Job
Description
About NetMaxims Technologies : NetMaxims Technologies, founded in 2003, is at the forefront of digital innovation. Specializing in custom IT solutions, we leverage over 20+ years of experience to drive business growth and digital transformation globally. Our team excels in agile development, delivering cutting-edge software focusing on exceptional UI/UX design. Key Responsibilities: Plan, develop, and execute integrated digital marketing campaigns focused on mobile app development services. Manage and optimize PPC campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, and YouTube. Develop content strategies for SEO, blogs, and landing pages targeting app development keywords and tech services. Implement lead generation and nurturing funnels through email marketing and remarketing strategies. Optimize the company website and landing pages for conversions (CRO) using tools like Hotjar, Google Optimize, etc. Monitor and report KPIs such as CTR, CPL, ROAS, CAC, and lead quality using Google Analytics, GA4, and Data Studio. Coordinate with the design team for ad creatives, banners, and visual content aligned with performance goals. Collaborate with sales and tech teams to refine buyer personas and tailor marketing messaging accordingly. Manage social media presence (LinkedIn, Twitter, Instagram) to enhance brand visibility and thought leadership. Conduct competitor research and market analysis to identify opportunities and trends in the mobile app service industry. Required Skills & Qualifications: Bachelor’s degree in Marketing, Communications, or a related field. Must have 02 to 05 years of experience in digital marketing, preferably in IT, SaaS, or mobile app services companies. Proven track record in generating B2B leads and managing paid ad campaigns. Hands-on experience with Google Ads, Meta Ads Manager, LinkedIn Ads, Google Analytics, and Tag Manager. Good understanding of SEO, SEM, keyword research, and content marketing. Experience with CRM tools like HubSpot, or Zoho etc. Familiar with tools like SEMrush, Ahrefs, and Canva. Job Type: Full-time Schedule: Day shift Work Location: In person
