Digital Marketing Manager

As a Marketing Manager oversees online marketing strategies to enhance brand visibility, drive engagement, and generate leads. They manage SEO, social media, PPC, email campaigns, and content marketing while analyzing data to optimize performance. Their role blends creativity with analytics to ensure impactful digital growth. EXP - 8 + years Research and come up with campaign ideas to promote Appinventiv services, content, and other marketing assets Create execution plans and deliver results on the go for campaign ideas Conduct research on market trends, brand audiences and competitors, and end-to-end client journey to drive engagements and conversions Analyze digital marketing analytics reports and share insights with the team to develop optimization plans Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team Bachelor’s or master’s degree in marketing or a related field Proven working experience in digital marketing, particularly within the industry B2B marketing experience of more than 6 years Self-motivated yet service-focused Proficient in marketing research and critical analysis Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and convert Excellent communication skills Excellent writing skills Blend of creative & analytical skills Show more Show less