMobi, our culture is not just a buzzword; it's an ethos that is reflected in the diverse backgrounds and experiences of every InMobian. We embrace challenges, seize growth opportunities, and uphold our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom. Continuous learning and career progression are at the heart of our culture, supported by our InMobi Live Your Potential program. InMobi is an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace. To learn more about our benefits, values, and career opportunities, visit our careers page at https://www.inmobi.com/company/careers.,
Posted 1 week ago
1.0 - 12.0 years
0 Lacs
hyderabad, telangana
On-site
We have an opportunity for a Salesforce Data Cloud Consultant at PWC AC. The ideal candidate should have 4-12 years of experience and be available for joining within immediate to 90 days. The job locations available are Bangalore, Kolkata, Hyderabad, and Mumbai, with a hybrid work mode. Educational qualifications required include BE / B Tech / MCA/ M.Sc / M.E / M.Tech. As a Salesforce Data Cloud Consultant, you will work with data integration technologies to design and implement new solutions and processes for clients to support new customer experience strategies. Your responsibilities will include identifying data points required to enable use cases, analyzing data for usability in CDP, identifying data cleansing requirements, mapping data sources to CDP data objects, mapping data fields to CDP data fields, and identifying the need for custom CDP objects. The ideal candidate must have 5+ years of hands-on experience with marketing data in MarTech and/or Marketing Data & Analytics space. They should also have a minimum of 1-year implementation experience for one or more Customer Data Platforms and experience in creating unified customer profiles by resolving identity data from multiple sources. Additionally, experience in designing processes for data deduplication, enrichment, and governance to ensure data quality is required. The candidate should have at least 5 years of experience with data management, data transformation, ETL, preferably using cloud-based tools/infrastructure. A positive attitude towards taking on technical challenges is highly valued. Relevant Salesforce experience in Sales & Service Cloud as well as Marketing Cloud, along with related certifications such as Marketing Cloud Consultant, Administrator, Advanced Administrator, Service Cloud Consultant, Sales Cloud Consultant, etc., is considered a plus. If you are interested in this opportunity, kindly share your profiles at dhamma.b.bhawsagar@pwc.com or contact MB at 8459621589.,
Posted 1 week ago
1.0 - 6.0 years
3 - 7 Lacs
Bengaluru
Work from Office
Shift Timings: US (EST Shifts) Night Shifts The Programmatic Analytics team at Zeta Global provides full reporting, actionable audience insights and campaign strategy support to both external customers and internal teams. While working with external customers, our analysts partner with the Zeta Sales and Account Management teams to monitor Zetas optimization platform across various verticals, design Real-time Brand Lift surveys and deliver actionable insight presentations for all Programmatic clients. Liaising with internal teams, our Analysts also provide feedback to our Product and Engineering teams on Zetas optimization platform, task automation and A.I. model features to advance the reliability, reach, and effectiveness of programmatic campaigns and to help drive overall company revenue goals. As an Analyst, youll be responsible for a number of tasks, including (but not limited to) compiling campaign performance and audience insights for all executed media, setting up Zeta surveys, assist in monitoring survey performance, help with optimization efforts and help drive campaign performance. Youll work closely with the Sales and Customer Success teams to achieve client goals through brand and acquisition campaigns, campaign optimization, and/or online A/B testing strategy. While every day will offer a different challenge, day-to-day, your role will include: Diving into large campaign data sets, uncovering insights, and providing impactful recommendation for clients through thoughtfully crafted storytelling. Deliverables include monthly campaign reporting, quarterly and campaign wrap reporting via PowerPoint. Set up and monitor Zeta client surveys and Zeta Marketing surveys Work with the Zeta Sales and Account Management teams to ensure surveys are executed successfully Work with internal teams to compile survey insights once surveys are completed Assist in pulling/setting up custom reports, as requested Assist in growing Zetas Programmatic revenue quarter over quarter via campaign support, optimizations and incremental. Who you are: A great communicator, comfortable speaking with clients, team members and C-Level Members alike and can convey complex technical features in simple terms Someone with an aptitude for media and strategy and able to contextually relay concepts to clients Able to multitask and prioritize high-priority requests with specific SLAs Have a high degree of creativity, self-motivation, and drive Eagerness to work in a team environment that will be constantly changing day to day Enthusiastic team player with a penchant for collaboration and knowledge sharing Data driven, technical, self-starting, and curious. What you need: 1 year of working experience in Programmatic, AdTech or MarTech Space o Programmatic Advertising knowledge a plus Experience with SQL query language, Tableau, HIVE, Python, Vertica, PowerPoint and Excel/pivot tables Excellent presentation/visualization/storytelling skills Excellent troubleshooting and diagnostic skills Professional oral and written communication skills Bachelors degree in Media, Business, Economics, Statistics, Marketing and/or equivalent experience. Bonus if you have: Experience in a digital media/Programmatic analytics role Experience pulling data & putting together actionable audience insights reports across different programmatic channels Experience with VBA/Excel Macros, Tableau, Python or other data manipulation tools a plus
Posted 1 week ago
2.0 - 6.0 years
0 Lacs
pune, maharashtra
On-site
You are looking for a skilled SaaS Sales Manager to drive the growth of VISIBLE, an enterprise-grade Generative Engine Optimization (GEO) platform. This role requires 2-5 years of experience in SaaS sales, particularly in marketing technology, SEO, or AI-based platforms. Your main focus will be engaging with CMOs, Marketing Heads, and CXOs to expand the platform's reach. Your responsibilities will include generating new business opportunities through outbound efforts and strategic prospecting. You will target mid to large-sized companies that can benefit from our visibility platform. Additionally, you will conduct demos and create customized proposals for C-level and marketing decision-makers. It will be your responsibility to manage the entire sales cycle, from lead generation to closing deals. Collaboration with the product and marketing teams is crucial to ensure consistency in positioning and messaging. Keeping the CRM updated with accurate sales pipeline data and providing regular updates to the leadership team is also part of your role. Furthermore, you will gather market intelligence and offer insights to enhance product and go-to-market strategies. To excel in this role, you should have 2-5 years of experience in B2B SaaS product sales, preferably in MarTech, SEO, or AI-driven platforms. A strong grasp of SEO, AI, or digital visibility concepts is essential. Your presentation, storytelling, and consultative selling skills should be exceptional. Previous experience in startups or tech products will be advantageous for this position.,
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
karnataka
On-site
As a member of the elite unit of Infosys Strategic Technology Group (STG) led by the Unit Technology Officer (CTO), you will play a crucial role as a Power Programmer. This role is pivotal within Global Delivery as you will be part of a team of Full Stack Developers working on cutting-edge engineering projects, platforms, and marketplaces for clients utilizing emerging technologies. Your focus will be on staying ahead of the technology curve, being trained as Polyglots, and exhibiting a strong drive to address end customer challenges through the design and coding of technology-oriented development projects. You will be involved in providing solutions with minimal system requirements in an Agile Mode, collaborating with other Power Programmers, engaging with the Open Source community and Tech User group, custom developing new platforms and solutions, working on large-scale digital platforms and marketplaces, and handling complex engineering projects using cloud-native architecture. Your responsibilities will include working with innovative Fortune 500 companies in the realm of cutting-edge technologies, co-creating and developing new products and platforms for clients, contributing to Open Source projects, and continuously upskilling in the latest technology areas. Additionally, you will be incubating tech user groups to foster a culture of innovation and learning within the organization. From a technical standpoint, you should possess expertise in Digital Strategy and Planning, Solution Architecture Design, Technical Leadership Guidance, and a proven track record in designing and implementing complex digital solutions. A solid understanding of cloud computing, microservices, APIs, and other modern technologies is essential. Experience in Digital Commerce, MarTech, Customer Engagement, Omni Channel Experience, and Mobile Applications is highly valued, as well as certifications in relevant digital tools and products. Overall, this role offers a dynamic environment where you will be at the forefront of technology advancements, working on impactful projects, and collaborating with a diverse range of clients and stakeholders to drive innovation and digital transformation.,
Posted 1 week ago
12.0 - 16.0 years
0 Lacs
pune, maharashtra
On-site
As a Senior Manager in Marketing Automation B2C, you will be a key member of The Strategy & Consulting Global Network Song Practice team at Accenture. Your primary focus will be on providing transformation services to clients in the areas of marketing, sales, and services. By leveraging your expertise in Digital Marketing, B2C marketing, social marketing, and Sprinklr Marketing, you will help clients optimize their marketing strategies to drive cost reduction, revenue enhancement, and customer satisfaction. Your role will involve leading the implementation and optimization of Sprinklr Marketing, utilizing its AI-driven automation for campaign execution, content planning, and omnichannel engagement. You will integrate Sprinklr Social Listening with various marketing platforms to create data-enriched, sentiment-driven campaigns that enhance personalization and engagement. By analyzing consumer sentiment and brand perception through AI-powered Social Listening, you will extract actionable insights to optimize marketing automation workflows in real-time. In addition, you will assess marketing performance across multiple channels including email, social media, SEO/SEM, digital advertising, and web analytics. Your expertise in MarTech/AdTech stack optimization will ensure seamless integration between Sprinklr's Unified CXM platform and leading marketing automation tools for end-to-end campaign orchestration. Furthermore, you will collaborate with cross-functional teams and ecosystem partners to drive scalable and insight-driven marketing solutions. Your professional and technical skills will be crucial in understanding MarTech/AdTech platforms and integrations, customer experience management, and campaign automation. With a strong background in digital marketing and delivering marketing solutions across various industries, you will play a vital role in shaping client proposals and identifying new opportunities to leverage Sprinklr's capabilities. To excel in this role, you should have a minimum of 12 years of experience in digital marketing, with a proven track record in delivering marketing solutions within industries such as E-Commerce, CPG, Telecom, and Healthcare. Your proficiency in MarTech platforms, AdTech platforms, data visualization platforms, and cloud platforms will be essential in executing technical design solutions and customizing them as needed. In summary, as a Senior Manager in Marketing Automation B2C, you will play a strategic role in transforming customer engagement through Sprinklr Marketing solutions and broader MarTech and AdTech initiatives. Your ability to drive business development, thought leadership, and client proposals will be instrumental in helping clients optimize their marketing strategies and enhance customer experiences.,
Posted 1 week ago
7.0 - 11.0 years
0 Lacs
pune, maharashtra
On-site
You will be the Business Analyst for the Media domain, serving as the Single Point of Contact (SPOC) between Clients and technical teams. Your primary responsibilities will include assisting in product designing, implementation, and demonstrating expertise in the Media domain. With over 7 years of work experience, you are expected to have a strong understanding of the Media & Advertising industry, including MarTech, AdTech, Publishing, and Entertainment. Your role will involve requirement gathering, gap assessment, functional documentation, and product backlog management. Additionally, you will be involved in solution building, pre-sales activities, working on RFPs and RFIs specific to the Media & Advertising domain. Your proficiency in different tools and platforms used in advertising, publishing, and digital marketing ecosystems will be crucial. Strong analytical and problem-solving skills are essential for understanding business needs and creating business requirement documentation. You will also be responsible for preparing client business cases, requirement understanding documents, and supporting projects throughout the development life cycle. Collaboration with development teams and other stakeholders is key, as you participate in UAT, RFPs, RFIs, and prospect meetings. Your role will also involve building competitive proposals that include solutioning of Adtech and MarTech ecosystems. Continuous learning and acquiring proficiency in new tools and technologies will be expected. As a Functional Analyst, you are required to demonstrate extensive functional knowledge of managed products and projects. Strong analytical and problem-solving skills are essential, along with the ability to serve as the functional Single Point of Contact (SPOC) for assigned activities. Proactively identifying and addressing risks, collaborating with technical teams, and managing critical situations effectively are key aspects of this role. Your communication, documentation, and presentation skills will be crucial as you translate requirements into relevant documents such as Functional Specifications Reports (FSR), Use Cases, and High-Level Sequence Diagrams. Proficiency in Root Cause Analysis, Gap Analysis, and Impact Analysis is expected, along with a proactive learning approach and a focus on process improvement. Regular updates and engagement with stakeholders, along with timely project/product status reports, will be essential for success in this role.,
Posted 1 week ago
8.0 - 12.0 years
0 Lacs
karnataka
On-site
As the Senior Manager at Glance AI based in Bangalore, you will play a crucial role in executing key tracks across measurement, attribution, and commerce partnerships. Your primary responsibility will be to drive partner enablement, cross-functional execution, and operational intelligence with strategic guidance from the US. Your role will involve leading the execution across measurement, attribution, and commerce analytics partners, managing timelines, integration stages, and ensuring alignment across product, Go-To-Market (GTM), and data teams. You will support the implementation of an interconnected partner stack across attribution, incrementality, closed-loop reporting, identity, affiliate tech, and shoppable infrastructure to enhance readiness across discovery, decision, and conversion layers. Additionally, you will be responsible for owning and maintaining internal tools, trackers, and scalable workflows for managing partner maturity, integration health, and recurring requests efficiently and transparently. Collaborating with cross-functional teams including engineering, product, legal, and GTM, you will drive engagement to unblock dependencies, maintain momentum, and ensure partner outputs align with internal timelines. Your role will also involve capturing ecosystem signals, integration gaps, and partner friction points to contribute to broader strategy conversations. You will develop scalable frameworks for partner onboarding, performance tracking, and lifecycle management while translating partner capabilities into differentiated value propositions for advertisers, brands, and consumers. Furthermore, you will act as the India-side anchor for all enablement efforts, ensuring continuity across time zones and driving disciplined follow-through on decisions made by US leadership. The ideal candidate for this role would have 8-10 years of experience in strategic partnerships, product strategy, or ecosystem development within the commerce landscape, particularly in ad tech, commerce tech, or martech. You should possess deep knowledge of the modern commerce stack, hands-on experience with attribution workflows, measurement systems, and the ability to coordinate cross-functional teams and manage external partner relationships effectively. Additionally, you should be technically fluent, comfortable working with global teams and senior stakeholders, and have a track record of building new ecosystems. A strategic thinker who excels in environments requiring global collaboration and local execution would be well-suited for this role. In this position, you will have a significant impact on the modern commerce landscape by ensuring clean signal delivery, timely integrations, and structured partner coordination. Your role will be instrumental in activating partnerships with precision and delivering insights back into the business with clarity as the ecosystem scales.,
Posted 1 week ago
8.0 - 12.0 years
0 Lacs
maharashtra
On-site
Abhinandan Ventures is a collective of high-growth new-age businesses that support ambitious ideas to create disruptive businesses. The company provides patient capital for value creation and fosters a culture of performance-driven leadership. They specialize in cultivating consumer-centric brands at the forefront of innovation, shaping industries with sound business practices. The House of Abhinandan Lodha, a consumer tech brand under Abhinandan Ventures, disrupts traditional land ownership by leveraging technology to make land more accessible, flexible, and secure. Their mission is to create intergenerational wealth for consumers by reinventing the land buying process and promoting sustainable development practices. As part of the corporate philosophy, The House of Abhinandan Lodha emphasizes transparency, sustainability, and social responsibility in all dealings. They use technology to digitize land ownership, simplify investments, and enhance lifestyle amenities, aiming to make land ownership a younger, nimbler, and more viable asset for all. The role of a Performance Enhancement Lead at The House of Abhinandan Lodha involves driving data-driven marketing transformation by integrating MarTech capabilities with robust data analytics. The selected candidate will be responsible for managing the marketing technology stack, enhancing marketing efficiency, and leveraging data insights to drive growth, customer engagement, and ROI. Key Responsibilities: - Define and lead the integrated MarTech and data analytics roadmap aligned with business goals - Drive performance marketing efficiency by integrating Salesforce platforms and tools - Implement and optimize Salesforce Marketing Cloud and Salesforce Data Cloud - Develop and manage marketing automation frameworks using CRM and customer data platforms - Utilize analytics tools like Tableau and Google Analytics for actionable insights - Implement predictive analytics for lead scoring, customer segmentation, and churn prediction - Oversee personalization engines, recommendation systems, and ML models - Ensure seamless integration of AdTech, CMS, and DXP platforms for unified marketing operations - Collaborate with cross-functional teams for data-driven marketing strategy - Monitor and report on marketing performance metrics, leading performance enhancement initiatives Key Requirements: - 8-12 years of experience in MarTech, CRM, and Data Analytics roles - Expertise in Salesforce Marketing Cloud, Salesforce Data Cloud, and CDP platforms - Hands-on knowledge of marketing automation, web analytics, Tableau, and data storytelling - Experience with ML models in marketing contexts and understanding of AdTech integrations - Ability to drive measurable outcomes through partnership with business and tech teams Key Attributes: - Strategic and analytical thinker with strong execution capability - Ownership and ability to work across functions in a fast-paced environment - Excellent communication and stakeholder management skills - Passion for marketing innovation and data-driven growth The Performance Enhancement Lead at The House of Abhinandan Lodha plays a crucial role in driving marketing transformation and accelerating business growth through technology and data-driven strategies.,
Posted 2 weeks ago
8.0 - 12.0 years
0 Lacs
maharashtra
On-site
As a Director of Business Development at WebEngage, you will play a pivotal role in leading strategic growth initiatives and establishing impactful partnerships on a global scale. Working closely with cross-functional teams including Sales, Marketing, and Product, you will be responsible for defining and executing comprehensive business development strategies to drive revenue growth. Your responsibilities will include driving strategic pipeline generation through outbound and inbound lead generation initiatives to ensure a robust sales pipeline aligned with quarterly and annual revenue objectives. You will lead and develop a team of Business Development Representatives (BDRs), fostering a high-performance culture focused on continuous learning and innovation. Additionally, you will own and evolve the business development playbook, implement cutting-edge CRM and automation platforms, and partner closely with Sales Leadership to define target accounts and ideal customer profiles. The ideal candidate for this role should have a minimum of 8 years of B2B SaaS experience, with at least 5 years in a leadership role within a Sales Development or Business Development team. You should have a deep understanding of the enterprise sales cycle and buyer journey in MarTech, CDP, or related SaaS domains. Strong communication, leadership, and organizational skills are essential, along with hands-on experience with modern sales tools. At WebEngage, we value transparency, inclusivity, autonomy, and work-life balance. Join us in redefining the future of Marketing Automation and be a part of a culture that promotes curiosity, accountability, and customer-first mindset. If you are passionate about guiding a high-performance team towards ambitious revenue objectives and driving business growth on a global scale, we invite you to apply for the Director, Business Development role at WebEngage. Let's redefine the future of Marketing Automation together!,
Posted 2 weeks ago
7.0 - 12.0 years
18 - 32 Lacs
Gurugram, Bengaluru, Mumbai (All Areas)
Work from Office
The Customer Data Platform Manager is a mid-level position within the Marketing transformation vertical. The key responsibilities as Customer Data Platform Manager will include the following: Conduct assessment of clients current data management and Customer Data Platform (CDP) capabilities. Provide recommendations on optimizing the current stack and develop use cases to improve utilization. Gather business requirement and strategize and build clients digital marketing data management program that delivers high performance profiles for segmentation, personalization & activation across Digital channels. Identify different data sources, approaches to enrich customer profiles/segments in CDP (customer data platforms) and define use cases across multiple channels/destinations. Design Data cleaning, transformation, and integration approach from various data sources into CDP. Evaluate and recommend new ways of data management through CDP and how it connects into the broader marketing technology landscape (campaign management and insight generation). Identify, scope and partner with technology solution providers, client’s IT, BU teams, compliance, and marketing agencies to deliver the best solution meeting the needs of our clients. Plan, design, implement & integrate CDP solutions such as Adobe Experience Platform – RT CDP and work with partners to leverage various data management capabilities offered these solutions. Understand and convey the impact of regulations like CCPA, GDPR and client’s own internal or industry regulation on data gathering and management. Should be able to guide towards privacy by design, consent management for customer profile activation across digital marketing channels. Understand and design integrations (including API based/ file-based integrations) b/w tools/platforms of different vendors/ MarTech/AdTech components/ data sources. Stay abreast of MarTech landscape & engage ecosystem players/vendors to ensure best in class digital audience management capabilities for clients. Propose and conduct pilots as needed. Develop and manage a team of CDP specialists by managing key tasks such as work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the Martech, CDP and other digital marketing platform space. Key Skills: Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, data management, data strategy, data integration, marketing & Advertising technologies and their integrations with other technologies Partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects
Posted 2 weeks ago
14.0 - 19.0 years
30 - 35 Lacs
Hyderabad
Work from Office
Overview We are seeking a seasoned and strategic Delivery Lead with 14+ years of experience to lead the implementation and successful delivery of Real-Time Decisioning solutions across enterprise clients. This role is ideal for a leader who can manage large-scale programs, align cross-functional teams, and deliver intelligent, contextual customer engagement strategies using modern MarTech and decisioning platforms. Responsibilities Program & Delivery Management Lead end-to-end delivery of real-time decisioning programs across multiple workstreams and stakeholder groups. Own project planning, resource allocation, risk management, and client communication for timely and quality delivery. Oversee solution design, development, testing, and rollout phases, ensuring adherence to enterprise standards and best practices. Drive governance, compliance, and audit readiness in all deliverables. Stakeholder & Team Leadership Act as the primary point of contact for business sponsors, product owners, and leadership teams. Collaborate with cross-functional teams including business analysts, architects, developers, QA, and operations. Build and manage high-performing teams; provide mentoring, coaching, and performance management. Ensure ongoing stakeholder alignment, clear communication, and value realization. Functional & Technical Oversight Oversee solution implementation on leading Real-Time Decisioning platforms such as Salesforce Marketing Cloud Personalization / Interaction Studio / Einstein Personalization CleverTap Ensure the solution enables real-time decisioning, next-best-action frameworks, customer segmentation, and personalization across channels. Ensure tight integration with CRM, CDP, campaign systems, and data layers. Agile & Delivery Excellence Promote Agile best practices, DevOps enablement, and continuous improvement across teams. Use tools like Jira, Confluence, and Azure DevOps to manage delivery pipelines and backlogs. Monitor KPIs, delivery metrics, and drive retrospectives to improve velocity and quality. Qualifications 14+ years of experience in IT/MarTech delivery, including 4+ years in real-time decisioning or personalization platforms. Proven track record of managing complex, multi-stream enterprise programs. Strong understanding of MarTech ecosystems, customer data platforms, personalization, and real-time marketing strategies. Experience in Agile/Hybrid delivery models with proficiency in Jira and delivery tools. Excellent leadership, communication, and stakeholder management skills. Hands-on or oversight experience with decisioning tools such as Salesforce Personalization, or CleverTap, etc. Familiarity with cloud platforms (AWS, Azure, GCP)
Posted 2 weeks ago
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