Posted:2 weeks ago|
Platform:
On-site
Full Time
Digital Strategy & Execution
● Develop and lead integrated digital marketing strategies (SEO, SEM, social,
email, content, automation) to drive traffic, leads, and conversions.
● Manage paid campaigns across platforms like Google Ads, Meta, LinkedIn, etc.
Performance & Analytics
● Track KPIs and use analytics tools (Google Analytics, HubSpot, etc.) to monitor
campaign effectiveness.
● Optimize based on data insights to improve ROI, CAC, CLTV, etc.
Cross-functional Collaboration
● Work with product, design, and sales teams to ensure cohesive messaging and
brand consistency.
● Enable sales through lead generation and nurturing campaigns.
Content & Communication
● Oversee marketing content, thought leadership pieces, case studies, landing
● Bachelor’s/Master’s degree in Marketing, Business, or a related field.
● 5–8 years of experience in digital marketing, preferably in a tech or SaaS
environment.
● Strong understanding of digital channels, tools, and metrics.
● Experience crafting go-to-market strategies and launching digital products.
● Excellent communication, analytical, and project management skills.
● Proficiency with tools such as Salesforce, HubSpot, Google Analytics.
● Hands-on with tools like Google Ads, Meta Business Suite, HubSpot,
SEMrush, etc.
● Collaborative and comfortable working in cross-functional teams.
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