Digital Marketing Manager

Job Description

Job Title: Digital Marketing Manager

Location: Mulund, Mumbai
Industry: Digital Marketing / Advertising
Experience Required: 5 to 8 years
Salary Range: Rs 6.0 lpa to Rs 7.50 la

About the Company:

A leading Digital Marketing Agency in Maharashtra, known for delivering impactful online marketing strategies and measurable business growth for clients across diverse industries.

Job Overview:

We are seeking an experienced and result-driven Digital Marketing Manager to lead our online marketing initiatives. The ideal candidate should have strong expertise in SEO (Search Engine Optimization) and PPC (Pay-Per-Click) advertising, along with hands-on experience in planning, executing, and optimizing paid campaigns across Google Ads, Meta Ads (Facebook/Instagram), and other digital platforms.

Key Responsibilities:

1. SEO Management

• Conduct keyword research and implement SEO best practices (on-page & off-page).
• Improve website ranking and drive organic traffic through white-hat techniques.
• Conduct technical SEO audits and recommend fixes.
• Monitor analytics and optimize content for better search visibility.

2. PPC & Paid Advertising

• Plan, launch, and manage PPC campaigns on Google Ads, Meta Ads, and other platforms.
• Track, analyze, and report campaign performance and ROI.
• Optimize ad copies, targeting, bidding strategies, and landing pages.

3. Campaign Strategy & Execution

• Develop and execute data-driven digital marketing strategies to achieve business goals.
• Manage digital marketing budgets and allocate spending effectively.
• Stay updated on the latest digital marketing trends, algorithms, and tools.

4. Analytics & Reporting

• Use tools like Google Analytics, Google Tag Manager, and Data Studio for performance tracking.
• Generate regular performance reports with actionable insights and improvement recommendations.

Key Skills Required:

• SEO (On-page, Off-page, and Technical)
• PPC Campaign Management
• Google Ads & Meta Ads
• Google Analytics, GTM, and Data Studio
• Content Optimization & Keyword Strategy
• Strong Analytical and Communication Skills

Required SkillsSEO (On-page, Off-page, and Technical), PPC Campaign Management, Google Ads, Meta Ads, Google Analytics, GTM, Data Studio, Content Optimization, Keyword Strategy

Hemangini suthar

contact number 7405270366

email id - r9@tercpl.com

Job Types: Full-time, Permanent

Pay: ₹200,000.00 - ₹700,000.00 per year

Benefits:

• Paid sick time

Work Location: In person