0 years
0 Lacs
Posted:3 days ago|
Platform:
On-site
Full Time
Roles & Responsibilities / Key Result Areas (KRAs):
● Develop and own the end-to-end marketing strategy across digital and
traditional channels.
● Plan, execute, and optimize campaigns (SEO, PPC, Social Media, Google
Ads, Meta Ads) for lead generation and business growth.
● Ensure brand messaging consistency across all platforms to attract and
retain customers.
● Collaborate with cross-functional teams (Sales, Product, Customer
Success) to align marketing with business objectives.
● Lead and mentor marketing and creative teams to drive productivity and
innovation.
● Conduct market research, competitor analysis, and customer insights to
identify new opportunities.
● Oversee website, landing pages, and funnel optimization to improve
conversions.
● Track KPIs, measure campaign ROI, and provide actionable insights to
leadership.
● Manage relationships with agencies, influencers, and media partners for
campaigns.
● Collaborate with sales to design and support effective
demand-generation strategies.
● Stay updated with emerging marketing technologies (AI, automation,
personalization tools) to enhance performance.
● Drive brand building, positioning, and storytelling to strengthen market
presence.
Roles & Responsibilities / Key Result Areas (KRAs):
● Develop and own the end-to-end marketing strategy across digital and
traditional channels.
● Plan, execute, and optimize campaigns (SEO, PPC, Social Media, Google
Ads, Meta Ads) for lead generation and business growth.
● Ensure brand messaging consistency across all platforms to attract and
retain customers.
● Collaborate with cross-functional teams (Sales, Product, Customer
Success) to align marketing with business objectives.
● Lead and mentor marketing and creative teams to drive productivity and
innovation.
● Conduct market research, competitor analysis, and customer insights to
identify new opportunities.
● Oversee website, landing pages, and funnel optimization to improve
conversions.
● Track KPIs, measure campaign ROI, and provide actionable insights to
leadership.
● Manage relationships with agencies, influencers, and media partners for
campaigns.
● Collaborate with sales to design and support effective
demand-generation strategies.
● Stay updated with emerging marketing technologies (AI, automation,
personalization tools) to enhance performance.
● Drive brand building, positioning, and storytelling to strengthen market
presence.
Eminence Technology
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