Digital Marketing Manager

Job Title: Digital Marketing Manager

Location:

Company:

About the Company:

Niscka Accessories

Job Overview:

Digital Marketing Manager

Key Responsibilities:

B2C Marketing – Niscka Accessories:

• Plan, execute, and optimize paid campaigns on

  Google Ads

  ,

  Meta Ads

  , and

  Shopify

  .
• Manage and automate communication through

  WhatsApp Marketing

  ,

  WhatsApp API

  ,

  SMS Marketing

  ,

  Push Notifications

  , and

  Email Marketing

  .
• Handle

  SEO, SMO, and SMM

  to drive brand visibility and engagement.
• Optimize performance and SEO for

  eCommerce platforms

  like

  Amazon

  ,

  Myntra

  , and

  Nykaa

  (organic + paid).
• Collaborate with design/content teams for high-converting creatives and messaging.

B2B Marketing – QualTech RPO & Pigator:

• Develop and run targeted campaigns for lead generation via

  Google Ads

  and

  Meta Ads

  .
• Oversee and improve

  SEO, SMO, and SMM

  for B2B service-based websites.
• Execute email marketing campaigns for prospecting and nurturing B2B clients.
• Coordinate with sales teams for aligning marketing efforts with lead conversion goals.

Requirements:

• 3–6 years

  of proven experience in digital marketing.
• Prior experience with

  B2C eCommerce

  and

  B2B service marketing

  is a must.
• Hands-on experience with

  Google Ads

  ,

  Meta Business Suite

  ,

  Shopify

  ,

  Amazon Seller Central

  , and marketing automation tools.
• Strong command over

  SEO/SMO/SMM

  tools and analytics platforms.
• Familiarity with

  WhatsApp API

  ,

  push/SMS/email marketing tools

  .
• Excellent communication, strategic thinking, and campaign reporting skills.

Preferred Qualifications:

• Bachelor’s/Master’s in Marketing, Digital Marketing, or related field.
• Experience working with imitation jewelry, fashion, or lifestyle brands is a plus.
• Google & Meta certifications are an added advantage.

Salary: Competitive (based on experience)

Job Type: Full-Time | Work From Office

Working Days: 6 Days (Mon–Sat)

How to Apply:

hr@niscka.com